• Loading stock data...
Friday, January 9, 2026

New NIL Bill Restricts NCAA’s Rights

  • Sen. Chris Murphy and Rep. Lori Trahan introduced the latest federal bill to allow college athletes to profit off the use of their name, image, and likeness.
  • The bill allows for group licensing rights, and prohibits the NCAA from limiting the amount of compensation athletes can receive.
Hannah Gaber-USA TODAY

Sen. Chris Murphy (D-Conn.) and Rep. Lori Trahan (D-Mass.) introduced the latest federal bill to allow college athletes to profit off the use of their name, image, and likeness.

It’s time to admit that something is very rotten when the industry makes $15 billion a year and many athletes can’t afford to put food on the table or pay for a plane ticket for their parents to see them perform,” Murphy said in a statement. 

The College Athlete Economic Freedom Act sits on the liberal end of the NIL legislation spectrum:

  • It prohibits schools from putting a ceiling on the amount of compensation athletes could receive, and from keeping athletes from representation in entering NIL deals.
  • It allows for college athletes to participate in group licensing deals — meaning that athletes could appear in properties like the future “EA Sports College Football” video game, for example.
  • It holds that schools violating the act would also be violating the Sherman Antitrust Act, which is significant given that the NCAA is currently lobbying for an antitrust exemption.

The bill’s stance on NIL is similar to that of Sen. Cory Booker’s College Athlete Bill of Rights, which would also allow for athletes to participate in group licensing deals. 

But unlike Booker’s bill, Murphy and Trahan’s bill doesn’t address other athletes rights questions, like whether athletes should be entitled to lifelong health benefits or education resources.

“Giving students a right to make money off endorsements is just one part of a much broader package of reforms,” Murphy said. “But it’s a good start.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Ole Miss Survived Kiffin Coaching Chaos to Make CFP Semifinal

Multiple coaches have gone back and forth between Ole Miss and LSU.
Oregon Ducks head coach Dan Lanning and Indiana Hoosiers head coach Curt Cignetti shake hands with Gary Stokan on Thursday, Jan. 8, 2026, during a coaches' press conference ahead of the College Football Playoff Peach Bowl game at the College Football Hall of Fame in Atlanta.

Peach Bowl CEO: ‘We’ve Lost the Mission’ of College Sports

The Peach Bowl CEO is wary of private equity’s entry into college sports.
Dec 13, 2025; Inglewood, CA, USA; Washington Huskies quarterback Demond Williams Jr. (2) is forced out of bounds by Boise State Broncos defensive back Jeremiah Earby (6) after a catching a pass in the second half of the LA Bowl at SoFi Stadium.

Washington Considers Suing Former QB Demond Williams

Washington wants to hold Williams accountable for certain buyout provisions.
Dec 31, 2025; Arlington, TX, USA; Miami Hurricanes offensive lineman Jaden Wilkerson (71) walks off the field after the 2025 Cotton Bowl and quarterfinal game of the College Football Playoff at AT&T Stadium.

ACC Only Power Conference Giving CFP Teams 100% of Payout

Big Ten, Big 12 share distributions equally; SEC has a hybrid model.

Featured Today

Hockey in Florida Was Once a Risk. Now It’s Thriving

The state of Florida has become a traditional—and highly lucrative—market.
Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena
January 4, 2026

Why Pro Sports Team Valuations Will Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
Imagn Images/Front Office Sports
January 2, 2026

FOS Crystal Ball: Predictions for the Business of Sports in 2026

Here’s what FOS journalists think could be on the horizon.
Heated Rivalry (L to R) - Connor Storrie as Ilya Rozanov and Hudson Williams as Shane Hollander in Episode 104 of Heated Rivalry. Cr. Sabrina Lantos © 2025
December 24, 2025

Hockey Needed Some Virality. Then Came ‘Heated Rivalry’

No one was prepared for the Canadian show’s smash success.

Miami Earns $20M With CFP National Championship Trip

No other power conference allows schools to keep all CFP prize money.
January 7, 2026

CFP Coaches Thriving—and Cashing In—As Nick Saban Disciples

Head coaches of the four remaining CFP teams had stints under Nick Saban.
January 8, 2026

Demond Williams Walks Back Transfer Talk, to Stay at Washington

Washington threatened legal action to force him to honor his rev-share contract.
Sponsored

ESPN Edge Innovation Conference 2025: Inside the Technology Shaping the Future of..

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
exclusive
January 7, 2026

Mark Cuban Increases His Indiana Football Spending for Transfer Portal

Cuban graduated from Indiana in 1981. 
Sep 13, 2025; Ann Arbor, Michigan, USA; Michigan Wolverines quarterback Bryce Underwood (19) passes in the first half against the Central Michigan Chippewas at Michigan Stadium.
January 6, 2026

Bryce Underwood to Stay at Michigan for Sophomore Season

Underwood led the Wolverines to 9–4 as a true freshman.
Nov 1, 2025; Salt Lake City, Utah, USA; Cincinnati Bearcats quarterback Brendan Sorsby (2) warms up before the game against the Utah Utes at Rice-Eccles Stadium.
January 5, 2026

Million-Dollar QBs Dominate College Football’s Transfer Portal Window

A single transfer portal window is running Jan. 2–16.
Charlie Weis Jr
January 5, 2026

Charlie Weis Jr. Could Leave LSU for NFL With No Buyout

Weis won’t owe LSU a buyout if he lands certain NFL roles.