• Loading stock data...
Friday, August 1, 2025
Tuned In returns to NYC on September 16. Hear from the biggest names in sports media. Click here to get your spot

NFL Approves 4 New Sportsbooks

  • The NFL announced on Monday it has approved four new sportsbooks.
  • FOX Bet, BetMGM, PointsBet, and WynnBet are the new operators.
Kirby Lee-USA TODAY Sports/Design: Alex Brooks

The NFL announced on Monday it has approved FOX Bet, BetMGM, PointsBet, and WynnBet as sportsbook operators for the 2021 NFL season. 

The four operators will be eligible to purchase NFL in-game commercial units and other select NFL media inventory

The new agreements differ from the NFL’s first-ever official sportsbook partnerships announced in April with Caesars Entertainment, DraftKings, and FanDuel — unlike the previous agreements, the four new operators will not have access to NFL marks. 

The three deals with Caesars, DraftKings, and FanDuel are worth close to $1 billion combined, and each spans five years, a source with knowledge of the agreement told Front Office Sports. 

The NFL’s partnerships with sportsbooks solidify its changed stance on sports betting. 

  • The league became the last of the major U.S. sports leagues to partner with a sportsbook. 
  • It struck a deal in April with Genius Sports to make the tech firm its exclusive data partner to gain more insight into sports betting. 
  • The league will allow six television sportsbook spots per game, with broadcasters CBS, NBC, FOX, and ESPN free to negotiate with sponsors. 

Bettors could place more than $20 billion in football-related wagers this season between the NFL and college football, according to industry analyst PlayUSA. 

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Troy Taylor

Ex-Stanford Coach Troy Taylor Sues ESPN for Defamation

Taylor was fired after a pair of 3–9 seasons.
NCAA Track

NIL Collectives Can Still Pay College Athletes, With Some Restrictions

NIL collectives will still play a pivotal role in recruiting.

NFL Preseason Getting Earliest Kickoff in 25 Years

The Lions and Chargers face off in the Pro Football Hall of Fame Game.

Mayor Calls Commanders RFK Stadium Deal ‘a BFD’ for D.C.’s Future

The NFL team makes a series of additional commitments.

Featured Today

Las Vegas sign

College Sports Embracing Vegas After Years of Cold Shoulder

The Big Ten became the latest newcomer to Sin City.
2000, Jupiter, FL, USA; FILE PHOTO; Montreal Expos pitcher Hideki Irabu in action on the mound against the New York Mets at Roger Dean Stadium during Spring Training
July 28, 2025

Dead Sports Franchises Are Alive and Well on Twitter

The Expos, Sonics, and Whalers have active social media accounts.
Limited Hype
July 27, 2025

Sneaker Reselling Was Once Easy Money. Success Is Now Complicated

Vendors need to evolve what they’re selling and how they do it.
HAPPY GILMORE 2. BTS - (L to R) Adam Sandler as Happy Gilmore and Rory McIlroy as himself on the set of Happy Gilmore2.
July 26, 2025

‘Cool As Hell’: How ‘Happy Gilmore 2’ Hooked Golf’s Top Stars

The process was “cool as hell,” Adam Sandler tells FOS.
Emmanuel Clase

Emmanuel Clase Gambling Leave Not Costing Finlete Investors—Yet

Clase is the company’s only client currently in the majors.
Polymarket
July 21, 2025

Polymarket Set to Become Legal in U.S. After Buying Small Exchange

Derivatives exchange QCX was recently licensed by the CFTC.
Jun 21, 2025; West Sacramento, California, USA; Cleveland Guardians pitcher Emmanuel Clase (48) throws a pitch against the Athletics during the ninth inning at Sutter Health Park.
July 28, 2025

Guardians Star Closer Put on Paid Leave Amid Gambling Probe

Emmanuel Clase joins fellow Guardians pitcher Luis Ortiz on paid leave.
Sponsored

Game On: Portfolio Players Stories, Brought to You by E*TRADE from Morgan Stanley

Dealmaker Jeffrey Kaplan maps the evolution of sports as an asset class
Jun 9, 2025; Cleveland, Ohio, USA; Cleveland Guardians starting pitcher Luis Ortiz (45) reacts after giving up a home run during the fourth inning against the Cincinnati Reds at Progressive Field.
July 18, 2025

MLB Pitcher’s Paid Leave Extended Through August As Betting Probe Continues

Leagues have been dealing with a host of sports betting issues.
Mar 31, 2025; Washington, District of Columbia, USA; Miami Heat guard Terry Rozier (2) drives to the basket against Washington Wizards guard AJ Johnson (5) during the first quarter at Capital One Arena.
July 16, 2025

Terry Rozier’s Attorney Confirms He’s Still Under Federal Gambling Probe

Rozier finished the season playing for the Heat despite the federal probe.
The Department of Justice logo on a podium at the Louisville, Kentucky office. July 1, 2025
July 16, 2025

Prediction Market Platform Polymarket Says It Escaped Federal Probe

Prediction markets are having a moment.
DraftKings
exclusive
July 14, 2025

DraftKings in Talks to Acquire Prediction Market Railbird Exchange

Sportsbooks and prediction markets are becoming increasingly intertwined.