• Loading stock data...
Friday, May 9, 2025
Join us May 14 at 1 p.m. ET for Future of Sports: Leagues of Their Own Register Now

Nike Officially Unveils Kobe 6 Protro ‘Mambacita’ Photos

  • Nike released images of the first sneakers under their renewed partnership with the Kobe Bryant Estate.
  • All net proceeds from the sneakers will go to the Mambacita Sports Foundation.
Nike

Vanessa Bryant and the Kobe Bryant Estate announced last month that they reached new terms with Nike to continue making Kobe sneakers.

On Wednesday, Nike released images of the first sneakers under the renewed partnership: the Nike Kobe 6 Protro “Mambacita” — a black-and-white shoe recognizing Bryant’s relationship with his daughter, Gigi.

All net proceeds will go to the Mambacita Sports Foundation, the Bryant Estate’s nonprofit organization dedicated to underserved girls and boys in sports.

“Kobe Bryant means so much to so many of us, not just NBA fans but globally beyond the game,” Nike President and CEO John Donahoe said in March. 

“Together with Vanessa, we hope to honor Kobe and Gigi by championing a new generation for many years to come.”

No launch details have yet been disclosed by the brand, but that’ll likely change now that images have been released.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

A'ja Wilson

Why Nike Wanted A’ja Wilson’s New Shoe to Sell Out in Minutes

Nike gave fans a taste of the A’Ones with a limited drop.
Athlos

Nike Wants to Pull Off the First Women’s Sub-4:00 Mile

Experts speak on whether Nike’s “moonshot” is realistic or a gimmick.
May 24, 2024; Eugene, Oregon, USA; A Nike swoosh logo at Nike

Nike Apologizes and Removes ‘Never Again’ Marathon Ad

The billboard drew criticism for wording often linked to the Holocaust.
Mar 31, 2025; Orlando, Florida, USA; A detailed view of the shoes worn by LA Clippers guard James Harden (1) during the game against the Orlando Magic at Kia Center.

Adidas Warns of Potential Price Hikes From Trump Tariffs

Skechers pulled its full-year guidance last week.

Featured Today

Mar 26, 2025; New York, New York, USA; Actor and filmmaker Spike Lee (l) greets former professional boxer Floyd Mayweather Jr. during the game between the LA Clippers and the New York Knicks at Madison Square Garden.

‘Friends of the Garden’: Inside the NBA’s Most Exclusive Celebrity Suite

“Among the titans of industry, deals are done at Suite 200.”
exclusive
May 9, 2025

Shams Charania on Draft, Breaking Dončić Trade, ‘Whirlwind’ ESPN Tenure

Charania will work on his first NBA draft lottery for ESPN on Monday.
Fat Perez reacts after hitting his shot on the 16th tee during the WHOOP Shot at Glory on the 16th hole at TPC in Scottsdale on Feb. 5, 2025.
May 7, 2025

Golf Influencers Are the New Currency for PGA Tour and LIV

YouTube golf is big business. The rival tours are staging formal events.
Feb 8, 2025; New York, New York, USA; New York Knicks assistant coach Rick Brunson talks with New York Knicks guard Jalen Brunson (11), forward Mikal Bridges (25), and guard Josh Hart (3) during a timeout in the third quarter against the Boston Celtics at Madison Square Garden.
May 6, 2025

Before the Villanova Knicks, There Were the Kentucky Celtics

Three decades ago, Boston tried its own version of the college-teammate experiment.
Michelle Wie West
exclusive

Michelle Wie West Is Latest Athlete to Invest in Togethxr

The brand tripled its revenue year over year and is profitable.
Dec 27, 2023; Oklahoma City, Oklahoma, USA; A close up view of New York Knicks forward Julius Randle (30) shoes during the second half against the Oklahoma City Thunder at Paycom Center.
April 25, 2025

Skechers Is Latest Company to Pull Guidance, Citing U.S. Tariffs

Skechers’s healthy international business will help it weather the effects of tariffs.
April 29, 2025

Shedeur Sanders Has NFL’s No. 3 Rookie Jersey After Draft Slide

The fifth-round draft pick keeps making headlines.
Sponsored

Game On: Portfolio Players Stories, Brought to You by E*TRADE from Morgan Stanley

Portfolio Players is our bi-weekly spotlight on the athletes and investors reshaping the business of sports. This week, venture capitalist Kai Cunningham unpacks why athletes land top deals and how the usual investing rules don’t always apply.
April 9, 2025

Trump Halts Tariffs That Threatened Sports Apparel Industry

Shares of sportswear companies surged on the news.
April 7, 2025

Rainy Masters Monday Leads to Refunds, Guaranteed 2026 Tickets

Inclement weather closed the course before noon on the tournament’s first day.
Air Jordans are on display at Sole Food on West Fourth in Downtown Cincinnati. The store, owned by William Foreman, offers high-end sneakers that you won’t see in most stores. The most expensive shoe is a Jordan 1 Low Travis Scott “Phantom” that sells for $850.00. Thursday, June 22, 2023
April 4, 2025

‘Killing Industry and Innovation’: Small Sports Retailers Brace for Trump Tariffs

The tariffs could put this ski and snowboard gear startup out of business.
April 3, 2025

Sports Apparel Stocks Nosedive on News of Trump Tariffs

Adidas, Lululemon, and Under Armour shares plunged Thursday.