• Loading stock data...
Friday, August 8, 2025
Tuned In returns to NYC on September 16. Hear from the biggest names in sports media. Click here to get your spot

UK Could Reap $5.3B in Benefits From Sports

Kirby Lee-USA TODAY Sports/Design: Alex Brooks

A recent report found that the United Kingdom economy could receive investment, soft power, and trade benefits of up to $5.3 billion over the next decade by hosting a number of major sporting events.

The report by Ernst & Young was commissioned by UK Sport and the City of London Corporation. It follows the UK’s statement in May that identified 97 events across 44 sports it’d be interested in hosting.

The Commonwealth Games in Birmingham and the Rugby League World Cup are already slated for next year, but the UK has two other major events on its radar for now:

  • The 2030 FIFA World Cup, which is currently being assessed for a joint bid with Ireland.
  • The 2025 women’s Rugby World Cup, for which England has already been given a preferred bidder status. The Rugby Football Union, English rugby union’s governing body, estimates $214 million could be generated for the local economy.

In October, UK chancellor of the exchequer Rishi Sunak announced $41.2 million in state funding to prepare for the women’s Rugby World Cup and 2026 Tour de France Grand Depart bids. He also promised $15.1 million for the FIFA World Cup bid.

“We can further build on the undeniable value of major sporting events in the UK by embarking on partnerships not just with the City of London but the business and private sectors as well,” UK Sport COO Simon Morton said.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Murphy: Club WC Snags Won’t Derail Biggest Event ‘in Human History’

New Jersey’s MetLife Stadium is the concluding site of both FIFA events.
Sep 10, 2017; Atlanta, GA, USA; A general view of Mercedes-Benz Stadium prior to the game between Atlanta United and FC Dallas.

Grass or Turf? NFLPA Says World Cup Proves Moves Can Be Done

Lloyd Howell said the issue is “never going to disappear.”
Dec 6, 2024; Carson, California, USA; MLS commissioner Don Garber gives the State of the League Address at Dignity Health Sports Park.

Garber: MLS ‘In Competition’ With Leagues As Schedule Decision Looms

The league could move to a fall-to-spring schedule next year.

Featured Today

Inked Under Anesthesia: Athletes Getting $50,000 Tattoos

High-end studios, elite artist teams, and hours under anesthesia.
Coco Gauff at New York Liberty
August 2, 2025

How the New York Liberty Became the Hottest Ticket in Town

Once banished to the burbs, the Libs are now Brooklyn’s marquee attraction.
Las Vegas sign
July 29, 2025

College Sports Embracing Vegas After Years of Cold Shoulder

The Big Ten became the latest newcomer to Sin City.
2000, Jupiter, FL, USA; FILE PHOTO; Montreal Expos pitcher Hideki Irabu in action on the mound against the New York Mets at Roger Dean Stadium during Spring Training
July 28, 2025

Dead Sports Franchises Are Alive and Well on Twitter

The Expos, Sonics, and Whalers have active social media accounts.
Jun 13, 2018; Moscow, Russia; A general view of a beer stand inside of Luschniki Stadium one day prior to the start of the FIFA World Cup 2018.

Saudi Arabia Says No Alcohol at 2034 World Cup

Saudi Arabia won’t allow alcohol anywhere during the 2034 World Cup.
Paralympics Tiktok
August 25, 2024

The Wildly Successful Paralympics TikTok Account Isn’t What You Think

A cheeky TikTok account is opening the world of Paralympic sports.
January 13, 2025

Gavin Newsom Reveals Status of 2028 Olympics As Los Angeles Wildfires Roar

Gavin Newsom says there’s a “Marshall Plan” to rebuild Los Angeles.
Sponsored

Game On: Portfolio Players Stories, Brought to You by E*TRADE from Morgan Stanley

Dealmaker Jeffrey Kaplan maps the evolution of sports as an asset class
August 11, 2024

Passing of the Torch: Los Angeles Set for Olympic Firsts in 2028

The city last hosted the Summer Olympics in 1984.
August 1, 2024

Saudi Arabia Submits Bold World Cup Bid That Includes a Cliffside Arena

The Saudis are proposing a new stadium in a futuristic city called Neom.
John John Florence (USA) surfs in men’s round two competition during the Tokyo 2020 Olympic Summer Games at Tsurigasaki Surfing Beach.
July 29, 2024

Olympic Surfers Won’t Get Their Full Paris Moment

‘We’re kind of separate off on our own little thing over here.’
Teahupo'o Tahiti Surfing
July 26, 2024

Olympic Surfing Crashes on Tahiti Like a Wave

For Teahupo‘o’s locals, the Olympics are a mixed blessing.