Thursday, September 17, 2026

Michigan-Ohio State Draws Biggest Rating In A Decade

  • Fox draws 17 million viewers for Big Ten showdown.
  • College football battle outpaces network’s USA-England World Cup match.
University of Michigan quarterback JJ McCarthy scrambles to complete pass against Ohio State
Adam Cairns-The Columbus Dispatch

Two days after televising the most-watched regular-season game in NFL history, Fox Sports scored again by broadcasting the most-watched college game across any network in a decade.

The Saturday telecast of Michigan’s 45-23 win over Ohio State drew 17 million viewers — good for the most-watched regular-season college game in the network’s history.

That’s more than the 15.4 million viewers for Fox’s telecast of the USA vs. England World Cup soccer match on Black Friday. 

  • The Wolverines’ road win over the Buckeyes was the most-watched college football game (excluding bowls and conference championships) on any network since 2011. The numbers were bolstered by Nielsen’s addition of out-of-home ratings in bars and restaurants.
  • Viewership peaked at 19.6 million viewers. The telecast was up 3% from last year’s comparable game window.

The impressive performance came after Fox drew a massive 42 million viewers for its Thanksgiving Day telecast of the Dallas Cowboys’ 28-20 win over the New York Giants.

That was the biggest audience for an NFL regular-season game since the “Monday Night Football” clash between Joe Montana’s San Francisco 49ers and Lawrence Taylor’s Giants on Dec. 3, 1990.

Fox could pop another big number Tuesday as the USA faces Iran in Qatar in a must-win match.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

ESPN Draws 23.2M Viewers for Week 1 of ‘Monday Night Football’

It’s the third-most-watched game of all 362 ESPN MNF broadcasts.

NFL Blocks Teams From Signing ex-LSU Players

Dae’Quan Wright’s agent says the tight end is exploring his legal options.
Oct 2, 2025; Inglewood, California, USA; Los Angeles Rams mascot Rampage (center) visits Ryan Fitzpatrick (left) and Andrew Whitworth on the Prime Thursday Night Football set at SoFi Stadium. Mandatory Credit: Kirby Lee-Imagn Images

Why Fitzpatrick and Whitworth Won’t Trade Studio for the Booth

The Prime Video analysts also weighed in on the Rams’ Week 1 loss.
asset class

Ndamukong Suh Says He Almost Invested in the Seahawks

He also “looked at” the Portland Blazers and Thorns.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with Ndamukong Suh & Jay Williams on the Business of Life After Sports

0:00

Featured Today

Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
September 3, 2026

Teams Are Spending Millions to Build Luxury Locker Rooms

It’s a recruiting pitch, a retention tool, and a seven-figure line item.
September 1, 2026

High School Football Sidelines Are Clogged With Content Creators

Administrators call these amateur newcomers the “pajama paparazzi.”
Jun 24, 2024; Eugene, OR, USA; NBC Sports broadcaster Mike Tirico during the US Olympic Team Trials at Hayward Field. Mandatory Credit: Kirby Lee-USA TODAY Sports

Tirico Addresses Michael Jordan’s NBC Exit, Hopeful He’ll Return

Jordan served as a “special contributor” for NBC last season.
September 15, 2026

ABC Draws Record 3.2M Viewers for US Open Men’s Final

Alexander Zverev defeated Ben Shelton to claim his second Grand Slam title.
Dec 25, 2025; Kansas City, Missouri, USA; General view of the Amazon Prime Thursday Night Football logo at GEHA Field at Arrowhead Stadium.
September 16, 2026

Amazon’s Bills-Lions Game Shows Established NFL Presence

The streamer will begin the season with the new Highmark Stadium opening.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
September 14, 2026

Stephen A. Smith: McAfee Has a ‘Different Set of Rules’ at ESPN

Smith signed a nine-figure contract with ESPN last year.
Sep 11, 2026; Melbourne, AUS; San Francisco 49ers wide receiver Mike Evans (5) makes a touchdown catch over Los Angeles Rams cornerback Jaylen Watson (35) in the second half at Melbourne Cricket Ground. Mandatory Credit: Kirby Lee-Imagn Images
September 14, 2026

Netflix’s Australia Game Ties YouTube’s NFL Numbers From Brazil

The subscription streaming service posted an increase in global viewership.
Oct 1, 2023; Houston, Texas, USA; Former Houston Texans JJ Watt speaks to the fans during his Ring Of Honor Ceremony at halftime during the game between the Texans and Pittsburgh Steelers at NRG Stadium. Mandatory Credit: Thomas Shea-USA TODAY Sports
Opinion
September 14, 2026

J.J. Watt Wasn’t Better Than Tony Romo—but He Was Good Enough

Watt will remain with CBS’s top team for at least two more weeks.
Aug 8, 2026; Canton, OH, USA; Chris Berman moderates the Pro Football Hall of Fame enshrinement at Tom Benson Hall of Fame Stadium. Mandatory Credit: Kirby Lee-Imagn Images
Exclusive
September 14, 2026

How ESPN Will Use Chris Berman in Its Super Bowl Coverage

Berman has covered 44 straight Super Bowls and watched all 60.