• Loading stock data...
Thursday, October 23, 2025

NFL Taking Time to Find Right Investor Mix on Media Properties

  • NFL commissioner Roger Goodell said a sale of a stake in its media properties is coming, but could take months to complete.
  • Amazon may be in the lead for a 49% stake.
NFL-Commissioner-Roger-Goodell
Kirby Lee-USA TODAY Sports

The NFL is still planning to sell a stake in its media properties, but a deal may not come together until after the Super Bowl.

“My guess is we’re months away, not days away,” said league commissioner Roger Goodell.

The NFL hired Goldman Sachs to seek out investment partners for NFL RedZone, NFL.com, and NFL Network.

  • Amazon was in the lead for a deal for up to 49% of the three properties, sources told Front Office Sports in November.
  • The league may sell stakes in individual properties to different investors. 

Part of the delay in finalizing a deal is due to the numerous potential permutations of properties and potential investors.

‘Sunday Ticket’ in the Mix

Amazon is also interested in the out-of-market “NFL Sunday Ticket” package, which could fetch $2 billion to $3 billion per season in a deal that could include a stake in NFL Media. Disney may bid as well.

The league was reportedly hoping to entice Apple with “NFL Sunday Ticket” to establish a media relationship with the leading mobile device maker.

“We’ve had a tremendous amount of interest from some terrific media partners, technology partners that are interested in … everything from ‘Sunday Ticket’ to NFL Network to RedZone,” Goodell said, “and we’re looking to deploy [those] in a way that looks to the future in the next generation of media.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

As the NFL, NBA, and NHL Go Global, The Masters Is Looking..

The tournament’s chairman touted new qualification measures.
Oct 12, 2025; Kansas City, Missouri, USA; Kansas City Chiefs tight end Travis Kelce (87) takes the field prior to a game against the Detroit Lions at GEHA Field at Arrowhead Stadium.

Can Travis Kelce Save Six Flags From Freefall?

The NFL star joined an activist investor in pushing for change.
Joey Bosa

Joey Bosa’s L.A. Home for Sale for $3.7 Million

The Bills defensive end purchased the home last July.

NFL’s Goodell Stands by Bad Bunny: ‘It’s Going to Be a Great..

The commissioner is undeterred by political criticism of the halftime show choice.

Featured Today

Christie's

Lou Gehrig’s $4M Jersey and the Exploding Sports Memorabilia Market

An ultra-rare sports collection is about to hit the auction block.
@chef__tezz/Instagram
October 19, 2025

Inside the NFL’s Private Chef Network

Private chefs are the unsung architects of player performance.
October 18, 2025

How Vanderbilt Went From SEC Doormat to Dark Horse CFP Candidate

After beating LSU, Clark Lea said: “Internally, we expect to win.”
May 27, 2025; Indianapolis, Indiana, USA; Indiana Pacers guard T.J. McConnell (9) shoots a three point basket over New York Knicks guard Josh Hart (3) during the third quarter of game four of the eastern conference finals for the 2025 NBA Playoffs at Gainbridge Fieldhouse
October 18, 2025

NBA Stars Swap Wine With League Friends and Foes

A wine-exchange tradition emerged from the bubble season’s close quarters.
Oct 21, 2025; Oklahoma City, Oklahoma, USA; Oklahoma City Thunder guard Shai Gilgeous-Alexander (2) keeps the ball away from Houston Rockets forward Kevin Durant (7) during the second half at Paycom Center

NBA’s NBC Return Draws 5.9M Viewers, Best Opener Since 2010

Thunder vs. Rockets peaked at 7.1 million viewers.
Brian Windhorst
October 23, 2025

Brian Windhorst Details Emergency Landing on Omaha–L.A. Flight

The pilots and flight attendants had a communication issue.
May 17, 2025; Bronx, New York, USA; New York Yankees left fielder Jasson Dominguez (24) shakes hands with New York Mets right fielder Juan Soto (22) after the top of the fifth inning at Yankee Stadium.
October 23, 2025

Mets, Yankees, and the Nielsen Debate That Won’t Go Away

Weeks after the end of the MLB regular season, viewership issues remain.
Sponsored

How HOKA is Reimagining the NIL Relationship

Fans can now follow their favorite golfers and experience every marquee moment at the Ryder Cup — thanks to innovation from T-Mobile.
October 22, 2025

YouTube Stars Help Bring Back Golf Channel’s ‘Big Break’

The show will return in 2026 after an 11-year hiatus.
Candace Parker
October 22, 2025

Candace Parker Wants NFL-Style Coverage From NBA Media

Amazon will stream its first NBA doubleheader Friday.
Netflix
October 21, 2025

Netflix Staying on the Sidelines As TNT Sports Parent Seeks Buyer

The streaming giant shows little interest in acquisition possibilities.
Apr 11, 2025; Dallas, Texas, USA; A view of an NBA basketball and backyard and NBA logo before the game between the Dallas Mavericks and the Toronto Raptors at the American Airlines Center.
October 17, 2025

NBA Tries to Solve Fragmentation Issue It Helped Create

A new “Tap to Watch” feature will direct fans to live games.