• Loading stock data...
Tuesday, November 25, 2025

Micky Lawler on the WTA, Streaming, and the Future of Women’s Tennis

If you are in an organization that doesn’t have a streaming service, chances are in the next 3-6 months you will put the wheels in motion to have one.

At Hashtag Sports, Micky Lawler, President of the WTA, discussed the association’s streaming partnership with Perform Group, how it has helped grow the game both in terms of interest and partnerships, and where she sees women’s tennis going from here.

Want more content like this? Subscribe to our daily newsletter!

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sophie Cunningham

Every WNBA Player Project B Has Signed So Far

Several big WNBA names have committed to the new league.
Nov 21, 2025; Phoenix, Arizona, USA; Phoenix Suns former player Charles Barkley (left) and team owner Mat Ishbia sit courtside against the Minnesota Timberwolves during an NBA Cup game at Mortgage Matchup Center.

Suns Minority Owners Accuse Mat Ishbia of Fraud, Self-Dealing

The Suns say the minority owners want to “drag the organization backward.”

How NBA Arena Experiences Went Ultra-Luxe

For the most connected guests, the game has become a secondary attraction.
Nov 22, 2025; Sunrise, Florida, USA; Florida Panthers center Sam Reinhart (13) celebrates with teammates after scoring against the Edmonton Oilers during the second period at Amerant Bank Arena.

Sinclair Makes Bid for Rival TV Station Owner Scripps

The local media giant details its desire for greater scale.

Featured Today

Nov 23, 2025; Inglewood, California, USA; Los Angeles Rams quarterback Matthew Stafford (9) throws a pass against the Tampa Bay Buccaneers during the fourth quarter at SoFi Stadium.

Stafford, Rams Rise From the Pack to Super Bowl Contention

The NFL team now has the top odds to win Super Bowl LX.
Nov 16, 2025; Orlando, Florida, USA; NJ/NY Gotham FC celebrate after scoring during extra time against Orlando Pride at Inter&Co Stadium
November 22, 2025

The NWSL Is Growing at Breakneck Pace. Can It Keep Surging?

While the league surges, it also must survive two major challenges.
Trinity Rodman
November 20, 2025

NWSL Regular-Season Ratings See Big Surge, Playoffs Up 5%

Regular-season viewership grew by over 20%, averaging more than 200,000.
Jul 13, 2025; East Rutherford, New Jersey, USA; FIFA president Gianni Infantino and President Donald Trump carry the FIFA Club World Cup trophy during the presentation after the final of the 2025 FIFA Club World Cup at MetLife Stadium.
November 19, 2025

Trump-MBS White House Dinner Showcases Saudi Sports Influence 

Attendees included Ronaldo, Bryson DeChambeau, and the owner of the 76ers.
FIFA

Saudis Awarded 2034 World Cup in Uncontested Vote

Saudi Arabia was the only option after Australia decided not to bid.
May 20, 2024

Top Sports Business Jobs This Week (May 2024)

Each week, our staff combs through the thousands of job listings from…
The stands at the Solheim Cup
September 13, 2024

LPGA Apologizes for Solheim Cup Fan Bus Debacle That Left Stands Half-Empty

The USA-Europe women’s team golf event teed off Friday morning.
Sponsored

NFL QB Christian Ponder Is Preparing Athletes for Business

Former NFL quarterback Christian Ponder discusses the transition from field to boardroom.
October 3, 2022

Real Madrid President Renews Call for Super League

Real Madrid’s president believes that soccer is losing ground.
August 10, 2022

PGA Tour Touts Projected Earnings to Keep Players

The PGA Tour is asking its players to consider their potential futures.
August 10, 2022

Bayern Munich to Make Growth Push in U.S. Market

Bayern Munich is looking to expand its reach in the U.S.
Nintendo-logo
August 3, 2022

Nintendo Profits Underwhelm, Switch Sales Decline

Nintendo failed to meet expectations in the company’s latest earnings report.