Friday, August 21, 2026

Epic Games Eyes Entertainment Division

  • Epic Games is considering launching a scripted video division.
  • The company has hired multiple Lucasfilm executives.
Fortnite/Design: Alex Brooks

Epic Games has sought to diversify beyond breakout hit “Fortnite,” and now it’s looking to expand beyond video games.

The game studio and store is considering creating an entertainment division that would focus on scripted shows and movies, including a “Fortnite” film.

The company already has core leadership in place for such a venture, including Jason McGatlin, formerly of Lucasfilm, who was an executive producer of the five most recent “Star Wars” movies and “The Mandalorian” TV series. Epic has also hired at least two other Lucasfilm executives.

Documents made public in Epic’s court case against Apple (which both sides are appealing) revealed the extent to which Epic’s revenue is dependent on “Fortnite.”

  • “Fortnite” accounted for 97% of Epic’s $5.6 billion in 2018 revenue.
  • The game brought in 88% of Epic’s $4.2 billion in revenue the following year. 
  • The company’s revenue was $3.85 billion for 2020, with $1.54 billion in profit. Previous projections found that “Fortnite” would be 77% of the company’s earnings.

The company’s game store is of growing importance to Epic, bringing in a projected 11% of its revenue in 2020. Epic takes a 12% commission from developers, well under Apple’s and Google’s 30% for most developers. 

Epic’s famous Unreal Engine technology, built for game making, is already used by Hollywood studios.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Soccer Football - Premier League - Arsenal v Burnley - Emirates Stadium, London, Britain - May 18, 2026 Arsenal's Kai Havertz scores their first goal past Burnley's Max Weiss

Why the Premier League’s Star-Power Shortage Doesn’t Matter

The world’s richest soccer league doesn’t rely on big stars to dominate.

Trendy Golf Hat Divide Is More Than a Fashion Fight

As golf has gotten trendier, so has the sport’s style.
Joey Spallina of the Maryland Whipsnakes

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.
podcast thumbnail mobile
Front Office Sports Today

8/20/26 -McAfee Joins ESPN’s ‘MNC,’ Walter’s $17B Problem, Bueckers-Fudd Go Public

0:00

Featured Today

FILE PHOTO: Cricket - Indian Premier League - IPL - Mumbai Indians v Chennai Super Kings - Wankhede Stadium, Mumbai, India - April 23, 2026 Mumbai Indians' Suryakumar Yadav in action

India Is Stealing Cricket’s Throne From England and Australia

India’s insatiable appetite for cricket has shifted the traditional locus of power.
WPBL
July 30, 2026

Who’s Playing Women’s Professional Baseball?

Sixty players from 11 countries are descending on Illinois for six weeks.
Tom's Watch Bar
July 17, 2026

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
Aug 15, 2026; Chicago, Illinois, USA; Cleveland Browns quarterback Shedeur Sanders (2) passes the ball againnst the Chicago Bears during the second half at Soldier Field. Mandatory Credit: Patrick Gorski-Imagn Images
August 20, 2026

NFL Network’s Initial ESPN Preseason Ratings Rise 3%

Rams-Chiefs averaged a Week 1–high 2.38 million viewers.
Jan 18, 2025; Atlanta, GA, USA; Greg McElroy during 2025 CFP National Championship Media Day at Georgia World Congress Center, Building A. Mandatory Credit: Kirby Lee-Imagn Images
August 20, 2026

Greg McElroy Talks SEC vs. Big Ten Debate, Next Top Coaches

The ex-Alabama QB is entering his 13th season with ESPN.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses his Champions Fund launch and finding success after football.
Jan 14, 2026; Dallas, Texas, USA; A view of the Denver Nuggets logo on the shorts of guard Tim Hardaway Jr. (10) during the game against the Dallas Mavericks at the American Airlines Center. Mandatory Credit: Jerome Miron-Imagn Images
Exclusive
August 19, 2026

Noah Reed, Katy Winge Form New Nuggets Broadcast Team

Jason Richardson and Lauren Gardner will also join Nuggets broadcasts.
Soccer Football - FIFA World Cup 2026 - Semi Final - England v Argentina - Fans gather in Atlanta - Atlanta, Georgia, U.S. - July 15, 2026 England fans gather in a bar after the match REUTERS/Megan Varner
August 19, 2026

Nielsen Set to Make Co-Viewing Official Just As Fall Sports Arrive

Enhanced co-viewing will become part of Nielsen’s official measurements.
Feb 4, 2026; San Francisco, CA, USA; NFL Network host Colleen Wolfe on radio row at the Super Bowl LX media center at the Moscone Center. Mandatory Credit: Kirby Lee-Imagn Images
Exclusive
August 19, 2026

NFL Media Re-Arms As Andrew Siciliano, Colleen Wolfe Return

Michael Yam, Trevor Sikkema, and Brett Kollmann are also joining NFL Media.
Feb 6, 2026; San Francisco, CA, USA; Pat McAfee on the Pat McAfee Show set at the Super Bowl LX media center at the Moscone Center. Mandatory Credit: Kirby Lee-Imagn Images
August 19, 2026

Pat McAfee’s ESPN Ascent Continues With ‘Monday Night Countdown’

Jason McCourty is also joining the “Monday Night Countdown” cast.