Tuesday December 5, 2023

Netflix’s Big Dance

Michael Jordan
ESPN Films/Netflix/Mandalay Sports Media
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Netflix will report its fiscal third quarter earnings tomorrow — a quarter that included the platform’s U.S. release of “The Last Dance.” A partner in the Emmy Award-winning documentary with ESPN, Netflix was the international distribution platform for the series when it debuted in April. 

In July, “The Last Dance” became available on Netflix in the U.S. after averaging 5.648 million viewers across its five-week, 10-episode ESPN debut. At the time, it was the top-watched program across TV since sports had stopped in March.

During Netflix’s last quarterly earnings report, the platform said the Jordan doc garnered 23.8 million international “samples” in its first month.

“Netflix of Sports” IPO’d This Month

FuboTV made its public debut on the stock market this month, raising $183 million in its IPO on Oct. 7, valuing the sports streaming platform at $620.2 million. 

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