• Loading stock data...
Thursday, July 10, 2025

OneFootball Looks to Cash In on Surging Women’s Soccer

  • OneFootball is acquiring soccer startup Gloria.
  • Gloria founder Victoire Cogevina will become OneFootball’s vice president of women’s soccer.
OneFootball
Gloria

OneFootball is looking to expand its women’s soccer audience.

The soccer media company is acquiring Gloria — a soccer startup building a social app that gives fans the ability to discuss their teams and share content — and hiring founder Victoire Cogevina as the vice president of women’s soccer.

“Women’s football is the fastest-growing sport in the world and the most exciting sector in global football,” Cogevina said.

Financial terms of the deal, which is expected to close in November, weren’t disclosed.

  • The app, which is still in beta testing, will be integrated into OneFootball, which offers soccer coverage and live soccer matches
  • Cogevina will help OneFootball look for investments and deals in women’s soccer.

Several of Gloria’s investors, including Reddit co-founder Alexis Ohanian and Muse Capital co-founder Assia Grazioli-Venier, will transfer their investments to OneFootball.

OneFootball — which boasts more than 100 million monthly active users, raised $300 million in April in a round led by Liberty City Ventures.

Popularity Points

UEFA released a report in August estimating the fan base for women’s soccer would grow from 144 million to 328 million in the next decade, and the commercial value of women’s soccer could increase sixfold in the next 10 years to $698 million.

The governing body claimed sponsorship could increase to $300 million per year, media rights could be worth $260 million annually by 2033, and matchday revenue is expected to increase to more than $137 million each year.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Crystal Palace FC

Crystal Palace’s Europa League Spot in Limbo After Lyon Wins Appeal

The ruling on Olympique Lyonnais was overturned this week on appeal.
April 19, 2022; Austin, TX, USA; Tim Leiweke of the Oak View Group speaks at a ribbon cutting ceremony for the Moody Center, a multi-purpose arena that will be home to concerts and the UT basketball teams on Tuesday April 19, 2022.

Oak View Founder Tim Leiweke Indicted for Alleged Rigged Arena Bid

The longtime sports executive leaves his day-to-day leadership role.
Jul 9, 2025; Frisco, TX, USA; Head coaches Willie Fritz of Houston, Mike Gundy of Oklahoma State, Rich Rodriguez of West Virginia, Lance Leipold of Kansas, Sonny Dykes of TCU, Kyle Whittingham of Utah, Brent Brennan of Arizona and Deion Sanders of Colorado all sit on stage for a Coaches Roundtable during 2025 Big 12 Football Media Days at The Star.

Big 12 Commish: Conference Is ‘All In’ on International Expansion

The conference had once planned a large initiative in Mexico.

U.K. Appoints New Soccer Regulator, EPL Matches Stay Behind Paywall

Men’s soccer in England will receive new levels of oversight.

Featured Today

Jun 28, 2025; Arlington, Texas, USA; Seattle Mariners catcher Cal Raleigh (29) bats during the game between the Texas Rangers and the Seattle Mariners at Globe Life Field.

The Torpedo Bat Business Is Still Going Strong: ‘Here to Stay’

Demand for the oddly shaped bats has stayed strong across the sport.
July 6, 2025

American Celebs Want to Be Sports Owners. Soccer Is Where They Start

As U.S. team prices climb, investors set their sights abroad.
July 5, 2025

Baseball’s Celebrity Row: Behind MLB’s First-Pitch Ritual

Often planned, sometimes spontaneous, the ritual throw is baseball’s celebrity row.
July 4, 2025

3,000 Hot Dogs, $20K in Prizes: Behind the Nathan’s Eating Contest

Nathan’s serves up thousands of hot dogs and $20,000 in prize money.
Apr 26, 2025; San Francisco, California, USA; Houston Rockets guard Fred VanVleet (5) before game three of first round for the 2024 NBA Playoffs against the Golden State Warriors at Chase Center.

Rockets Get $20 Million in Wiggle Room From New VanVleet Deal

VanVleet first signed with the Rockets in 2023.
April 20, 2025

Max Verstappen Linked to $300M Aston Martin Deal Ahead of Miami GP

Aston Martin is currently seventh in the constructors championship.
June 24, 2025

Timberwolves’ 4-Year Ownership Saga Ends As A-Rod, Lore Take Over

The unanimous approval brought a clean end to a long-disputed transaction.
Sponsored

Game On: Portfolio Players Stories, Brought to You by E*TRADE from Morgan Stanley

Dealmaker Jeffrey Kaplan maps the evolution of sports as an asset class
March 27, 2025

Peyton Manning’s Omaha Productions Gets PE Boost

The Hall of Famer’s company gains another prominent backer.
March 20, 2025

High School Sports Power Signs Eight-Figure Rights Deal in First

The deal pays roughly $1 million annually, FOS has learned.
March 20, 2025

Maxx Crosby’s Agent: Edge Rushers Set to Dominate NFL’s Non-QB Market

Maxx Crosby just signed a three-year, $106.5 million extension.
March 4, 2025

Eagles Make Saquon Barkley NFL’s Highest-Paid Running Back Ever

Barkley is coming off a historic 2024 season with the Eagles.