• Loading stock data...
Thursday, January 29, 2026

The Masters Increases Purse to Record $21M, First Place to $4.2M

That’s up from the $20 million last year and $18 million in 2023. Sunday’s winner will receive $4.2 million.

The Masters
Kyle Terada-Imagn Images

The Masters Tournament will pay out a record $21 million in prize money this year, Augusta National Golf Club announced Saturday.

That’s up from the $20 million last year and $18 million in 2023. Sunday’s winner will receive a $4.2 million first-place prize, which represents a significant bump from the $3.6 million that Scottie Scheffler earned a year ago for clinching his second Green Jacket. In 2023, Jon Rahm won $3.24 million.

This year’s Masters purse total and first-place prize still remains behind the 2024 U.S. Open, which paid out $21.5 million, including $4.3 million to its winner, Bryson DeChambeau.

England’s Justin Rose topped the leaderboard after Friday at eight strokes under par, one stroke ahead of DeChambeau and two ahead of Rory McIlroy and Corey Conners.

The Masters stays ahead of last year’s PGA Championship ($18.5 million) and Open Championship ($17 million). Xander Schauffele won both of those titles, earning $3.3 million at Valhalla Golf Club in the U.S. and $3.1 million at Royal Troon in Scotland. Both of those tournaments are expected to slightly increase their total purses later this year, too, as is the U.S. Open.

The PGA Tour’s flagship event, the Players Championship, still has the highest purse in golf at $25 million. McIlroy earned $4.5 million for winning this year’s event, the same amount Scottie Scheffler took home in 2024.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Votto, Kershaw
exclusive

NBC Lands Votto to Complete MLB Talent Triple Play

NBC is taking over Sunday Night Baseball from ESPN.
Rory McIlroy hits the ball during the Golf Channel Games at Trump National Golf Club on December 17, 2025, in Jupiter, Florida.

WTGL? More Influencers? Inside Golf Channel’s Future Without NBC

The network is officially split from the NBC Sports family.
Jan 17, 2026; Seattle, WA, USA; NFL Commissioner is Roger Goodell walks on the field prior to a game between the Seattle Seahawks and the San Francisco 49ers in an NFC Divisional Round game at Lumen Field.
exclusive

NFL Won’t Allow Prediction-Market Super Bowl Commercials

Prediction markets are everywhere. But they won’t be on the Super Bowl broadcast.

Featured Today

Tim Jenkins

How One NFL Pass Turned Into a Career on YouTube

Tim Jenkins missed the NFL. He took his football IQ to YouTube.
January 17, 2026

Sports Goes All In on Non-Alcoholic Drinks Boom

Athletes, teams, and leagues are pouring money into the NA beverage category.
Tulsa Portal House
January 16, 2026

Inside the Tulsa Portal House: ‘This Will Translate to Wins’

The Golden Hurricane set up an over-the-top battle station for football recruiting.
Black Rabbit
January 10, 2026

The Netflix Star Who Makes Sure NBA Players Have Clean Towels

How a Nets staffer landed a breakout role on “Black Rabbit.”
exclusive

League One Volleyball Hires Ex-Nike Exec As First Commissioner

Sandra Idehen takes over the women’s league this week.
Dec 6, 2025; Fort Lauderdale, Florida, USA; Vancouver Whitecaps FC forward Brian White (24) controls the ball defended by Inter Miami defender Maximiliano Falcon (37) in the first half during the 2025 MLS Cup at Chase Stadium.
January 26, 2026

MLS Jumps Into Prediction Markets With Polymarket Deal

It joins the NHL in embracing the controversial prediction-market industry.
January 27, 2026

Grand Slam Track Made Just $1.8M While Racking Up $40M in Debt

New filings show the most complete picture of the bankrupt league.
Sponsored

From Kobe Bryant to Tom Brady: Mike Repole’s Billion-Dollar Playbook

Mike Repole shares an inside look into building brands & working with star athletes.
January 26, 2026

Super Bowl LX Ticket Resale Prices Climb in Post-Chiefs Dynasty Era

A newer host market and a different matchup brings renewed market energy.
January 25, 2026

Seahawks-Patriots Super Bowl Rematch Sets Stage for TV Milestone

The Seattle-New England matchup revives a classic from 11 years ago.
January 24, 2026

NBA Postpones Wolves Game After ICE Shooting in Minneapolis

The game has been rescheduled to Sunday.
January 24, 2026

Dana White Makes Changes for More Exciting UFC Fights on Paramount

White is doubling certain fighter bonuses and adding new ones.