Wednesday, July 8, 2026

New NIL Bill Restricts NCAA’s Rights

  • Sen. Chris Murphy and Rep. Lori Trahan introduced the latest federal bill to allow college athletes to profit off the use of their name, image, and likeness.
  • The bill allows for group licensing rights, and prohibits the NCAA from limiting the amount of compensation athletes can receive.
Hannah Gaber-USA TODAY

Sen. Chris Murphy (D-Conn.) and Rep. Lori Trahan (D-Mass.) introduced the latest federal bill to allow college athletes to profit off the use of their name, image, and likeness.

It’s time to admit that something is very rotten when the industry makes $15 billion a year and many athletes can’t afford to put food on the table or pay for a plane ticket for their parents to see them perform,” Murphy said in a statement. 

The College Athlete Economic Freedom Act sits on the liberal end of the NIL legislation spectrum:

  • It prohibits schools from putting a ceiling on the amount of compensation athletes could receive, and from keeping athletes from representation in entering NIL deals.
  • It allows for college athletes to participate in group licensing deals — meaning that athletes could appear in properties like the future “EA Sports College Football” video game, for example.
  • It holds that schools violating the act would also be violating the Sherman Antitrust Act, which is significant given that the NCAA is currently lobbying for an antitrust exemption.

The bill’s stance on NIL is similar to that of Sen. Cory Booker’s College Athlete Bill of Rights, which would also allow for athletes to participate in group licensing deals. 

But unlike Booker’s bill, Murphy and Trahan’s bill doesn’t address other athletes rights questions, like whether athletes should be entitled to lifelong health benefits or education resources.

“Giving students a right to make money off endorsements is just one part of a much broader package of reforms,” Murphy said. “But it’s a good start.”

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

IOC Reinstates Russian Olympic Committee Ahead of LA28

The IOC said Russia’s participation is at the discretion of international federations.
Nov 25, 2016; Pullman, WA, USA; General view of the Pac-12 logo on the field before the game between the Washington Huskies and the Washington State Cougars at Martin Stadium. Mandatory Credit: James Snook-USA TODAY Sports

New Pac-12 Only FBS Conference Not Hosting Media Days

The Pac-12 is expanding from two to eight teams this season.

Everything You Need to Know About the Trump-FIFA-Balogun Mess

Balogun will play in the USMNT’s World Cup game Monday night.

Pair of Merging D-II Schools Sue Conference That Kicked One Out

Ursuline College’s athletic recruiting and scheduling are being drastically impacted. 
podcast thumbnail mobile
Front Office Sports Today

7/8/26 – USMNT Ratings, World Cup Bidding War, Big 12’s Monster Deal

0:00

Featured Today

Pillow Fight Championship

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.
July 2, 2026

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs
July 1, 2026

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.
June 26, 2026

What We Saw Traveling the U.S. for the World Cup Group Stage

The knockout stage begins Sunday.
June 26, 2026

In an Era of $1,000 Tickets, $10 Watch Parties Bring Fans Together

Stadium watch parties now rival home-game experiences.

FBI Arrests Ex-College Hoops Player in Multimillion-Dollar Fraud Case

Kerr Kriisa played for Kentucky, West Virginia, Cincinnati, and Arizona between 2020 and 2026.
June 26, 2026

West Virginia AD: McAfee’s Value to School ‘Maybe Eight Figures’

The sports media star played at West Virginia nearly two decades ago.
June 28, 2026

College Sports Roster Spending Soars Beyond $20.5M Rev-Share Cap

The $20.5 million rev-share cap was a new floor for roster costs.
Sponsored

Josh Childress: Why Now Is the Time for NBA Expansion

Josh Childress on why he invested in the Portland Thorns, the case for NBA expansion, and donating to Stanford NIL.
Nov 22, 2025; University Park, Pennsylvania, USA; Penn State Nittany Lions running back Kaytron Allen (13) runs the ball into the end zone for a touchdown during the fourth quarter against the Nebraska Cornhuskers at Beaver Stadium.
June 25, 2026

Court Hands NCAA, Conferences Win in Fight Over NIL Enforcement

Schools are still going above the revenue-sharing cap.
June 25, 2026

The Clippers Have Innovated the NCAA Draft-and-Stash

No. 57 pick Narcisse Ngoy will still play for Auburn this season.
Mar 16, 2026; Dayton, OH, USA; Detailed view of the “NCAA” logo during the Howard Bison a practice session ahead of the first four of the men's 2026 NCAA Tournament at University of Dayton Arena.
June 24, 2026

Players Sue NCAA Over New Five-Year Eligibility Model

The players are suing after being excluded from the new policy.
June 23, 2026

NCAA Approves New ‘Age-Based’ Eligibility Rule

Two attorneys are preparing lawsuits on behalf of at least 50 players.