• Loading stock data...
Friday, July 11, 2025

Jake Paul Raises $50M for Sports Micro-Betting Startup

  • Jake Paul’s sports betting startup has raised $50 million.
  • The venture will focus on micro-betting and includes a media wing.
Jake-Paul
Kim Klement-USA TODAY Sports

Jake Paul is leveraging his notoriety to break into sports betting.

The influencer and boxer helped raise a $50 million Series A funding round for his new sports betting and media company, Betr. The company will target young sports fans with a focus on micro-betting — bets placed on an isolated event within a game or match.

“Micro-betting is the TikTok-ification of sports betting, and I am excited to bring it to the masses through Betr,” said Paul.

  • The funding round is being led by Florida Funders, Aliya Capital Partners, and Fuel Venture Capital.
  • The round also received investment from retired NFL stars Richard Sherman and Dez Bryant, co-owners of the San Francisco 49ers, Boston Celtics, and Miami Marlins, Simplebet, Magic City Casino, and Stronach Group.  
  • Betr’s CEO Joey Levy, co-founder of Simplebet, will helm the betting side, while Paul will run the company’s media division. 
  • Last year, Paul’s Anti Fund and former UFC executive Nakisa Bidarian led a $30 million round in Simplebet, which also focuses on micro-betting. 

Paul, 25, said he’s been paid millions to promote sportsbooks.

“They need the influencers,” he said. “Now it’s our turn to take over from the dinosaurs.”

Big-Money Boxing

Paul earned $45 million over 12 months for his 2021 boxing matches and other ventures, per Forbes.

He told Front Office Sports that he actually earned “about $10 million more than that,” adding, “a lot of times I get paid for sponsorships in Ethereum, so it fluctuates.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sports are shown on TVs behind a bar as guests enjoy the grand opening of DraftKings Sports & Social in Ohio.

California AG Has Declared Daily Fantasy Sports Are Illegal. Now What?

The opinion might spark a broader DFS conversation in the state.
Dec 29, 2024; Philadelphia, Pennsylvania, USA; Dallas Cowboys quarterback Cooper Rush (10) passes the ball against the Philadelphia Eagles during the first quarter at Lincoln Financial Field.

California AG Says Daily Fantasy Sports Are Illegal

The AG rejected arguments that DFS are games of skill, not chance.
Mike Crapo

Trump Bill’s Tax Hike on Gamblers Was Authored by Sen. Mike Crapo

Crapo’s office did not respond to several messages seeking comment.

Featured Today

Jun 28, 2025; Arlington, Texas, USA; Seattle Mariners catcher Cal Raleigh (29) bats during the game between the Texas Rangers and the Seattle Mariners at Globe Life Field.

The Torpedo Bat Business Is Still Going Strong: ‘Here to Stay’

Demand for the oddly shaped bats has stayed strong across the sport.
July 6, 2025

American Celebs Want to Be Sports Owners. Soccer Is Where They Start

As U.S. team prices climb, investors set their sights abroad.
July 5, 2025

Baseball’s Celebrity Row: Behind MLB’s First-Pitch Ritual

Often planned, sometimes spontaneous, the ritual throw is baseball’s celebrity row.
July 4, 2025

3,000 Hot Dogs, $20K in Prizes: Behind the Nathan’s Eating Contest

Nathan’s serves up thousands of hot dogs and $20,000 in prize money.
Apr 26, 2025; San Francisco, California, USA; Houston Rockets guard Fred VanVleet (5) before game three of first round for the 2024 NBA Playoffs against the Golden State Warriors at Chase Center.

Rockets Get $20 Million in Wiggle Room From New VanVleet Deal

VanVleet first signed with the Rockets in 2023.
April 20, 2025

Max Verstappen Linked to $300M Aston Martin Deal Ahead of Miami GP

Aston Martin is currently seventh in the constructors championship.
June 24, 2025

Timberwolves’ 4-Year Ownership Saga Ends As A-Rod, Lore Take Over

The unanimous approval brought a clean end to a long-disputed transaction.
Sponsored

Game On: Portfolio Players Stories, Brought to You by E*TRADE from Morgan Stanley

Dealmaker Jeffrey Kaplan maps the evolution of sports as an asset class
March 27, 2025

Peyton Manning’s Omaha Productions Gets PE Boost

The Hall of Famer’s company gains another prominent backer.
March 20, 2025

High School Sports Power Signs Eight-Figure Rights Deal in First

The deal pays roughly $1 million annually, FOS has learned.
March 20, 2025

Maxx Crosby’s Agent: Edge Rushers Set to Dominate NFL’s Non-QB Market

Maxx Crosby just signed a three-year, $106.5 million extension.
March 4, 2025

Eagles Make Saquon Barkley NFL’s Highest-Paid Running Back Ever

Barkley is coming off a historic 2024 season with the Eagles.