Tuesday, September 15, 2026

Super Bowl LVII Expected to Take Record Bets

  • Super Bowl LVII is projected to take in more than $1.1 billion in wagers.
  • The top five sports betting states could bring in more than $621.9 million of that figure.
Super-Bowl
Bill Streicher-USA TODAY Sports

Super Bowl LVII could see the most bets for any U.S. sports event.

The Feb. 12 contest — between the Philadelphia Eagles and Kansas City Chiefs at State Farm Stadium in Glendale, Arizona — is projected to take in more than $1.1 billion in wagers at legal sportsbooks across the U.S., also making it the most bet-on Super Bowl.

The top five sports betting states could bring in more than $621.9 million in bets for the game, or around 56.5% of all bets, according to Play USA.

  • Nevada is expected to see the most bets at $176.2 million.
  • Legalized betting during the Super Bowl will be new to Kansas, Ohio, and Massachusetts
  • Legal online sports betting is now also available in Maryland.

The Eagles’ home state of Pennsylvania does have legalized sports betting, whereas the Chiefs’ Missouri does not. The Eagles are currently favored by two points.

56 Figures

It was projected that legal bets would total $1 billion for Super Bowl LVI — but the American Gaming Association estimated that there were $7.6 billion in total wagers (not just at legal sportsbooks). More than 31 million Americans made legal wagers, and 9 million bet online.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Robert Kraft Confirms He Blocked Macklemore From Gillette Shows

The rapper’s performances in New Jersey featured pro-Palestinian messaging.
Sep 11, 2026; Melbourne, AUS; San Francisco 49ers wide receiver Mike Evans (5) makes a touchdown catch over Los Angeles Rams cornerback Jaylen Watson (35) in the second half at Melbourne Cricket Ground. Mandatory Credit: Kirby Lee-Imagn Images

Netflix’s Australia Game Ties YouTube’s NFL Numbers From Brazil

The subscription streaming service posted an increase in global viewership.
Oct 1, 2023; Houston, Texas, USA; Former Houston Texans JJ Watt speaks to the fans during his Ring Of Honor Ceremony at halftime during the game between the Texans and Pittsburgh Steelers at NRG Stadium. Mandatory Credit: Thomas Shea-USA TODAY Sports
Opinion

J.J. Watt Wasn’t Better Than Tony Romo—but He Was Good Enough

Watt will remain with CBS’s top team for at least two more weeks.

NFL Kickoff Ratings Dip on Wednesday

Viewership surprisingly fell for the NFL’s season opener.
podcast thumbnail mobile
Front Office Sports Today

9/15/26 – NFL Kickoff Ratings Dip, Ballmer Accepts Punishment, Sweeney Ad Backlash

0:00

Featured Today

Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
September 3, 2026

Teams Are Spending Millions to Build Luxury Locker Rooms

It’s a recruiting pitch, a retention tool, and a seven-figure line item.
September 1, 2026

High School Football Sidelines Are Clogged With Content Creators

Administrators call these amateur newcomers the “pajama paparazzi.”

Female Athletes Rail Against Sydney Sweeney Nude Novig Ad

Pro and amateur female athletes say the spot sexualizes women in sports.
September 9, 2026

Prediction Market Ad Blitz Gets Backlash

Platforms are trying to capitalize on the start of the NFL season.
September 10, 2026

Novig CEO: Sydney Sweeney Ad Puts Us in ‘National Discourse’

Sweeney got equity in the company, and the racy ad went viral.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
LeBron James acknowledges the crowd's reaction as he takes the stage for the I PROMISE Family Reunion event to welcome him home on Friday at InfoCision Stadium in Akron. The event was hosted by the LeBron James Family Foundation.
September 5, 2026

LeBron James Jumps to Polymarket From DraftKings

His endorsement deal with DraftKings expired earlier this summer.
First at FOS
September 3, 2026

Three Big Tennis Tournaments Are in Prediction-Market Talks

Players are not allowed to partner with betting operators.
Aug 13, 2026; Metairie, LA, USA; Detailed view of the NFL logo on the football during a joint scrimmage between the New Orleans Saints and the Jacksonville Jaguars during at Ochsner Sports Performance Center
August 27, 2026

NFL Won’t Reach Prediction-Market Deals Before Start of Season

“I would be incredibly shocked if anything at all happens this season.”
Sports are shown on TVs behind a bar as guests enjoy the grand opening of DraftKings Sports & Social in Ohio.
August 7, 2026

DraftKings, FanDuel Downplay Prediction-Market Cannibalization

Traditional sportsbooks have a new set of competitors.