• Loading stock data...
Monday, November 3, 2025
Want a chance to win $250 and free FOS gear? Take our quick reader survey. Take the survey here

Get Comfortable Being Uncomfortable

By: Sam Shields, @samshieldss


The sport industry is comprised of those with years of experience, all of which have their own unique story to tell. The journey to success within any given profession is often a long and curvy one, and without guidance from those who have done it before you, especially in an industry everybody wants to work in, it may seem impossible. There are so many of those that I have looked up to and aspired to be one day. It comes with the territory. While much of the work a young professional looking to break into the sport industry does consists of grunt work, it is worth stopping and taking a look at those around you, seeking their advice, and appreciating their journey, as they are your most valuable resource. While many (if not all) of the pointers that I have been given thus far have been incorporated into my mindset, here is one of the best pieces of advice that I have received in my young career:

Get comfortable being uncomfortable.

This was said to myself and my fellow Cohort 16S Sport Management Masters classmates at the University of San Francisco by Professor Cellini back in 2014 and the words have resonated with me ever since. In my experience, I have forced myself to be in uncomfortable situations that allow for experiences and learning opportunities that may not have been possible had I stayed within my comfort zone. Whether it’s cold-calling someone who holds a position I aspire to be in someday for an informational interview, moving to new parts of the country to follow a job or even taking on additional responsibilities that may be outside of my expertise, I have found that the more I am uncomfortable, the bigger advantage I have moving forward in my career.

We all have opportunities that present themselves in our lives that would “make sense” or “keep us comfortable”, whether that’s financially, personally or professionally. Though tempting at times, I have done my best so far to resist the temptation of “comfort” and continue to keep my eyes on the prize, and I would strongly urge a young professional breaking into the sport industry to do the same. In addition to making for some great stories down the line, being consistently uncomfortable is beneficial in all aspects in that it provides an opportunity to learn, and as long as you continue to learn, you continue to grow.

What is your most useful piece of advice you have incorporated into your life?

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

World Series Game 7 Is Most-Watched Since 2017 in Initial Ratings

Early data points to a historically large U.S. audience for Game 7.

ESPN, ABC Still Dark on YouTube TV As Cowboys ‘MNF’ Game Looms

ABC and ESPN’s college football slate was blacked out Saturday.

College Football Buyouts Hit $185M As Auburn Fires Hugh Freeze

Four out of the SEC’s 16 teams have fired their football coaches.

Featured Today

Oct 11, 2025; University Park, Pennsylvania, USA; Penn State Nittany Lions head coach James Franklin stands on the field following the game against the Northwestern Wildcats at Beaver Stadium

College Football’s Coach Buyout Bonanza: All Your Questions Answered

Schools owe their fired coaches millions in buyouts—and it isn’t over.
Oct 13, 2024; Chicago, IL, USA; Susanna Sullivan of the United States of America finishes seventh in the Chicago Marathon at Grant Park
October 31, 2025

More Races, More Money: The New Calculus for Pro Marathoners

More races per year mean more money—but the math isn’t simple.
Oct 28, 2025; Los Angeles, California, USA; Los Angeles Dodgers two-way player Shohei Ohtani (17) pitches during the fifth inning against the Toronto Blue Jays during game four of the 2025 MLB World Series at Dodger Stadium.
October 31, 2025

Shohei Ohtani Card Market Is Surging—With No Signs of Slowing

Cards have spiked hundreds of thousands of dollars from their initial value.
September 21, 2025; Santa Clara, California, USA; NFL commissioner Roger Goodell before the game between the San Francisco 49ers and the Arizona Cardinals at Levi's Stadium
October 26, 2025

NFL Fall Meeting: 7 Big Topics Among Team Owners 

Media, facilities, and labor highlight some of the key areas of concern.
Sponsored

Temple Takes Your Sports Career to the Next Level

If you want to break through to the C-Suite , Temple University’s Executive Master of Science in Sport Business can help you up your game and accelerate your career. 
Sponsored

Networking With Purpose

Investing in the Ohio University PMSA unlocks access to one of the largest sports business alumni networks in the world.
Sponsored

University of San Francisco Is Your Ticket to the Game

Rated the No. 1 Sports Management program in California, USF has been a leader in educating industry professionals for more than 30 years.
Sponsored

How HOKA is Reimagining the NIL Relationship

On Location is redefining the Olympic experience by creating lasting connections beyond the Games.
Sponsored

UMass, McCormack Department of Sport Management Introduce Groundbreaking Women in Business Course

UMass’s Mark H. McCormack Department of Sport Management has announced the addition of a Women in Business course launching Spring 2021.
Sponsored

Sacred Heart University Gives Athletes and Students Hands-On Learning Opportunities

Professor Matthew F. Moran is training the industry’s next generation of exercise scientists at Sacred Heart University.
Sponsored

Ohio University PMSA Prepares Sports Professionals For New Normal

Two alumni of the Ohio University Professional Master of Sports Administration explain how they feel prepared for the future of sports.
Sponsored

Temple’s Sports Business Master’s Program Gives a Sports Media Pro Unique Perspective

Temple’s School of Sport, Tourism & Hospitality Management gave Sean Hanrahan the tools to elevate his career even after 30 years in the business.