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Sunday, July 6, 2025

Lululemon Raises Outlook As Revenue Soars

  • Lululemon reported a 29% year-over-year increase in Q2 revenue to $1.87 billion.
  • Net income reached $289.5 million.
Ajay Suresh

Lululemon reported a 29% year-over-year increase in second-quarter revenue to $1.87 billion, surpassing analysts’ estimates of $1.77 billion. Net income reached $289.5 million.

Compared to the second quarter of 2019, revenue ballooned 112%, or $1 billion

Lululemon’s revenue increases stretched across the company.

  • The company’s North American revenue jumped 28%, and international revenue spiked 35%.
  • Direct-to-consumer revenue increased more than 30% — representing 42% of total net revenue — with comparable store sales increasing over 16%.

Lululemon opened 21 company-operated stores during the quarter, totaling 600 stores, and reported growth in every country that has an active store. Executives said on Thursday’s earnings call that store traffic increased 30%, while ecommerce jumped 40%.

The company ended the quarter with $1.5 billion in inventories, an 85% increase from last year.

Looking Ahead

Lululemon’s loyalty program, which was announced at the end of Q1, is launching this fall. It has a free tier and a paid tier at $39 per month that gives members access to product drops and exclusive items.

In July, Lululemon announced plans to open two stores in Spain in September, marking the company’s first new European market since 2019.

The company maintains its outlook of doubling net revenue to $12.5 billion from 2021 to 2026.

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