... ...
Thursday, September 17, 2026

Potential Gonzaga-Big 12 Move Has ‘Overwhelming Support’

  • The Big 12 has restarted discussions with Gonzaga about joining the conference.
  • Some stakeholders within the Big 12 are reportedly opposed to adding the Bulldogs.
Stephen R. Sylvanie-USA TODAY Sports

The Big 12’s quest for further expansion may have some kinks to work out, but Gonzaga appears to have a good chance of entering the conference if it wants to.

Big 12 commissioner Brett Yormark has “overwhelming support” from the majority of school presidents and athletic directors in his effort to add Gonzaga, a source told Front Office Sports. The presidents have given Yormark permission to fully vet Gonzaga’s addition and pursue it in greater detail. 

This week, news leaked that the Big 12 and Gonzaga had resumed talks, which initially began in 2022, for the Bulldogs to be the 17th member of the Big 12 for all sports except football. But then USA Today reported that there was some internal pushback among several Big 12 administrators about adding another high-level men’s basketball program. 

The addition would strengthen an already powerful basketball conference that’s home to recent national champions Kansas and Baylor.

That pushback is coming from a few athletic directors, the same source tells FOS. The school presidents would ultimately be the ones to vote on the matter.

Numbers Game

Adding a 17th school — Gonzaga or any other  — would almost certainly mean the Big 12 would seek to bring on a second new school to get to an even 18. Connecticut was also in discussions to join the Big 12 during the most recent phase of realignment.

Next season, the Big Ten is growing to 18 schools for all sports, including football, with the additions of Oregon, UCLA, USC, and Washington.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Landry Kiffin/Fifth Year

Lane Kiffin’s Daughter Seizes CFB Spotlight With Clothing Venture

“Having a family involved in college sports helps from a marketing perspective.”

Florida Senators Oppose College Sports Bill Due to Miami, FSU Ambitions

The Protect College Sports Act is moving through the Senate.
Sam Leavitt LSU

Sam Leavitt’s Injury Tag Sparks Skepticism Ahead of LSU–Ole Miss

Lane Kiffin has previously faced criticism for his handling of injury reports.
Sep 6, 2025; Charlotte, North Carolina, USA; North Carolina Tar Heels defensive coach Steve Belichick during the first quarter against the Charlotte 49ers at Jerry Richardson Stadium. Mandatory Credit: Jim Dedmon-Imagn Images

Steve Belichick Resigns As North Carolina Closes Investigation

Steve Belichick has been on medical leave since August.
podcast thumbnail mobile
Front Office Sports Today

9/17/26 – CFB Ratings Surge, Joe Buck’s $108M Deal, Knicks Ticket Shock

0:00

Featured Today

Fantasy Football Drafts Are Turning Into Full-Blown Vacations

Leagues are foregoing solo drafts and replacing them with in-person getaways.
Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena
September 10, 2026

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
September 3, 2026

Teams Are Spending Millions to Build Luxury Locker Rooms

It’s a recruiting pitch, a retention tool, and a seven-figure line item.
Jay Williams Asset Class Front Office Sports
Exclusive

Jay Williams: ‘We All Participated’ in Cash Payments Before NIL

Williams said the payments came in “duffel bags” during the playful exchange.
September 15, 2026

Senators Stage Effort to Pass the Protect College Sports Act

An opposition coalition has formed to block the bill.
Texas Longhorns quarterback Arch Manning (16) looks to throw over Ohio State Buckeyes linebacker Payton Pierce (26) during the NCAA football game at Darrell K Royal–Texas Memorial Stadium in Austin, Texas on Sept. 12, 2026. Texas won 24-23.
September 16, 2026

CFB Viewership Off to Hot Start After Texas–Ohio State Thriller

ABC averaged nearly 14 million viewers Saturday night.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
Nov 28, 2025; Austin, Texas, USA; Texas Longhorns quarterback Arch Manning warms up before a game against the Texas A&M Aggies at Darrell K Royal-Texas Memorial Stadium. Mandatory Credit: Scott Wachter-Imagn Images
September 15, 2026

Arch Manning Apologizes to Holly Rowe for Joking About AI Video

Rowe says that she accepted Manning’s apology.
Sep 12, 2026; Baton Rouge, Louisiana, USA; LSU Tigers head coach Lane Kiffin reacts to an intercept by Louisiana Tech Bulldogs during the first half at Tiger Stadium. Mandatory Credit: Stephen Lew-Imagn Images
September 15, 2026

Oxford Bulking Up Police Presence for Lane Kiffin’s Return

Ole Miss coach Pete Golding asked fans to be rowdy but respectful.
Ohio State Buckeyes safety Jaylen McClain (8) reacts to a missed interception during the NCAA football game against the Texas Longhorns at Darrell K Royal–Texas Memorial Stadium in Austin, Texas on Sept. 12, 2026. Texas won 24-23.
September 14, 2026

How the 12-Team CFP Is Treating Ohio State and Oregon Differently

Meanwhile, Oklahoma’s and Oregon’s playoff odds took significant hits.
September 13, 2026

Texas Tops AP Poll As SEC Asserts Early Dominance Over Big Ten

The Longhorns topped the latest poll after their dramatic comeback win.