• Loading stock data...
Friday, January 23, 2026

Deion Sanders’ Impact Makes Tickets Pricier Than NFL Games

  • Tickets for Colorado’s upcoming road game against Oregon are more expensive than 14 of 16 Week 3 NFL matchups.
  • TickPick’s get-in price for Colorado-Oregon is $216, and its average purchase price is 115% more expensive than Oregon’s home average.
Tickets for Colorado’s upcoming road game against Oregon are more expensive than 14 of 16 Week 3 NFL matchups.
Syndication: The Coloradoan

Coach Prime’s impact on college football stretches beyond Boulder as ticket demand surges to see the Deion Sanders-coached Colorado Buffaloes play Oregon in Eugene this Saturday.

Before this season began, TickPick’s average purchase price for Colorado-Oregon was $93. Since Colorado has started 3-0 with wins over TCU, Nebraska, and Colorado State, the average purchase price for the Buffs’ upcoming matchup in Oregon has shot up 131% to $215. The average purchase price of the Oregon-Colorado game is also 115% more expensive than Oregon’s home average purchase price ($100).

TickPick notes that Oregon-Colorado’s average ticket price is more expensive than 14 of 16 upcoming Week 3 NFL games. Only Bears-Chiefs and Raiders-Steelers are more expensive. For Oregon, their game against Colorado is the Ducks’ most expensive ticket of the season, with a current cheapest get-in price of $216—four times as much as the cheapest ticket sold ($50) for Colorado-Oregon before the season kickoff.

The biggest purchase for Oregon-Colorado was $1,592 spent on four tickets for $398 apiece. The best seat remaining at Oregon’s Autzen Stadium is Section 12, Row 7, for $718 a ticket.

The Colorado faithful are traveling to see the Sanders show in Eugene, as 10% of all purchases on TickPick come from Colorado zip codes. Oregon zip codes account for 34% of ticket sales, followed by California (23%), Washington (14%) and New York (6%).

It is the final season of Colorado and Oregon being in the Pac-12 conference amid the league’s collapse. Colorado will join the Big 12 in 2024, while Oregon is headed to the Big Ten.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Billionaire Mark Cuban, an Indiana alum and NIL donor, with quarterback Fernando Mendoza after the Hoosiers won their first CFP national championship.

Mark Cuban Likes the College Sports Salary Cap: ‘It Protects Us’

In an FOS interview, Cuban likened the rules to the NBA cap.
Dec 6, 2025; Charlotte, NC, USA; Duke Blue Devils quarterback Darian Mensah (10) celebrates after the Blue Devils score a touchdown in overtime during the ACC Championship game at Bank of America Stadium.

Duke Sues Darian Mensah After QB Enters Portal

He announced his decision on the last day of the portal window.
Indiana Hoosiers quarterback Fernando Mendoza (15) rushes into the end zone for a touchdown Monday, Jan. 19, 2026, during the College Football Playoff National Championship college football game against the Miami (FL) Hurricanes at Hard Rock Stadium in Miami Gardens.

CFP Faces 3 Big Questions About Its Future

The CFP could still expand to 16 teams in 2026.
Mark Cuban shakes hands with D.J. Khaled on Monday, Jan. 19, 2026, ahead of the College Football Playoff Championship game at HardRock Stadium in Miami Gardens.

College Football’s Billionaire Era Is Officially Here

Mark Cuban helped Indiana make history in the rev-share and NIL era.

Featured Today

Sports Goes All In on Non-Alcoholic Drinks Boom

Athletes, teams, and leagues are pouring money into the NA beverage category.
Tulsa Portal House
January 16, 2026

Inside the Tulsa Portal House: ‘This Will Translate to Wins’

The Golden Hurricane set up an over-the-top battle station for football recruiting.
Black Rabbit
January 10, 2026

The Netflix Star Who Makes Sure NBA Players Have Clean Towels

How a Nets staffer landed a breakout role on “Black Rabbit.”
January 9, 2026

NHL Ditched Its Dress Code. Hockey’s Fashion Era Arrived Quickly

With no dress code, impeccably dressed players are seeing big-money deals.
Apr 7, 2024; Cleveland, OH, USA; NCAA president Charlie Baker looks on during halftime between the South Carolina Gamecocks and the Iowa Hawkeyes in the finals of the Final Four of the womens 2024 NCAA Tournament at Rocket Mortgage FieldHouse.

NCAA President Charlie Baker Is a Twitter Reply Guy

In between serious posts, Baker shares his favorite movies, athletes, and more.
Zheng
January 20, 2026

NCAA Rules Might Block Columbia Tennis Star From $150K at Australian Open

Zheng is set to graduate from Columbia in the spring.
January 21, 2026

Judge Says Ex-Alabama Player Can Rejoin Team After 3 Years in Pros

The ruling could ultimately deal another blow to NCAA eligibility rules.
Sponsored

ESPN Edge Innovation Conference 2025: Inside the Technology Shaping the Future of..

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
January 19, 2026

Indiana ‘Culture’ and Cash Land Stunning First Title

The unlikeliness of Indiana’s historic season cannot be overstated.
January 19, 2026

Record CFP Ticket Back Above $3,000 Ahead of Kickoff

Miami-Indiana is the most expensive CFP national championship game on record.
Jan 17, 2026; Miami, FL, USA; a general view of the University of Miami practice for the College Football Playoff National Championship game.
January 18, 2026

College Football Playoff Meetings End Without Expansion Decision

ESPN has given the CFP a deadline of Jan. 23.
Indiana Hoosiers head coach Curt Cignetti walks on to the bus Friday, Jan. 16, 2026, at the Miami Airport in Miami.
January 18, 2026

Curt Cignetti Is One of the Only CFP Coaches Without a GM

The Indiana coach signed an eight-year, $93 million extension midseason.