• Loading stock data...
Sunday, December 28, 2025

How One Executive Changed the NBA

  • Rick Welts, one of the most influential NBA executives in history, is retiring at the end of the season.
  • Welts helped create the WNBA, NBA All-Star Weekend, and the 1992 Dream Team.
Golden State Warriors/Design: Alex Brooks

What connects the WNBA, NBA All-Star Weekend, the historic 1992 Olympic Dream Team, and the Golden State Warriors recent three-championship run?

Rick Welts, an executive with a nearly unrivaled impact, who announced on Friday that he would retire at the end of the season. 

Warriors President since 2011, Welts previously worked for the Seattle Supersonics (winning a championship in 1979), Phoenix Suns, and the NBA league office.

His impact on the NBA and its global brand is nearly unrivaled.

  • Welts spearheaded the transformation of the All-Star Game into a weekend featuring the Slam Dunk Contest and Three-Point Contest.
  • He pushed the NBA to allow its best players into the Olympics, elevating the sport’s global presence with the storied 1992 Dream Team.
  • Welts worked with Val Ackerman to launch the WNBA in 1997.

“Simply put, Rick Welts played a transformational role in creating the modern NBA during his more than 40 years as a pioneering league and team executive,” said NBA commissioner Adam Silver.

Welts, who was inducted into the NBA Hall of Fame in 2018, also became the first openly gay NBA executive in 2011.

The 68-year-old told The Undefeated that he plans to travel in Europe, once that is possible, and settle into a more relaxing lifestyle. “This is my 46th NBA season,” he said. “To be good at this, you have to work hard always. I’m ready not to do that.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Biggest Questions Looming for 7 Leagues in 2026

Leagues are facing questions that will shape their impact going into 2026.

Mark Walter Offered a Stake in His WNBA Team. Billie Jean King..

“Getting involved with the Dodgers literally changed our lives,” Ilana Kloss says.
Oct 10, 2025; Phoenix, Arizona, USA; Las Vegas Aces center A'ja Wilson (22) celebrates with teammates after game four of the 2025 WNBA Finals at Mortgage Matchup Center.

The Year of A’ja Wilson

No one in basketball had a bigger year.
Feb 9, 2025; New Orleans, LA, USA; Philadelphia Eagles quarterback Jalen Hurts (left) and head coach Nick Sirianni celebrate with the Vince Lombardi Trophy after defeating the Kansas City Chiefs during Super Bowl LIX at Ceasars Superdome

From Record Super Bowl Ratings to WNBA CBA Talks: 2025 in Charts

Seven data visualizations that defined the business of sports in 2025.

Featured Today

Heated Rivalry (L to R) - Connor Storrie as Ilya Rozanov and Hudson Williams as Shane Hollander in Episode 104 of Heated Rivalry. Cr. Sabrina Lantos © 2025

Hockey Needed Some Virality. Then Came ‘Heated Rivalry’

No one was prepared for the Canadian show’s smash success.
Rob Manfred
exclusive
December 23, 2025

MLB Teams Fear League Will Pick Winners and Losers in Tech

One company under consideration was founded by a top MLB exec’s uncle.
December 23, 2025

What It Takes to Pull Off Florida’s First Outdoor NHL Game

The Rangers will face the Panthers in Miami’s first NHL Winter Classic.
December 14, 2025

How Pickleball Became One Massive Private-Equity Rollup

Pickleball roads lead back to billionaire Tom Dundon.
Dec 25, 2024; Dallas, Texas, USA; A view of the NBA Christmas Day logo during the second half of the game between the Dallas Mavericks and the Minnesota Timberwolves at the American Airlines Center.

NBA Has Superior Slate Entering Christmas Face-Off With NFL

The NFL has scheduled Christmas games for six consecutive seasons.
Dec 25, 2024; Pittsburgh, Pennsylvania, USA; Netflix Christmas GameDay cake seen after the Kansas City Chiefs defeated the Pittsburgh Steelers at Acrisure Stadium.
December 24, 2025

Netflix Christmas Day Encore Will Test NFL’s Holiday Staying Power

This year’s doubleheader is lacking pivotal matchups.
Nov 16, 2025; Washington, District of Columbia, USA; Washington Wizards center Alex Sarr (20) reacts after a foul call against the Brooklyn Nets during the third quarter at Capital One Arena.
December 24, 2025

NBA Considering New Rules to Curb Lingering Tanking Issue

The 2019 lottery odds change has not improved tanking.
Sponsored

The Hidden Tech Behind Every Touchdown

Nearly two-thirds of NFL stadiums already rely on Cisco networks, and the Super Bowl will showcase the full scale of the partnership.
Martha Stewart hosts a VIP tree-lighting event at Bedford Post Inn in Bedford on Friday, December 6, 2024.
December 24, 2025

Martha Stewart Joins Celebrity Soccer Party With Swansea Investment

She joins Snoop Dogg as minority owners in the EFL Championship club.
December 24, 2025

The Year of the WNBA’s Existential Fight

The CBA loomed over everything in 2025.
Nov 22, 2025; San Jose, California, USA; Washington Spirit forward Trinity Rodman (2) stands for the national anthem before the game against Gotham FC at PayPal Park
December 23, 2025

Will ‘Rodman Rule’ Be Enough to Keep Trinity Rodman in the NWSL?

The new High Impact Player rule could help keep Rodman Stateside.
Tennis: US Open Mixed Doubles
exclusive
December 22, 2025

Men’s and Women’s Pro Tennis Tour Commercial Merger Still Far From Finished

The sides have been discussing a commercial merger for years.