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Sports Agencies Dominated by Five Giants

  • CAA sits atop the list of most powerful sports agencies.
  • The top five agencies bring in more than double the commissions than the next 15.
CAA logo on side on building
Shutterstock

Now more than ever, sports agencies are engaged in a clash of the titans.

CAA towers over the others, with estimated contracts under management of $17.8 billion across roughly 2,900 clients, according to Forbes. Playing contracts comprise $14 billion of that sum, with the balance coming from sponsorships and other off-field athlete deals.

The agency’s commissions, which include contracts for Devin Booker, Sidney Crosby, Jack Grealish, and Trea Turner, are as high as $971 million.

  • Wasserman, which represents around 2,000 athletes including Connor McDavid, Megan Rapinoe, and Klay Thompson, was second with $9.5 billion in contracts ($7.7 billion for playing contracts) and up to $733 million in commissions.
  • Endeavor-owned WME Sports, whose roster of around 790 includes Serena Williams, Novak Djokovic, and Luka Doncic, has around $6.4 billion in contracts ($3 billion for playing), and $588 million in maximum commissions.
  • Excel Sports Management’s roughly 450 clients, including Tiger Woods, Nikola Jokic, and Paul Goldschmidt, will earn around $5.8 billion ($3.6 billion on the field), generating commissions that could reach $499 million.
  • Octagon earns around $212 million in commissions on its clients’ $3.2 billion in contracts.

The $3 billion in total commissions of those five are more than double the total of the next 15 largest agencies.

Diamond King

MLB superagent Scott Boras’ $119 million in commissions are the most of any individual agent. 

His clientele include Bryce Harper ($330 million contract), Gerrit Cole ($324 million), and Max Scherzer ($130 million at a record annual value of $43.3 million).

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