• Loading stock data...
Monday, September 15, 2025
One Day till Tuned In! Get a Last Second Ticket!

Nike ‘Unlikely’ to Extend Kyrie Irving’s $11M Sneaker Contract

  • The sneaker giant is uncertain of the seven-time All-Star’s future in basketball, according to ESPN.
  • Nets GM Sean Marks is also unsure whether Irving will sign a five-year, $245.6 million extension.
Brad Penner-USA TODAY Sports

Brooklyn Nets guard Kyrie Irving has one of the most popular sneakers in all of basketball, but Nike is reportedly unwilling to move forward with the controversial seven-time All-Star.

According to ESPN, Nike is skeptical about Irving’s future in the NBA — and that’s played a role in reaching a deal when his contract, reportedly worth $11 million per year, expires after the 2022-23 season.

Beyond his commitment to Nike, his allegiance to the sport itself is now seemingly in question. 

In the Nets’ end-of-season press conference, GM Sean Marks wouldn’t say whether Irving would sign the five-year, $245.6 million extension he’s eligible for this upcoming summer.

The Nets are coming off another disappointing season. Once preseason favorites to win the title, Irving, Kevin Durant and company were swept in the opening round of the playoffs by the Celtics.

Irving, 30, played in only 29 games this past season because he was unvaccinated, and New York City’s vaccination mandate didn’t allow him to play home games. 

He forfeited roughly $16 million of his contract from missed games.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Trump Push to End Quarterly Earnings Has Major Sports Ramifications

U.S. President Trump proposes moving to semi-annual reporting for public companies.
Cooper Lutkenhaus

Running Prodigy Ditches High School and College for Nike at 16

Cooper Lutkenhaus is a contender at next month’s track world championships.
Puma headquarters in Herzogenaurach, Germany

Puma Up for Grabs As Largest Shareholder Considers Exit

Reports say the company could be up for sale. Experts aren’t surprised.

More Than Jerseys: Tennessee-Adidas Deal Brings in NIL Money

The Volunteers are switching from being a Nike school.

Featured Today

PHILADELPHIA, PENNSYLVANIA - APRIL 19: A detailed view of the MLB Debut patch on the jersey of Patrick Monteverde #44 of the Miami Marlins prior to game against the Philadelphia Phillies at Citizens Bank Park on April 19, 2025 in Philadelphia, Pennsylvania.

The Tiny Jersey Patch at the Center of the MLB Rookie Card..

Autographed cards containing a piece of baseball history have upended the market.
September 11, 2025

Eagles-Chiefs Super Bowl Rematch Could Set More NFL Ratings Records

Fox will nationally televise Sunday afternoon’s matchup.
September 10, 2025

ESPN’s ‘MNF’ Ratings Up 8% As NFL Surges to Strong Start

ESPN posts its second-best Week 1 “Monday Night Football” audience.
Sep 7, 2025; Orchard Park, New York, USA; Buffalo Bills fans react during the fourth quarter against the Baltimore Ravens at Highmark Stadium.
September 9, 2025

As Bills Ascend, Their Next Frontier Lies in Canada

Buffalo and the powerful Canadian entity MLSE come together in a new pact.

‘We Have Pricing Power’: On Smashes Earnings Expectations

U.S. tariffs haven’t cooled demand for On’s high-priced sneakers and apparel.
Happy Gilmore 2 hockey stick putter
July 21, 2025

Callaway’s $500 ‘Happy Gilmore’ Putter Booming on Resale Market

Callaway released a limited-edition Odyssey-branded hockey stick putter.
Limited Hype
July 27, 2025

Sneaker Reselling Was Once Easy Money. Success Is Now Complicated

Vendors need to evolve what they’re selling and how they do it.
Sponsored

How World Series Champ Dexter Fowler Became a Premier League Team Owner

Dexter Fowler discusses navigating retirement and embracing new roles as an owner & investor.
A Lululemon store at Freehold Raceway Mall in Freehold Township, New Jersey on Nov. 30, 2023
July 2, 2025

Sportswear Stocks Rise as Trump Touts Vietnam Trade Deal

Tariffs on Vietnam imports will be 20%, down from a prior threat of 46%.
From vintage to unique collaborations, various Nike and Jordan shoes are displayed on a wall at Saved Soles inside West Ridge Mall.
June 26, 2025

Nike Stumbles Less Than Expected, Giving Wall Street Hope

The sports apparel and footwear giant beats Wall Street expectations.
Jun 20, 2024; Eugene, OR, USA; Detailed view of Nike Alphafly 3 racing flat at the Nike by Eugene store.
June 25, 2025

Investors Hunt for Signs Nike Has Regained Its Footing

Nike’s fundamentals are “still challenged.”
Jun 15, 2025; Oakmont, Pennsylvania, USA; JJ Spaun putts on the 18th green to win during the final round of the U.S. Open golf tournament.
June 16, 2025

‘Pandemonium’: Putter Maker Sees Sales Surge After JJ Spaun’s U.S. Open Win

The company behind Spaun’s putter is already in talks with his people.