Thursday, November 5, 2026

LeBron James, Joe Burrow, Josh Allen Invest in Matthew Berry’s Fantasy Life

  • LRMR Ventures, the family office of LeBron James and Maverick Carter, has invested in Fantasy Life.
  • The content startup from NBC Sports’ Matthew Berry raised a new $2 million funding round.
Other Fantasy Life investors include NFL players Ja'Marr Chase and Austin Ekeler.
Mark Konezny-USA TODAY Sports

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

Matthew Berry’s media startup Fantasy Life has raised $2 million in funding from investors that include Cincinnati Bengals quarterback Joe Burrow, Buffalo Bills quarterback Josh Allen, and LRMR Ventures, the family office of LeBron James and Maverick Carter. 

Musician John Legend also invested in Fantasy Life’s funding round, according to Axios, as did Bengals wide receiver Ja’Marr Chase, Chargers running back Austin Ekeler, sports agent Casey Wasserman, Bruin Capital CEO George Pyne, former YoutTube CEO Chad Hurley, Miami Marlins minority owner Roger Ehrenbger, and All Elite Wrestling CEO Tony Kahn, whose father owns the NFL’s Jacksonville Jaguars.  

Berry was a longtime fantasy football analyst for ESPN before he left the network in 2022 to join NBC Sports as a fantasy and betting analyst. Fantasy Life’s website and newsletter cover fantasy sports and sports betting with rankings, analysis, and other draft tools. 

“One of the primary reasons I came to NBC Sports was their promise to allow me to continue to operate Fantasy Life, and they’ve been incredible from the start,” Berry told Axios. 

Fantasy Life’s newsletter has more than 350,000 email subscribers, and its website tracks more than 2 million unique visitors per month. The company has 13 full-time staffers and makes most of its money through selling ads and sponsorships. 

The investment from Burrow, Allen, Chase, and Ekeler in Fantasy Life follows a tumultuous offseason for the NFL in which nine players were suspended for placing bets that violated the league’s policy on gambling. 

Download the FOS App

The business of sports, in your pocket.

QR code to download the app

Scan the QR code to get the app now.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Nov 2, 2026; Philadelphia, Pennsylvania, USA; Philadelphia 76ers forward LeBron James (23) controls the ball against the Chicago Bulls during the first quarter at Xfinity Mobile Arena.
Exclusive

LeBron James Demands AI Betting App Stop Using His Likeness

James’s camp sent the company a cease and desist letter.
Fanduel logo appears in this illustration taken April 22, 2026.

FanDuel’s U.S. Revenue Is Bright Spot As Overall Earnings Miss

Flutter Entertainment cut its full-year revenue guidance by $300 million.
Attendees watch as Vice President JD Vance delivers remarks during a midterm rally hosted by Trump 47 Committee, Inc., Nov. 2, 2026, in the GA Terminal Hangar at Eugene F. Krantz Toledo Express Airport in Swanton, Ohio.

Prediction Markets Could Face Reckoning After Midterms

Experts say the industry will face bipartisan pressure regardless of the election’s outcome.
Fanduel logo appears in this illustration taken April 22, 2026.
Exclusive

FanDuel Interim CEO Set to Take Job Permanently

The new CEO has been with FanDuel for nearly 12 years.
podcast thumbnail mobile
Front Office Sports Today

11/5/26 – Owners’ $100M Midterm Miss, College Sports Bill’s Uncertain Future, Peyton Tops ‘MNF’ List

0:00

Featured Today

Pickering High School North

High School Athletic Directors Say They’re Running ‘Mini Colleges’

ADs are managing a growing list of demands from athletes and parents.
October 30, 2026

How Injuries Hit Pro Marathoners in the Wallet

Staying healthy can get expensive—quickly.
Football - NFL - Houston Texans v Jacksonville Jaguars - Wembley Stadium, London, Britain - October 18, 2026 The necklace of a Jacksonville Jaguars fan outside the stadium before the match
October 21, 2026

Die-Hard Sports Fandom Has Reached the Afterlife

Will fans pay $6,000 to memorialize their team loyalty?
October 20, 2026

Why Europe Is Pumping Out NBA Superstars

The NBA and NCAA have an increasingly European flavor.
October 15, 2026

College Flag Football Is Outgrowing Its DIY Era

Women have been building the college game themselves at the club level.

Is the Lamar Jackson Era Over in Baltimore?

Jackson’s contract situation hangs over the franchise.
October 30, 2026

Pro Marathoners Grapple With the Sport’s Pervasive Doping Problem

Pros and coaches tell FOS the ripple effects last for years.
Oct 10, 2026; Montreal, Quebec, CAN; Detroit Red Wings center Dylan Larkin (71) looks on during warm-up before the game against the Montreal Canadiens at Bell Centre. Mandatory Credit:
October 30, 2026

Dylan Larkin’s Trade Demand Comes With a $41K Daily Price Tag

Larkin is playing an expensive waiting game, holding out for a trade.
Sponsored

How Jeremy Bloom Is Reinventing the X Games

Jeremy Bloom discusses transforming the X Games into a global brand.
October 28, 2026

Golf and Tennis See Big Gains in Youth Sports Participation

Youth participation in flag football also keeps growing.
October 28, 2026

Saquon Barkley Opposes 18-Game NFL Season: ‘Hell of a Sport’

The Eagles RB cited player health.
Exclusive
October 28, 2026

NFL Told Saquon Barkley to Divest Polymarket Stake

“I was in it before, but no bueno,” Barkley told FOS.
Sponsored

How the New York Yankees Stay Game-Ready with Sage Intacct

See how Sage Intacct helps the Yankees streamline finances and plan for the future.