Tuesday, July 28, 2026

Super Bowl LVII Expected to Take Record Bets

  • Super Bowl LVII is projected to take in more than $1.1 billion in wagers.
  • The top five sports betting states could bring in more than $621.9 million of that figure.
Super-Bowl
Bill Streicher-USA TODAY Sports

Super Bowl LVII could see the most bets for any U.S. sports event.

The Feb. 12 contest — between the Philadelphia Eagles and Kansas City Chiefs at State Farm Stadium in Glendale, Arizona — is projected to take in more than $1.1 billion in wagers at legal sportsbooks across the U.S., also making it the most bet-on Super Bowl.

The top five sports betting states could bring in more than $621.9 million in bets for the game, or around 56.5% of all bets, according to Play USA.

  • Nevada is expected to see the most bets at $176.2 million.
  • Legalized betting during the Super Bowl will be new to Kansas, Ohio, and Massachusetts
  • Legal online sports betting is now also available in Maryland.

The Eagles’ home state of Pennsylvania does have legalized sports betting, whereas the Chiefs’ Missouri does not. The Eagles are currently favored by two points.

56 Figures

It was projected that legal bets would total $1 billion for Super Bowl LVI — but the American Gaming Association estimated that there were $7.6 billion in total wagers (not just at legal sportsbooks). More than 31 million Americans made legal wagers, and 9 million bet online.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

YouTube TV Bolsters Its Sports Lineup With ESPN, NBC Deals

The streaming service significantly expands its sports programming.

NFL’s Next Commissioner: 11 Possible Roger Goodell Successors

NFL owners eventually will need a successor to Roger Goodell, just not yet.

Royals Stadium’s $600M in City Funding Faces Local Opposition

Protesters shut down a zoning meeting about the planned ballpark project.
Feb 5, 2026; San Francisco, CA, USA; A NFL shield logo at the NFL Honors Red Carpet before Super Bowl LX at Palace of Fine Arts.

NFL Sounds Alarm on ‘Objectionable’ Prediction Markets

The league flagged a number of concerns as the deadline for public comments hit.
podcast thumbnail mobile
Front Office Sports Today

7/28/26 – 76ers’ Huge TV Boost, UNC GM Investigation, Stanford’s Unionization Process

0:00

Featured Today

Tom's Watch Bar

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
In this photo illustration, a mobile device displays the Kalshi logo while a laptop displays the webpage of the prediction market platform in Copenhagen, Denmark, on February 10, 2026. (Photo by Kristian Tuxen Ladegaard Berg/NurPhoto)

Kalshi Says Screenshot in Netflix Trailer Was ‘Fabricated’

The prediction-market platform is demanding Netflix take the trailer down immediately.
Premier Lacrosse Leauge
July 21, 2026

PLL Quietly Struck Exclusive Deal With Polymarket

The deal with the Premier Lacrosse League was signed earlier this year.
May 7, 2026; Oklahoma City, Oklahoma, USA; Los Angeles Lakers forward LeBron James (23) reacts after a play against the Oklahoma City Thunder in the first half during game two of the second round of the 2026 NBA Playoffs at Paycom Center. Mandatory Credit: Alonzo Adams-Imagn Images
July 24, 2026

Prediction Markets Had No Clue Where LeBron Was Going

Philadelphia’s chances on Kalshi spiked just before the news broke.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses the launch of Champions Fund and how he navigated the business world after football
May 27, 2026; Chicago, Illinois, USA; Chicago Sky guard Natasha Cloud (9) brings the ball up court against the Toronto Tempo during the first half at Wintrust Arena. Mandatory Credit: Kamil Krzaczynski-Imagn Images
Exclusive
July 16, 2026

WNBA’s Cloud Calls Out Engelbert Over Sports Bettor Threats

Cloud said she constantly receives racist messages online.
July 14, 2026; Arlington, Texas, U.S.; France's Kylian Mbappe looks dejected after the match as France are eliminated from the World Cup. Mandatory Credit: Jerome Miron-Imagn Images
July 15, 2026

France’s World Cup Loss a Big Win for Sportsbooks

France was the biggest World Cup liability for several sportsbooks.
Philadelphia Phillies first baseman Bryce Harper (3) bats against Detroit Tigers during the first inning at Comerica Park in Detroit on Sunday, July 12, 2026.
July 13, 2026

Bryce Harper Says FanDuel Used His Video Without Consent

“What happened here went beyond anything I knew about or approved.”
Sponsored

Europe Hits Highs and Lows in Thrilling World Cup

Europe has dominated the 2026 FIFA World Cup, but shocking upsets have reshaped the tournament. See the key trends, odds, and semifinal storylines.