... ...
Friday, September 18, 2026

Dest, Pulisic Lead Way For Increasing U.S. Soccer Player Value

  • The $73.1 million transfer of Christian Pulisic to Chelsea in 2019 has opened doors to the English Premier League for Americans.
  • Pulisic is the highest-paid American soccer player yet.
Christopher Hanewinckel/USA TODAY Sports

The past seven years have been nothing short of monumental for American soccer. American players are making a headway in the world of soccer by signing with big European clubs but with bigger fees than their predecessors. 

There are now almost 30 Americans playing in Europe, the most there has ever been. 

The historic transfer of Christian Pulisic from the Bundesliga’s Borussia Dortmund to the Premier League’s Chelsea at a record price of $73.1 million in 2019 perked up ears of the international soccer leagues. The 22-year old attacker is the highest-paid American soccer player, helping Americans gain reputation in the broader market and increasing soccer visibility at home. 

Young American players are getting more minutes in their respective clubs and more opportunities to prove themselves in places where very few Americans ventured previously. The trend suggests that American players are branching out all across Europe — opening access on the other side of the pond. 

Another young American that has been making headwinds is Sergiño Dest. The 19-year-old right back recently transferred to Spanish La Liga giant FC Barcelona from Ajax in October, sealing a five-year contract. His transfer fee was $25 million.

Dest’s move also follows Weston McKennie, the 21-year-old who went on loan from Bundesliga’s Schalke 04 to nine-time defending Italian Serie A champion Juventus in September. McKennie became only the third player to appear in Serie A when he debuted in the club’s season opener last month.

Most recently, Philadelphia Union’s 19-year-old star midfeilder Brenden Aaronson will be transferring to Austria’s FC Salzburg after this season. Although Major League Soccer has not revealed the specific terms of the agreement, the Philadelphia Inquirer reported that Salzburg will pay a $6 million transfer fee plus up to $3 million performance bonuses.

But before Dest and Pulisic, it was John Brooks who transferred from Bundesliga’s Hertha Berlin to Wolfsburg for $18.7 million in 2017. The then 24-year old Brooks was the first U.S. soccer player to have transferred for such a hefty fee.

More American soccer players are playing important roles in European soccer leagues as the U.S. men’s soccer continues to grow. And as European teams start to embrace younger players, the subsequent quality of the players in the U.S. will also rise along with bigger and better brand deals following them. 

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Sep 17, 2026; Orchard Park, New York, USA; Buffalo Bills wide receiver Joshua Palmer (5) runs to score a touchdown during the first half against the Detroit Lions at New Highmark Stadium. Mandatory Credit: Gregory Fisher-Imagn Images

Bills Mafia Steals the Show in $2.2B Highmark Stadium Debut

The new stadium easily transcended its league-low seating capacity.
Hawkeye and Oregon fans gather for FOX’s Big Noon Kickoff Nov. 8, 2025 in front of the Old Capitol Building on the University of Iowa Campus in Iowa City, Iowa.

College Football’s London Debut Brings Big Opportunity for Fox

Kansas and Arizona State are facing off at Wembley Stadium.
Landry Kiffin/Fifth Year

Lane Kiffin’s Daughter Seizes CFB Spotlight With Clothing Venture

“Having a family involved in college sports helps from a marketing perspective.”
Sep 11, 2026; Melbourne, AUS; San Francisco 49ers quarterback Brock Purdy (13) rushes the ball in the second half against the Los Angeles Rams at Melbourne Cricket Ground. Mandatory Credit: Kirby Lee-Imagn Images

NFL Week 1 Ratings Fall 13% Despite New Broadcast Schedule

The league saw a surprisingly sharp drop in viewership.
podcast thumbnail mobile
Front Office Sports Today

9/17/26 – CFB Ratings Surge, Joe Buck’s $108M Deal, Knicks Ticket Shock

0:00

Featured Today

Fantasy Football Drafts Are Turning Into Full-Blown Vacations

Leagues are foregoing solo drafts and replacing them with in-person getaways.
Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena
September 10, 2026

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
September 3, 2026

Teams Are Spending Millions to Build Luxury Locker Rooms

It’s a recruiting pitch, a retention tool, and a seven-figure line item.
Jul 15, 2026; New York, NY, USA; Kevin Hart arrives on the red carpet before the 2026 ESPY Awards at Lincoln Center.

LeBron James and Kevin Hart Planning YouTube Golf Collab

Both celebrities recently launched golf content channels.
Aug 28, 2026; Kansas City, Missouri, USA; Kansas City Chiefs quarterback Patrick Mahomes (15) warms up against the Seattle Seahawks prior to a game at Arrowhead Stadium.
September 14, 2026

Mahomes Comeback Kicks Off ESPN ‘MNF’ Coverage

The two-time NFL MVP is completing a remarkable injury recovery.
asset class
September 16, 2026

Ndamukong Suh Says He Almost Invested in the Seahawks

He also “looked at” the Portland Blazers and Thorns.
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
September 13, 2026

Myles Garrett’s Knee Surgery Adds to Rams’ Early Woes

He’ll miss at least four games on IR.
September 12, 2026

Rybakina Wins First US Open Title, World No. 1, and $5.5M

The 27-year-old will officially become No. 1 in the world on Monday.
September 11, 2026

Taylor Fritz’s Latest Ball Complaint: Retail Ones Are ‘Miserable’

Fritz was knocked out of the US Open in the third round.
September 11, 2026

US Open Ticket Prices Collapse for First Men’s Semifinal

The get-in for Zverev-Khachanov dipped below $30 Friday morning.