Monday, August 31, 2026
The FOS App Launches September 1 Pre-save on the App Store Today

Open Championship Final Round Averaged 4.3M Viewers on NBC

The final-round audience Sunday peaked at 6.1 million viewers on NBC and Peacock.

Jul 19, 2026; Southport, ENG; Ryan Fox holds the Claret Jug after winning the The Open Championship golf tournament, as he is interviewed by NBC’s Mike Tiroco at Royal Birkdale.
Bill Streicher-Imagn Images

Ryan Fox’s unlikely Open Championship victory at the last men’s golf major of the year averaged 4.3 million viewers on NBC on Sunday, up 6% from last year and the tournament’s most-watched final round since 2022.

The final-round audience Sunday peaked at 6.1 million viewers on NBC and Peacock from 1:15 p.m. to 1:30 p.m. ET as Fox rallied late, including a birdie on the 18th hole, to win the Claret Jug by one shot over Cameron Young at Royal Birkdale Golf Club in England. Due to the time difference, The Open’s final round typically starts mid-morning on the East Coast of the U.S., finishing in the early afternoon, compared to later afternoon or evening finishes for the other three majors played Stateside.

It marks a small boost from the 4.1 million viewers who watched Scottie Scheffler’s commanding four-shot victory over Harris English on NBC at the 2025 Open at Royal Portrush in Northern Ireland. Last year’s final-round audience was a 21% increase over 2023, when Xander Schauffele won at Royal Troon in Scotland. 

Major Ratings

All four majors saw final-round viewership increases this season. It should be noted ratings this year were collected using Nielsen’s Big Data + Panel methodology, while last year’s audience included panel-only figures. 

  • Masters: 13.99 million on CBS (+8%)
  • PGA Championship: 5.76 million on CBS (+21%)
  • U.S. Open: 5.5 million on NBC (+2%)
  • Open Championship: 4.3 million on NBC (+6%)

The final round of the Players Championship, the PGA Tour’s flagship event with a $25 million purse, averaged 4.4 million viewers on NBC, up 15% from last year.

More Open Numbers 

NBC’s Saturday coverage of the Open Championship averaged 3.7 million viewers, marking the tournament’s most-watched third round since 2018 and up 16% from last year.

USA Network’s Open broadcast—which included the majority of first- and second-round coverage on Thursday and Friday and some early-round coverage on the weekend—averaged 873,000 viewers spanning more than 25 hours, up 17% when compared to panel-only data last year and up 2% compared to Big Data + Panel figures in 2025.

Golf Channel’s Live From The Open post-round show Friday averaged 354,000 viewers—the most-watched edition since the Masters—as the fallout from Bryson DeChambeau’s two-stroke penalty issued after the second round played out in real time.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Exclusive

Callaway Content Head, Good Good Marketing VP Out After Ad Fallout

Neither Callaway’s nor Good Good’s CEO saw the ad before publishing.

PGA Tour Revamping Fan Code of Conduct Amid Betting Concerns

Several players have raised concerns about sports betting’s impact on the game.

Scheffler Breaks Tiger’s PGA Tour Earnings Record, Wins FedEx Cup

Scheffler has led the Tour in prize money for five consecutive seasons.
Aug 27, 2023; Atlanta, Georgia, USA; Keegan Bradley and Collin Morikawa walk up onto the 18th green during the final round of the TOUR Championship golf tournament at East Lake Golf Club

PGA Tour Atlanta Future Unclear With Tour Championship Changes

East Lake has hosted the Tour Championship since 2004.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with Hall of Fame Coach Geno Auriemma on the UConn Dynasty and NIL Chaos

0:00

Featured Today

Aug 3, 2026; Washington, D.C., USA; Alexandra Eala (PHI) kisses the championship trophy during the trophy ceremony after her match against Jessica Pegula (USA) (not pictured) in the women's singles final of the 2026 Mubadala DC Open at Rock Creek Park Tennis Center. Mandatory Credit: Geoff Burke-Imagn Images

How Alex Eala Turned the Philippines Into a Tennis Nation

A December homecoming match could break tennis’s attendance record.
August 26, 2026

Deshaun Watson Has Done the Impossible: Unite Browns Fans

Watson was named the starter after complaining boos were “personal.”
August 23, 2026

Dan Snyder ‘Invisible’ in NFL Three Years After Commanders Sale

Snyder has had little to no contact with former NFL associates.
Soccer Football - Premier League - Arsenal v Burnley - Emirates Stadium, London, Britain - May 18, 2026 Arsenal's Kai Havertz scores their first goal past Burnley's Max Weiss
August 21, 2026

Why the Premier League’s Star-Power Shortage Doesn’t Matter

The world’s richest soccer league doesn’t rely on big stars to dominate.
August 12, 2026

Trendy Golf Hat Divide Is More Than a Fashion Fight

As golf has gotten trendier, so has the sport’s style.
Jan 16, 2022; Kansas City, Missouri, USA; Kansas City Chiefs defensive end Chris Jones (95) celebrates toward the camera after a play against the Pittsburgh Steelers in an AFC Wild Card playoff football game at GEHA Field at Arrowhead Stadium. Mandatory Credit: Denny Medley-USA TODAY Sports
August 28, 2026

Nielsen Warns Networks Against Mixing Metrics With Outside Data

The measurement agency is cracking down on comparative claims with blended data.
Feb 5, 2025; New Orleans, LA, USA; The ESPN logo at the Super Bowl LIX media center at the Ernest N. Morial Convention Center. Mandatory Credit: Kirby Lee-Imagn Images
Exclusive
August 28, 2026

Roxanna Scott Out As ESPN’s Top Editor After Less Than a Year

Scott was named ESPN’s editor-in-chief last December.
Sponsored

Kerri Walsh Jennings’s Playbook for the Future of Volleyball

The former gold medalist talks NCAA, the Olympics, & investing in volleyball.
Oct 23, 2024; New Orleans, Louisiana, USA; Detailed view of the Chicago Bulls logo against the New Orleans Pelicans during the second half at Smoothie King Center. Mandatory Credit: Stephen Lew-Imagn Images
Exclusive
August 28, 2026

Bulls Planning Analyst Rotation to Replace Late Stacey King

Robbie Hummel is among the names under consideration.
August 27, 2026

John Fanta Discusses Vision for His New NBC Sports Show

“Fanta in 60” debuts Monday.
Feb 2, 2026; San Francisco, CA, USA; Los Angeles Rams linebackers Byron Young (0) and Jared Verse (8) pose during NFC practice at the NFL Flag Fieldhouse at Moscone Center South Building. Mandatory Credit: Kirby Lee-Imagn Images
August 27, 2026

TV Ratings Help Explain Why the NFL Killed the Pro Bowl

Average viewership fell by 57% in one year and 70% in four years.
Dec 21, 2024; Columbus, Ohio, USA; ESPN cast, from left, Desmond Howard, Rece Davis, Pat McAfee, Nick Saban, Lee Corso and Kirk Herbstreit sit on the set of College GameDay prior to the College Football Playoff first round game between the Ohio State Buckeyes and Tennessee Volunteers in Columbus at Ohio Stadium. Mandatory Credit: Adam Cairns-Imagn Images via the USA Today Network
August 26, 2026

ESPN Replaces Lead ‘College GameDay’ Producer in Shakeup

Matthew Garrett takes over as the show’s new EP.