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Sunday, April 21, 2024
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PFL Strikes International Media Rights Deal with DirecTV

  • The Professional Fighters League is expanding its reach.
  • The season-based MMA organization has signed a multiyear Latin American media rights deal with DirecTV.
PFL/Design: Alex Brooks

The Professional Fighters League, a season-based MMA organization, is expanding its reach with a multiyear Latin American media rights agreement with DirecTV. 

DirecTV will be the exclusive provider of PFL content to consumers in 11 countries, including Argentina, Mexico, Brazil, Venezuela, and Colombia, offering comprehensive coverage to old and new PFL fans in Latin America. 

  • It will carry the entire 2022 season and the weekly PFL Challenger Series. 
  • Localized content will be provided in both Spanish and Portuguese

The PFL’s deal with DirecTV for Latin American media rights follows the league extending its domestic rights deal with ESPN last month. The agreement will see the entire 2022 PFL playoffs air live on ESPN in the U.S. with additional coverage on ESPN2 and ESPN+. 

The PFL is also planning to incorporate pay-per-view coverage in the deal, which runs through 2023 with an option to extend.

Part of a New Era 

Last August, AT&T finalized its spinoff of DirecTV as part of a wholesale restructuring plan. The new entity combines DirecTV, AT&T, and U-verse, offering a range of channels including ESPN, Fox Sports, MLB Network, NBA TV, TBS, and TNT.

AT&T pocketed $7.1 billion in cash from the DirecTV spinoff, including $1.8 billion from private equity firm TPG. DirecTV borrowed $5.8 billion as part of the transaction.

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