Wednesday, July 8, 2026

Drew Brees’ Amazing Post-NFL Hobby

  • Drew Brees has taken up a breezy post NFL career hobby: e-foiling.
  • The nascent water sport involves riding on a motorized foil surfboard, hovering above the water.
Kim Klement-USA TODAY Sports, Lift/Design: Alex Brooks

Picture Marty McFly, except Drew Brees has one up on the famous time traveler — his board works on water.

The New Orleans Saints’ QB legend is enjoying his retirement by taking up eFoiling, a recreational sport that appears to elevate the act of surfing to something like hovering. Brees can hover a foot over water at up to 20 MPH.

eFoils have a thin post underneath the board pointing down into the water with wings on each side. This structure causes the board to stick out above the water and allows for surfing in calmer waters.

The eFoil came into existence when, as Brees explained on “The Ellen Degeneres Show,” someone thought, “Wouldn’t it be cool if we added a motor on here and a battery?”

The extra gear, which uses technology developed for drones, electric vehicles, and smartphones, allows eFoilers to cruise above the water for 90 minutes at a time — just make sure you’re near land when the charge runs out.

Brees’ enthusiasm could provide a lift to the water sport.

“There’s pent-up demand for something like this,” Lift CFO Stew Wagner told the San Francisco Chronicle. “There’s a huge growth opportunity.” 

  • In September, Lift and Flite were the main producers of commercial eFoils. The boards cost around $12,000.
  • Now, a handful of other brands offer the unique boards at prices from around $8,000 to $20,000.
  • The estimated worldwide demand for the boards has hit 100,000, Wagner noted, and added that the biggest markets were the U.S., Germany, France, and the Middle East.

“It’s a cross between surfing and flying,” Brees said.

Sounds like a nice alternative to getting sacked.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.
podcast thumbnail mobile
Front Office Sports Today

7/7/26 – USMNT Eliminated by Belgium, Trump’s FIFA Call Scrutinized, Tiger Woods Sells Golf Simulator Company, Giannis Heads to Miami

0:00

Featured Today

Italian Americans Have Severe World Cup FOMO

Bars and restaurants in Boston, Philly, and beyond are missing the Azzurri.
Indiana Fever guard Lexie Hull (10) celebrates a three-point basket Monday, June 22, 2026, during the game at Gainbridge Fieldhouse in Indianapolis. The Indiana Fever defeated the Phoenix Mercury, 86-77
June 24, 2026

Female Athletes Are Trying to Build the ‘Athleisure of Beauty’

“Performance cosmetics” have emerged alongside the women’s sports boom.
June 18, 2026

Why U.S. Open Host Sites Are on a 25-Year Plan

The U.S. Open has already picked out 22 future sites through 2051.
Wisconsin Badgers forward Laila Edwards, left, and defender Caroline Harvey celebrate after Edwards scored against the Minnesota Gophers in the first period in a game Saturday, February 8, 2025, at LaBahn Arena in Madison, Wisconsin.
June 15, 2026

Two Rookies Are Rewriting Women’s Hockey Stardom

Their platforms are a mutual boon for the PWHL and its players.
Ai sports slop
June 5, 2026

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.
Apr 1, 2026; Salt Lake City, Utah, USA; Denver Nuggets center Nikola Jokić (15) looks to pass the ball during the second half against the Utah Jazz at Delta Center.

Nuggets ‘Unconcerned’ Over Jokić’s Delay in Contract Extension

Jokić is eligible for the richest deal in NBA history next summer.
July 2, 2026

Alex Ovechkin Will Return to Washington for One More Season

The one-year contract extension is based heavily on an appearance incentive.
July 4, 2026

Serena Williams Withdraws From Wimbledon With Knee Injury

Williams lost to Maya Joint in her singles return Tuesday.
Sponsored

Josh Childress: Why Now Is the Time for NBA Expansion

Josh Childress on why he invested in the Portland Thorns, the case for NBA expansion, and donating to Stanford NIL.
Jun 11, 2026; Portland, Oregon, USA; WNBA Commissioner Cathy Engelbert meets with the working media before Portland Fire against the Las Vegas Aces at Moda Center.
June 30, 2026

Cathy Engelbert Responds to Alyssa Thomas’s Callout

Thomas received a Flagrant 2 foul and one-game suspension last week.
Jun 30, 2026; London, United Kingdom; Serena Williams of the United States returns a shot during her match against Maya Joint of Australia on day two at All England Lawn Tennis and Croquet Club.
June 30, 2026

Serena Williams Loses in Return to Singles at Wimbledon

It was her first singles match since the 2022 US Open.
June 29, 2026

Unrivaled Lands Two International Stars Amid Project B Battle

Unrivaled also signed Canadian forward Bridget Carleton.
June 25, 2026

Tracy McGrady Buying 80% of ABCD as He Revives Legendary Camp

McGrady is bringing back a piece of basketball history.