• Loading stock data...
Wednesday, January 7, 2026
exclusive
Athletes

On Heels of Unprecedented Contract, Julio Rodriguez Signs with Adidas

  • Julio Rodriguez is linking up with Adidas in a multi-year deal.
  • In August, he signed what could end up being the largest contract in MLB history.
Seattle Mariners outfielder Julio Rodriguez hits during spring training
Rick Scuteri-USA TODAY Sports

Even before Seattle Mariners outfielder Julio Rodriguez won the 2022 American League Rookie of the Year award, he had already established himself as a star, with a contract to match.

Now he is growing his portfolio in another way: Rodriguez is the latest athlete to sign with Adidas, joining MLB players Kris Bryant, Luis Robert Jr., Corey Seager, and Trea Turner.

“It was important to align with a brand that I could perform with on the field at a high level and also be comfortable with off the field,” Rodriguez told Front Office Sports.

For many players entering their sophomore season, a major endorsement deal could top their salary – players in their first three seasons typically make salaries at or near the league minimum, which will be $720,000 in 2023. 

Rodriguez, however, signed a complicated extension last August that guarantees him $210 million over 12 years, and could grow to $470 million over 17 years, which would be the longest and largest contract in MLB history. 

  • The contract locks in Rodriguez through 2029 for $120 million.
  • The team can then exercise an option for another eight to 10 years, depending on Rodriguez’s MVP finishes in prior seasons.
  • If they turn down the option, Rodriguez will be able to opt into a five-year, $90 million extension.

“Starting the negotiations, the biggest thing for me was to have some upside built into the contract,” he said. “What we ended up with is a really unique structure that gives me security but also bet on myself and my potential.”

Rodriguez has been in the Mariners’ system since he was 16, so he felt like he knew the organization well when he committed to them for his career.

However, after a few more spring training games, he’ll switch uniforms for the World Baseball Classic, where he will play for a stacked Dominican Republic team.

“In the D.R., baseball is everything,” he said. “I love watching all of the fans and sports in the US, but in the D.R. It’s like all of that fandom combined into one. There is just so much passion and energy in every inning. You’ll see it soon in the WBC.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sep 28, 2025; West Sacramento, California, USA; Athletics pitcher Elvis Alvarado (61) throws a pitch against the Kansas City Royals during the third inning at Sutter Health Park.

Why the A’s Hit a Legal Snag Trademarking Their Las Vegas Name

The team has been denied twice in attempts to register its new name.
Bobby Witt

Royals Won’t Follow Chiefs to Kansas After Missing Deadline

State officials say they will not change a now-lapsed negotiating deadline.
Dec 2, 2025; Boston, Massachusetts, USA; Boston Celtics guard Jaylen Brown (7) reacts after scoring against the New York Knicks during the second half at the TD Garden.

Celtics Contending Again Despite Cutting $300M in Projected Salary

Jayson Tatum has not been ruled out for the 2025–26 season.

Main Street Sports Crisis Pushes RSN Rights Closer to League Control

The regional sports broadcaster misses another set of scheduled rights payments.

Featured Today

Hockey in Florida Was Once a Risk. Now It’s Thriving

The state of Florida has become a traditional—and highly lucrative—market.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena
January 4, 2026

Why Pro Sports Team Valuations Will Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
Imagn Images/Front Office Sports
January 2, 2026

FOS Crystal Ball: Predictions for the Business of Sports in 2026

Here’s what FOS journalists think could be on the horizon.
Heated Rivalry (L to R) - Connor Storrie as Ilya Rozanov and Hudson Williams as Shane Hollander in Episode 104 of Heated Rivalry. Cr. Sabrina Lantos © 2025
December 24, 2025

Hockey Needed Some Virality. Then Came ‘Heated Rivalry’

No one was prepared for the Canadian show’s smash success.

Saquon Barkley Whiffs on Incentives a Year After Sweeping Them

Barkley sat out Sunday’s game to rest for the postseason. 
January 2, 2026

McIlroy Roasts LIV, But Would Welcome Players Back to PGA Tour

McIlroy admitted he was “too judgemental” of professionals who left for LIV.
Aug 18 2024; Cincinnati, OH, USA; Aryna Sabalenka at the net with Iga Swiatek of Poland after their match on day seven of the Cincinnati Open.
January 5, 2026

Women Tennis Players Continue to Blast Battle of the Sexes

“The guy is detestable,” one former women’s pro said about Nick Kyrgios.
Sponsored

The CFP Bowl Game Tickets Everyone Wants

The second 12-team College Football Playoff is in full swing and tickets to these games are selling at a premium.
January 2, 2026

Sabalenka, Kyrgios Hint at ‘Battle of the Sexes’ Sequel

Sabalenka lost to Kyrgios in straight sets in the controversial exhibition.
Nov 3, 2025; Los Angeles, CA, USA; Los Angeles Dodgers two-way player Shohei Ohtani acknowledges the crowd during the World Series championship parade at downtown Los Angeles
December 28, 2025

It Was the Year of Shohei Ohtani (Again)

The two-way superstar has a massive year on and off the field.
Oct 10, 2025; Phoenix, Arizona, USA; Las Vegas Aces center A'ja Wilson (22) celebrates with teammates after game four of the 2025 WNBA Finals at Mortgage Matchup Center.
December 27, 2025

The Year of A’ja Wilson

No one in basketball had a bigger year.
Sep 7, 2025; Anaheim, California, USA; Athletics left fielder Tyler Soderstrom (21) is greeted by teammates after hitting a home run against the Los Angeles Angels during the seventh inning at Angel Stadium.
December 26, 2025

A’s $86 Million Soderstrom Contract Is the Richest in Team History

The team agreed to a seven-year, $86 million deal with Tyler Soderstrom.