• Loading stock data...
Tuesday, February 17, 2026

Epic Games Eyes Entertainment Division

  • Epic Games is considering launching a scripted video division.
  • The company has hired multiple Lucasfilm executives.
Fortnite/Design: Alex Brooks

Epic Games has sought to diversify beyond breakout hit “Fortnite,” and now it’s looking to expand beyond video games.

The game studio and store is considering creating an entertainment division that would focus on scripted shows and movies, including a “Fortnite” film.

The company already has core leadership in place for such a venture, including Jason McGatlin, formerly of Lucasfilm, who was an executive producer of the five most recent “Star Wars” movies and “The Mandalorian” TV series. Epic has also hired at least two other Lucasfilm executives.

Documents made public in Epic’s court case against Apple (which both sides are appealing) revealed the extent to which Epic’s revenue is dependent on “Fortnite.”

  • “Fortnite” accounted for 97% of Epic’s $5.6 billion in 2018 revenue.
  • The game brought in 88% of Epic’s $4.2 billion in revenue the following year. 
  • The company’s revenue was $3.85 billion for 2020, with $1.54 billion in profit. Previous projections found that “Fortnite” would be 77% of the company’s earnings.

The company’s game store is of growing importance to Epic, bringing in a projected 11% of its revenue in 2020. Epic takes a 12% commission from developers, well under Apple’s and Google’s 30% for most developers. 

Epic’s famous Unreal Engine technology, built for game making, is already used by Hollywood studios.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Max Valverde by Ron Winsett

How Ski Mountaineering’s Hype Man Went From TikTok to NBC

Max Valverde’s gushing over the niche sport vaulted him to Olympic broadcaster.
Feb 11, 2026; Livigno, Italy; Jaelin Kauf of the United States during freestyle skiing women's moguls final during the Milano Cortina 2026 Olympic Winter Games at Livigno Aerials & Moguls Park

The Surprise Hit of the Winter Olympics: First-Person Drone Views

Tiny drone cameras have reshaped the Olympics viewing experience.
Feb 11, 2026; Milan, Italy; Madison Chock and Evan Bates of the United States skate during the Milano Cortina 2026 Olympic Winter Games at Milano Ice Skating Arena.

Olympic Figure Skaters Pay Out of Pocket for $9,000 Costumes

For four minutes on ice, stakes are high—and prices even higher.

Epstein Emails Show His F1 Ties Ran Deep

The sex trafficker’s circles included many of the biggest names in F1.

Featured Today

Milan’s Olympic Village Is Built for Performance—and Partying

Making Milan’s Olympic Village was a five-year sprint.
February 5, 2026

Welcome to the Prediction-Market Super Bowl

Hundreds of millions of dollars are being traded across many platforms.
Feb 1, 2026; Santa Clara, CA, USA; New England Patriots players arrive prior to Super Bowl LX at San Jose Mineta International Airport.
February 3, 2026

Private Equity Has Reached the Super Bowl

The Patriots are one of four NFL teams with PE investment.
University of Southern California
January 31, 2026

College Athletic Departments Are Wooing Recruits With Content Studios

Schools are creating content studios to win recruits and donor dollars.
Apr 2, 2023; Inglewood, CA, USA; Ronda Rousey (black attire) and Shotzi (green hair) during Wrestlemania Night 2 at SoFi Stadium.

Netflix Leans Further Into Spectacle Fights With Rousey-Carano

The fight will run in partnership with Jake Paul’s MVP Promotions.
February 16, 2026

NBA All-Star Ratings Way Up After Jump to NBC

Preliminary ratings show the All-Star Game was the league’s most-watched in years.
February 17, 2026

CBS Sports Parent Gets 7 Days to Make ‘Best and Final’ Offer..

A seven-day negotiating period shows a new level of openness.
Sponsored

From MLS to AUSL: Jon Patricof on Building Sports Leagues

Jon Patricof on athlete equity, fan-first strategy, and how women’s sports can reshape the future of league building.
February 13, 2026

‘Have to Pinch Myself’: Chris Berman Marvels at ESPN Getting Super Bowl

Expect Berman to be pivotal in ESPN’s 2027 Super Bowl broadcast.
February 12, 2026

NBC’s Winter Olympics TV Viewership Up 93% Through 5 Days

Viewership nearly doubles compared to the 2022 Winter Olympics.
exclusive
February 12, 2026

YouTube Pirating of Netflix’s Sports Podcasts Has Already Begun

A channel got 100k+ views reposting content from The Volume’s football show.
ESPN images
February 11, 2026

Disney Theme Parks, ManningCast, KidsCast: ESPN Super Bowl Plan Starts Now

ESPN installed a countdown clock at its Bristol campus.