• Loading stock data...
Friday, February 21, 2025
exclusive
Athletes

On Heels of Unprecedented Contract, Julio Rodriguez Signs with Adidas

  • Julio Rodriguez is linking up with Adidas in a multi-year deal.
  • In August, he signed what could end up being the largest contract in MLB history.
Seattle Mariners outfielder Julio Rodriguez hits during spring training
Rick Scuteri-USA TODAY Sports

Even before Seattle Mariners outfielder Julio Rodriguez won the 2022 American League Rookie of the Year award, he had already established himself as a star, with a contract to match.

Now he is growing his portfolio in another way: Rodriguez is the latest athlete to sign with Adidas, joining MLB players Kris Bryant, Luis Robert Jr., Corey Seager, and Trea Turner.

“It was important to align with a brand that I could perform with on the field at a high level and also be comfortable with off the field,” Rodriguez told Front Office Sports.

For many players entering their sophomore season, a major endorsement deal could top their salary – players in their first three seasons typically make salaries at or near the league minimum, which will be $720,000 in 2023. 

Rodriguez, however, signed a complicated extension last August that guarantees him $210 million over 12 years, and could grow to $470 million over 17 years, which would be the longest and largest contract in MLB history. 

  • The contract locks in Rodriguez through 2029 for $120 million.
  • The team can then exercise an option for another eight to 10 years, depending on Rodriguez’s MVP finishes in prior seasons.
  • If they turn down the option, Rodriguez will be able to opt into a five-year, $90 million extension.

“Starting the negotiations, the biggest thing for me was to have some upside built into the contract,” he said. “What we ended up with is a really unique structure that gives me security but also bet on myself and my potential.”

Rodriguez has been in the Mariners’ system since he was 16, so he felt like he knew the organization well when he committed to them for his career.

However, after a few more spring training games, he’ll switch uniforms for the World Baseball Classic, where he will play for a stacked Dominican Republic team.

“In the D.R., baseball is everything,” he said. “I love watching all of the fans and sports in the US, but in the D.R. It’s like all of that fandom combined into one. There is just so much passion and energy in every inning. You’ll see it soon in the WBC.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Nov 2, 2024; Pittsburgh, Pennsylvania, USA; Pittsburgh Penguins goaltender Alex Nedeljkovic (39) stretches during a time-out against the Pittsburgh Penguins in the second period at PPG Paints Arena

Behind the Mask: The Artists Creating Hockey’s Iconic Goalie Style

The art and business of outfitting pro netminders.
breaking

‘Shrinking Platform’: MLB, ESPN to Split After 35 Years

Manfred cites multiple issues with ESPN’s MLB coverage, business health.
Feb 19, 2025; Port St. Lucie, FL, USA; New York Mets right fielder Juan Soto (right) talks to center fielder Jose Siri (center) and right fielder Starling Marte (left) during a spring training workout at Clover Park.

MLB Faces Critical Transition As Streaming Alters Media Landscape

Twenty-two clubs now offer a direct-to-consumer streaming option.

MLB Eyes Third Straight Attendance Increase, Mets Hope for Soto Boost

Rule changes, stars, and big teams fuel further optimism at the gate.

Featured Today

Feb 15, 2025; Montreal, Quebec, CAN; [Imagn Images direct customers only] Team United States forward Matthew Tkachuk (19) and Team Canada forward brandon Hagel (38) fight in the first period during a 4 Nations Face-Off ice hockey game at the Bell Centre.

Inside the Push for the NHL’s Next Era of International Competition

Players have been clamoring, and the league is all in.
Aug 11, 2024; Paris, France; Medals are carried out on Louis Vuitton trays after the women's volleyball gold medal match during the Paris 2024 Olympic Summer Games at South Paris Arena
February 16, 2025

LVMH’s New Push: World’s Most Powerful Luxury Group Is Coming for Sports

LVMH is making long-term deals—and they’re not done.
Feb 18, 2024; Indianapolis, Indiana, USA; Eastern Conference guard Damian Lillard (0) of the Milwaukee Bucks reacts after a play during the second half of the 73rd NBA All Star game at Gainbridge Fieldhouse.
February 15, 2025

The NBA’s Latest Attempt To Solve the All-Star Game Conundrum

A new mini-tournament on a lame-duck network may not solve the problem.
Jan 9, 2025; Pittsburgh, Pennsylvania, USA; Edmonton Oilers center Connor McDavid (97) checks Pittsburgh Penguins center Sidney Crosby (87) during the third period at PPG Paints Arena
February 11, 2025

‘Important’ 4 Nations Face-Off Can Be NHL’s All-Star Antidote

“The stars have been lobbying the league for an event like this.”
Feb 12, 2025; Oklahoma City, Oklahoma, USA; Oklahoma City Thunder guard Shai Gilgeous-Alexander (2) dunks against the Miami Heat during the second half at Paycom Center.

Why Shai Gilgeous-Alexander Dropped His Agent

The Thunder star dropped the Wasserman Group as his representation.
February 18, 2025

‘Mind-Boggling’: Marina Mabrey’s Agent Rips Connecticut Sun

The agent slammed the team’s decision in the context of “women’s empowerment.”
Feb 19, 2025; Kansas City, Kansas, USA; Inter Miami forward Lionel Messi (10) controls the ball around Sporting Kansas City midfielder Memo Rodriguez (8) during the first half at Children's Mercy Park.
February 20, 2025

In Questionable Move, Concacaf Referee Asks Messi for Jersey

Messi gifted his jersey to referee Marco Antonio Ortiz Nava.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
February 18, 2025

Joe Mixon Wins Appeal of NFL Fine for Criticizing Refs

Mixon was fined $25,000—initially for something someone else said.
February 18, 2025

Several NBA All-Stars Support One-on-One Competition: “Hell Yeah” 

Respondents included Anthony Edwards, Kyrie Irving, and Giannis Antetokounmpo.
February 18, 2025

Scott Boras Calls Out MLB Owners As Vlad Guerrero Jr. Faces Free..

Boras and Guerrero Jr. are among those looking for bigger spending by teams.
February 18, 2025

If Cooper Flagg Really Returned to Duke, He Could Delay a $400M..

Flagg is the projected No. 1 pick in the 2025 NBA Draft.