Wednesday, June 10, 2026

NBA Sets New Season Records for Attendance, Sellouts

  • NBA attendance has surpassed pre-pandemic levels, with a record 22,234,502 tickets sold this season.
  • Arenas were packed at an average 97% capacity this season, the highest mark in NBA history.
NBA record crowds
Brett Davis-USA TODAY Sports

This NBA season was the highest-attended regular season in NBA history, the league announced Monday. 22,234,502 ticketed fans attended games, breaking the league’s previous record of 22,124,559 total fans set in 2017-18.

Arenas were packed on average at 97% capacity this season, and there were 791 sellouts across the league, both setting new all-time league records. The league’s previous sellout record was 760 games reached in the 2018-19 season.

This season marks just the second time league attendance totals eclipsed 22 million in a regular season. NBA games this season averaged 18,077 fans per game, a record for the league. The league’s other top seasons for total attendance were set in the four seasons leading up to the pandemic-stricken 2019-20 season. 

In January, the San Antonio Spurs set an NBA single-game attendance record with 68,323 fans at the Alamodome for its game against the Golden State Warriors. 

While NBA crowds reached an all-time high, seeing if end-of-season broadcast viewership metrics can match that pace after February’s NBA All-Star Game had a record-low TV audience will be interesting. Viewership for the 2021-22 NBA season on ESPN, ABC, and TNT increased 19% over the 2020-21 season. Broadcast numbers for this season haven’t yet been announced but will come as the NBA is negotiating its next set of media rights deals to start in 2025.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jun 8, 2026; New York, New York, USA; San Antonio Spurs forward Victor Wembanyama (1) shoots the ball as New York Knicks center Karl-Anthony Towns (32) defends during game three of the 2026 NBA Finals at Madison Square Garden. Mandatory Credit: Vincent Carchietta-Imagn Images

NBA Finals Game 3 Draws 23.8M Viewers, Most Since 2017

Game 3 marked the most-watched TV program since the Super Bowl.

When Knicks Are On, New York’s Dealmakers Turn Off

The city’s 24/7 business culture has slowed during the NBA Finals.
Courtesy: Jake Epstein

Knicks Run Is New Front in the Kalshi-Polymarket Marketing War

Prediction-market platforms have capitalized on the Knicks’ Finals run.

Knicks, NYC Officials Spar Over MSG Watch Parties

MSG and New York mayor Zohran Mamdani issued dueling statements Tuesday.

Featured Today

Ai sports slop

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.
FILE PHOTO: Soccer Football - FIFA World Cup - UEFA Qualifiers - Group A - Germany v Luxembourg - Rhein-Neckar-Arena, Sinsheim, Germany - October 10, 2025 Germany coach Julian Nagelsmann
June 4, 2026

‘Weird Corners of the World’: How to Find a World Cup Coach

National associations look for a winning record—and also hope for serendipity.
June 3, 2026

The Elite High Schools Hosting World Cup Teams

Spain, Morocco, Croatia, and Switzerland chose schools as their tournament base camps.
Frances Cabral-Delaney
May 29, 2026

How Arsenal Fandom Went ‘Manic’

“People do not become Arsenal fans because it’s easy,” says Zohran Mamdani.
Jun 1, 2026; Oklahoma City, OK, USA; Texas Tech Red Raiders pitcher Nijaree Canady (24) points after a strikeout in the fifth inning against the Alabama Crimson Tide during the NCAA Women’s College World Series at Devon Park. Mandatory Credit: Brett Rojo-Imagn Images

NiJaree Canady Remains Unsigned With AUSL Season Underway

Canady was the No. 2 pick in the 2026 AUSL Draft.
June 9, 2026

LIV CEO Won’t Guarantee Final 4 Events of 2026 Season Happen

The PIF in April said it would fund LIV through this season.
June 10, 2026

Why WNBA Expansion Teams Are Surprising the League Again

The Fire and Tempo are much better than expected.
Sponsored

World Cup Betting Preview: Big Kickoff in USA, Canada, and Mexico

A look at the key betting storylines with BetMGM heading into the tournament, including favorites, dark horses, and top scorer odds.
June 9, 2026

U.S. Open Qualifying Sends High School Stars to Shinnecock

Miles Russell and Giuseppe Puebla, both 17, earned spots Monday.
Apr 28, 2026; New York, New York, USA; Left to right: Tina Fey and Timothee Chalamet and Kylie Jenner and Ben Stiller and Christine Taylor sit court side during the first quarter of game five of the first round of the 2026 NBA Playoffs between the New York Knicks and Atlanta Hawks at Madison Square Garden. Mandatory Credit: Brad Penner-Imagn Images
June 8, 2026

The Unwritten Rules of Madison Square Garden’s Celebrity Row

The best seats in the house come with unspoken expectations.
June 8, 2026

Knicks NBA Finals Ticket Prices Plunge Ahead of Trump’s MSG Visit

Get-in prices for Monday’s Game 3 plummet by more than half.
June 8, 2026

UFC Freedom 250 at White House Faces Last-Minute Legal Threat

The newly filed lawsuit alleges several breaches of required protocols.