Thursday, July 2, 2026

OBJ Jumps Into Snowballing SPAC Space

  • Odell Beckham Jr. is the latest athlete investor to align with a SPAC.
  • The wide receiver sees himself as a serious investor, not just an attention-grabbing name.
Ken Blaze-USA TODAY Sports/Design: Alex Brooks

Cleveland Browns receiver Odell Beckham Jr. became a strategic advisor to a SPAC launched by investment firm Tribe Capital. A filing earlier this month said that Tribe was seeking “top-decile private technology companies that are exhibiting inflection points in their growth.”

The Securities and Exchange Commission is getting increasingly antsy about athlete and celebrity-backed SPACs, going as far as to release a warning letter to investors, and many expect a formal investigation into the investment vehicle. Athletes are often brought in to bring attention to a SPAC but then step away once it acquires a company to take public, according to the New York Times. SPACs have raised over $90 billion this year, already breaking the record set in 2020.

The SEC alluded to the mixed incentives celebrities may have in its warning letter, noting that “sponsors may have conflicts of interest so their economic interests in the SPAC may differ from shareholders.”

Alex Rodriguez, Serena Williams, Shaquille O’Neal, Steph Curry, Naomi Osaka, Patrick Mahomes, and Justin Verlander are among the numerous athletes who have joined SPACs as board members or advisers. 

As for Beckham Jr., who has invested in technology and cryptocurrency companies through Tribe, as well as wellness, nutrition, and esports companies, he sees himself as more of a strategist than an attention-grabbing name.

“As I look to the future, I know that NFL careers don’t last forever and I’ll need new areas to compete in,” he told the Wall Street Journal. “I feel like I’ve been in training camp for venture capital these last few years, and I’m ready to get out on the field.”

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Ai sports slop

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.

Pile of Famous Athletes Quietly Invested in Kalshi Months Ago

WNBA stars Diana Taurasi and Breanna Stewart are among the group.

Mark DeRosa Is Still Baseball’s Swiss Army Knife

DeRosa is the sport’s utility player both on the field and off.
Nicole Silveira

The Tattoo Marking Membership in the Most Exclusive Club in Sports

For athletes, the Olympic rings tattoo is “about everything it took.”
podcast thumbnail mobile
Front Office Sports Today

7/2/26 – Celtics Trade Jaylen Brown, World Cup Ratings Smash Records, Serena Knee Scare, Bobby Bonilla Day

0:00

Featured Today

ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs
July 1, 2026

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.
June 26, 2026

What We Saw Traveling the U.S. for the World Cup Group Stage

The knockout stage begins Sunday.
June 26, 2026

In an Era of $1,000 Tickets, $10 Watch Parties Bring Fans Together

Stadium watch parties now rival home-game experiences.
June 25, 2026

Italian Americans Have Severe World Cup FOMO

Bars and restaurants in Boston, Philly, and beyond are missing the Azzurri.

Alex Ovechkin Will Return to Washington for One More Season

The one-year contract extension is based heavily on an appearance incentive.
Jun 30, 2026; London, United Kingdom; Serena Williams of the United States returns a shot during her match against Maya Joint of Australia on day two at All England Lawn Tennis and Croquet Club.
June 30, 2026

Serena Williams Loses in Return to Singles at Wimbledon

It was her first singles match since the 2022 US Open.
Jun 11, 2026; Portland, Oregon, USA; WNBA Commissioner Cathy Engelbert meets with the working media before Portland Fire against the Las Vegas Aces at Moda Center.
June 30, 2026

Cathy Engelbert Responds to Alyssa Thomas’s Callout

Thomas received a Flagrant 2 foul and one-game suspension last week.
Sponsored

Josh Childress: Why Now Is the Time for NBA Expansion

Josh Childress on why he invested in the Portland Thorns, the case for NBA expansion, and donating to Stanford NIL.
June 29, 2026

Unrivaled Lands Two International Stars Amid Project B Battle

Unrivaled also signed Canadian forward Bridget Carleton.
June 25, 2026

Tracy McGrady Buying 80% of ABCD as He Revives Legendary Camp

McGrady is bringing back a piece of basketball history.
Indiana Fever guard Lexie Hull (10) celebrates a three-point basket Monday, June 22, 2026, during the game at Gainbridge Fieldhouse in Indianapolis. The Indiana Fever defeated the Phoenix Mercury, 86-77
June 24, 2026

Female Athletes Are Trying to Build the ‘Athleisure of Beauty’

“Performance cosmetics” have emerged alongside the women’s sports boom.
June 23, 2026

Greg Olsen: NFL Franchises Interested in Hosting Tight End U

The annual summer summit is in its sixth year.