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Friday, November 22, 2024

Raiders Led NFL in Ticket Revenue During 2021

  • The team generated $119 million in net gate revenue, excluding luxury suites.
  • Despite being top in revenue, the Raiders ranked 25th of 32 NFL teams in tickets sold.
Kirby Lee-USA TODAY Sports

The Las Vegas Raiders reportedly posted the highest ticket revenue for the 2021 NFL season.

The Raiders, who relocated from Oakland in 2020, benefited from their new $1.9 billion home field, Allegiant Stadium. Fans weren’t allowed to attend games in 2020, leading to high ticket prices in 2021. 

  • The team generated $119 million in net gate revenue, excluding luxury suites.
  • Despite being top in revenue, the Raiders ranked 25th of 32 NFL teams in tickets sold.
  • A caveat to the ranking is Allegiant’s capacity at 65,000 — third-lowest in the NFL. 

Slightly behind the Raiders in ticket revenue for the 2021 season were the San Francisco 49ers. The team generated $117 million in ticket revenue behind a $20 increase on season tickets. 

In addition to the allure of calling Las Vegas home, the Raiders profited from a unique strategy to generate their top-ranking ticket revenue: The team held back blocks of single-game tickets that would later be available with fan-favorable pricing after the secondary market soared. 

Work to Be Done 

At the bottom of the pack in terms of ticket revenue were the Detroit Lions with $51 million in 2021. The Washington Commanders were just ahead of the Lions but ranked last in tickets sold.

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