• Loading stock data...
Wednesday, November 26, 2025

Florida Goes First

Florida Football
Photo Credit: Denny Medley-USA TODAY Sports

Florida will become the first state to allow college athletes to benefit from endorsements as Gov. Ron DeSantis signed a bill that will allow them to make money off their name, image, and likeness starting July 1, 2021. California and Colorado passed laws regarding NIL but they aren’t slated to go into effect until January 1, 2023. Another two dozen states have similar bills in various stages.

The NCAA said in April they support proposals for athletes to make some money but want to maintain a distinction between college and professional sports. College stakeholders are also against individual state regulations regarding the rules fearing an uneven playing field for recruiting and are pushing for congressional action for a federal law. The Power 5 Conferences have already spent record amounts lobbying this year. 

Across College Sports:

  • The University of Houston suspended voluntary workouts Friday after six student-athletes tested positive for the coronavirus. The school had restarted workouts for football, men’s basketball, and women’s basketball on June 1.
  • Ohio State University made players sign an acknowledgment of risk waiver upon their return to campus for voluntary workouts last week. The document called for the student-athletes to “pledge to take responsibility for my own health and help stop the spread of the COVID-19.”
  • University of Texas football players sent a statement to the school last week detailing steps they want the university to take in regard to supporting Black students. That includes donating 0.5% of the athletic department’s annual earnings to the Black Lives Matter movement and other Black organizations, establishing a Black athletic history exhibit in its athletic hall of fame, and renaming parts of the football stadium after Julius Whittier, the first Black football letterman at the school. The student-athletes asked for a “plan of implementation” before the fall semester, and said they would not participate in recruiting incoming players or at donor-related events if the school did not take “action.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Lane Kiffin Is at the Center of a Three-School SEC Storm

Ole Miss is expected to match the offers from LSU and Florida.

Alexis Ohanian Is Big NIL Donor to Virginia Women’s Basketball

Virginia hasn’t made the NCAA women’s tournament since 2018.

As LSU and Florida Circle, Kiffin Says ‘No Ultimatum’ From Ole Miss

The Rebels are on the verge of their first College Football Playoff berth.

College Hoops Accounts for Nearly 30% of Revenue-Sharing Payments

Men’s and women’s basketball account for nearly 29% of revenue-sharing money.

Featured Today

How NBA Arena Experiences Went Ultra-Luxe

For the most connected guests, the game has become a secondary attraction.
Nov 23, 2025; Inglewood, California, USA; Los Angeles Rams quarterback Matthew Stafford (9) throws a pass against the Tampa Bay Buccaneers during the fourth quarter at SoFi Stadium.
November 24, 2025

Stafford, Rams Rise From the Pack to Super Bowl Contention

The NFL team now has the top odds to win Super Bowl LX.
Nov 16, 2025; Orlando, Florida, USA; NJ/NY Gotham FC celebrate after scoring during extra time against Orlando Pride at Inter&Co Stadium
November 22, 2025

The NWSL Is Growing at Breakneck Pace. Can It Keep Surging?

While the league surges, it also must survive two major challenges.
Trinity Rodman
November 20, 2025

NWSL Regular-Season Ratings See Big Surge, Playoffs Up 5%

Regular-season viewership grew by over 20%, averaging more than 200,000.
FIFA

Saudis Awarded 2034 World Cup in Uncontested Vote

Saudi Arabia was the only option after Australia decided not to bid.
May 20, 2024

Top Sports Business Jobs This Week (May 2024)

Each week, our staff combs through the thousands of job listings from…
The stands at the Solheim Cup
September 13, 2024

LPGA Apologizes for Solheim Cup Fan Bus Debacle That Left Stands Half-Empty

The USA-Europe women’s team golf event teed off Friday morning.
Sponsored

NFL QB Christian Ponder Is Preparing Athletes for Business

Former NFL quarterback Christian Ponder discusses the transition from field to boardroom.
October 3, 2022

Real Madrid President Renews Call for Super League

Real Madrid’s president believes that soccer is losing ground.
August 10, 2022

PGA Tour Touts Projected Earnings to Keep Players

The PGA Tour is asking its players to consider their potential futures.
August 10, 2022

Bayern Munich to Make Growth Push in U.S. Market

Bayern Munich is looking to expand its reach in the U.S.
Nintendo-logo
August 3, 2022

Nintendo Profits Underwhelm, Switch Sales Decline

Nintendo failed to meet expectations in the company’s latest earnings report.