Thursday, June 11, 2026

JJ, Kealia Watt Invest in English Soccer’s Burnley FC

  • Future Hall of Famer JJ Watt is investing in team ownership following his retirement from the NFL.
  • Burnley FC will play next season in the English Premier League after earning promotion from the EFL.
JJ Watt and his wife invested in soccer team.
Burnley FC.

Retired NFL star JJ Watt and his wife, NWSL star Kealia Watt, have acquired a minority ownership stake in English soccer club Burnley FC.

Terms of the Watts’ investment were not disclosed. American investment firm Alk Capital reportedly paid about £200 million ($250M) for majority control of Burnley FC in 2020.

Burnley FC was relegated to the second-division EFL Championship in 2022 but secured promotion in April to play in the Premier League’s upcoming season. Kealia Watt, a former UWSNT player, and current NWSL free agent, will be involved in growing Burnley FC’s women’s team. 

The Watts recently paid $7 million for a mansion in Phoenix, AZ, following JJ’s retirement from the NFL. The three-time NFL Defensive Player of the Year and future Hall of Famer told Front Office Sports in December that he was interested in buying a percentage of ownership in a soccer club. 

“I do think that a percentage of a soccer team would definitely interest me,” JJ Watt told FOS in December 2022. “My wife plays soccer, I’ve been very interested in soccer. I’ve really leaned heavily in European soccer over the last five to 10 years. That is something with the passion, fanbase, history, and tradition that definitely does interest me.”

Former NFL safety Malcolm Jenkins became a minority invested in Burnley FC in 2021. Other star athletes with ownership stakes in soccer clubs include LeBron James (EPL’s Liverpool FC), Giannis Antetokounmpo (MLS’ Nashville Predators), Patrick Mahomes (Sporting Kansas City), James Harden (Houston Dynamo), Kevin Durant (Philadelphia Union and Gotham FC), and Matthew Stafford (Angel City FC).

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Fox Starts World Cup With Hydration Break Ads, No Shakira

FIFA instituted hydration breaks for all 104 matches.

NFLPA Calls Out Owners As Stadiums Swap Turf for World Cup Grass

Eleven NFL venues will host matches during the World Cup.
Landon Donovan discusses investment opportunities with the NWSL.

Landon Donovan: NWSL Is ‘Best Investment in Sports’

The former USMNT captain pointed to the USWNT’s success as proof.

After a Rocky Buildup, the World Cup Is Finally Here

It’s the largest in tournament history, with 48 teams and 104 matches.

Featured Today

Ai sports slop

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.
FILE PHOTO: Soccer Football - FIFA World Cup - UEFA Qualifiers - Group A - Germany v Luxembourg - Rhein-Neckar-Arena, Sinsheim, Germany - October 10, 2025 Germany coach Julian Nagelsmann
June 4, 2026

‘Weird Corners of the World’: How to Find a World Cup Coach

National associations look for a winning record—and also hope for serendipity.
June 3, 2026

The Elite High Schools Hosting World Cup Teams

Spain, Morocco, Croatia, and Switzerland chose schools as their tournament base camps.
Frances Cabral-Delaney
May 29, 2026

How Arsenal Fandom Went ‘Manic’

“People do not become Arsenal fans because it’s easy,” says Zohran Mamdani.

Wimbledon Increases Purse by 20%, Remains Short of Player Demands

Players are seeking 22% of revenue at Grand Slams by 2030.
June 11, 2026

Canady Seeking ‘Fair and Equitable Contract’ in AUSL Holdout

Canady is taking a big pay cut from her Texas Tech deal.
Dec 14, 2025; Kansas City, Missouri, USA; Kansas City Chiefs quarterback Patrick Mahomes (15) scrambles against Los Angeles Chargers linebacker Khalil Mack (52) during the second half at GEHA Field at Arrowhead Stadium.
June 11, 2026

New Chiefs Stadium Will Star Mahomes Under Reworked Contract

The star quarterback is set to play at least three years in the new venue.
Sponsored

Landon Donovan: What Soccer in America Still Needs

Landon Donovan discusses the evolution of soccer in America and investing in the NWSL.
June 9, 2026

Josh Allen Tops NFLPA’s Top-50 Player Sales List

Saquon Barkley previously held the top spot. 
June 8, 2026

Serena Williams’s GLP-1 Ads Will Air During Her Return to Tennis

Williams is returning to competitive tennis for the first time since 2022.
June 7, 2026

The Knicks Playoff Hero Making the NBA Minimum

The Knicks are Shamet’s sixth team in eight NBA seasons. 
June 7, 2026

Clark Tired of Fever Circus: ‘I Don’t Know Why We’re Still On This’

Clark expressed frustration over discussion on rumors about the Fever.