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Asset Class

Alexis Ohanian Bid on NFL Flag Football, Serena Williams Exploring Franchise

Williams and WNBA superstar Caitlin Clark appeared at a women’s sports panel during this week’s NFL’s owners meetings in Florida.

Los Angeles Golf Club owners Alexis Ohanian and Serena Williams cheer for their team against the New York Golf Club during the TGL semifinal match at SoFi Center on March 17, 2025, in Palm Beach Gardens, Florida.
Palm Beach Post

The NFL’s planned pro flag football leagues are already attracting superstar investors.

Alexis Ohanian’s Seven Seven Six venture capital firm has submitted a bid to the league’s request for proposal seeking investors in men’s and women’s pro flag football leagues, an NFL spokesman confirmed to Front Office Sports Tuesday night. Separately, Serena Williams has publicly expressed her interest in owning one of the first flag franchises.

The league is receiving a lot of “interest and enthusiasm” from potential backers of the planned men’s and women’s flag football leagues, added the NFL spokesperson. The NFL wants to invest in the leagues but have other partners operate them, sources said. Once the leagues are operational, the NFL plans to sell media packages to current or new rights partners, media czar Brian Rolapp told FOS during Super Bowl week.

Williams and WNBA superstar Caitlin Clark appeared at a women’s sports panel during this week’s NFL’s owners meetings in Florida.

Serena and Venus Williams are minority owners of the Miami Dolphins.

Alexis Ohanian declined a request for comment.

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