• Loading stock data...
Friday, November 21, 2025
Want a chance to win $250 and free FOS gear? Take our quick reader survey. Take the survey here

That’s Shoe Biz

Sneakers
Ron Chenoy-USA TODAY Sports

With a new $1.75 billion valuation, Goat Group is living up to its name. The sneaker resale platform raised $100 million in Series E funding, more than tripling its previous $550 million valuation in the process.

The new round of funding — from D1 Capital Partners — will be used to launch new apparel and product categories, as well as back efforts to get more brands to sell products directly on the platform. Goat Group’s previous investors include Foot Locker, Accel, Index and Upfront Ventures.

Online sneaker sales are taking off. Goat Group’s chief competitor, StockX, reached a $1 billion valuation last year. Global resale market could reach $30 billion by 2030

Sneaky Success:

  • Global sneaker market: $100 billion
  • Global resale market: $6 billion 
  • U.S. sneaker market: $21 billion
  • U.S. resale market: $2 billion

Sneaker Retailer Digital Sales Growth:

  • Nike: 82% year-over-year online growth in its fiscal first quarter
  • Adidas: 93% e-commerce growth in its second quarter

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Steph Curry

Steph Curry Is Free to Stop Wearing Under Armour Shoes in Games

A source tells FOS Curry can stop sporting UA—even in games.
TopGolf representatives celebrate their ribbon-cutting ceremony with Bay County residents in Panama City Beach, Fla., June 26, 2025. (

Callaway Offloads Topgolf in $1.1 Billion Sale to PE Firm

The deal unwinds Topgolf’s 2020 merger with Callaway.

Steph Curry on Warming Up in Nikes: ‘I’m a Free Agent’

Curry hints at a new deal after warming up in Nikes before tipoff.

Steph Curry and Under Armour Break Up After 12 Years

Curry will take his Curry Brand and signature logo with him.

Featured Today

Trinity Rodman

NWSL Regular-Season Ratings See Big Surge, Playoffs Up 5%

Regular-season viewership grew by over 20%, averaging more than 200,000.
Jul 13, 2025; East Rutherford, New Jersey, USA; FIFA president Gianni Infantino and President Donald Trump carry the FIFA Club World Cup trophy during the presentation after the final of the 2025 FIFA Club World Cup at MetLife Stadium.
November 19, 2025

Trump-MBS White House Dinner Showcases Saudi Sports Influence 

Attendees included Ronaldo, Bryson DeChambeau, and the owner of the 76ers.
November 19, 2025

ABC, ESPN Bounce Back With Big CFB Ratings After YouTube TV Deal

Oklahoma-Alabama and Texas-Georgia drew more than 10 million viewers.
Jan 28, 2025; Washington, DC, USA; Senator Ted Cruz (R-TX), Chairman of the Senate Committee on Commerce, Science, and Transportation, begins a hearing to examine the Panama Canal and its impact on U.S. trade and national security, focusing on fees and foreign influence on Tuesday, January 28, 2025.
November 18, 2025

Congress Turns Up Heat on Sports Leagues Over Betting Integrity Issues

MLB, the NBA, and the NCAA are all in lawmakers’ crosshairs.
patrick_mahomes

Super Bowl TV Viewership Sinks 8%

CBS Sports’ telecast of the Tampa Bay Buccaneers’ 31-9 victory over the Kansas City Chiefs averaged 91.629 million viewers, down 8%.
person_playing_cricket
December 23, 2020

Prominent Tech Execs Line Up to Back Cricket Growth In the U.S.

More than 20 investors have now bought into American Cricket Enterprise, parent company oMajor League Cricket.
man_riding_stationary_bike
December 28, 2020

Connected Fitness Company Echelon Lands $65 Million Investment

The funding came from Goldman Sachs and North Castle Partners, who now own controlling interests in the company.
Sponsored

NFL QB Christian Ponder Is Preparing Athletes for Business

Former NFL quarterback Christian Ponder discusses the transition from field to boardroom.
woman_holding_hockey_stick
December 23, 2020

NBC to Air NWHL Finals, Adds to Banner Year for Women’s Sports

It will be the first time professional women’s hockey games are shown live on a major national cable network in the U.S.
antetokounmpo_dribbling_basketball
December 23, 2020

‘Giannis Effect’ Felt by Bucks Following Record-Breaking Extension

Since he was drafted in 2013, the Bucks’ valuation has jumped from No. 30 in the league at $312 million to No. 19 at $1.58 billion.
December 22, 2020

Adam Silver Says NBA Expansion is ‘Manifest Destiny of the League’

“It’s sort of the manifest destiny of the league that you expand at some point,” NBA Commissioner Adam Silver said Monday.
December 22, 2020

Adidas Partners With Jerry Lorenzo, Fear of God Brand

Lorenzo will lead creative and business strategy for Adidas basketball globally, and launch a Fear of God athletics sub-brand.