Tuesday, September 22, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Deion Sanders’ Impact Makes Tickets Pricier Than NFL Games

  • Tickets for Colorado’s upcoming road game against Oregon are more expensive than 14 of 16 Week 3 NFL matchups.
  • TickPick’s get-in price for Colorado-Oregon is $216, and its average purchase price is 115% more expensive than Oregon’s home average.
Tickets for Colorado’s upcoming road game against Oregon are more expensive than 14 of 16 Week 3 NFL matchups.
Syndication: The Coloradoan

Coach Prime’s impact on college football stretches beyond Boulder as ticket demand surges to see the Deion Sanders-coached Colorado Buffaloes play Oregon in Eugene this Saturday.

Before this season began, TickPick’s average purchase price for Colorado-Oregon was $93. Since Colorado has started 3-0 with wins over TCU, Nebraska, and Colorado State, the average purchase price for the Buffs’ upcoming matchup in Oregon has shot up 131% to $215. The average purchase price of the Oregon-Colorado game is also 115% more expensive than Oregon’s home average purchase price ($100).

TickPick notes that Oregon-Colorado’s average ticket price is more expensive than 14 of 16 upcoming Week 3 NFL games. Only Bears-Chiefs and Raiders-Steelers are more expensive. For Oregon, their game against Colorado is the Ducks’ most expensive ticket of the season, with a current cheapest get-in price of $216—four times as much as the cheapest ticket sold ($50) for Colorado-Oregon before the season kickoff.

The biggest purchase for Oregon-Colorado was $1,592 spent on four tickets for $398 apiece. The best seat remaining at Oregon’s Autzen Stadium is Section 12, Row 7, for $718 a ticket.

The Colorado faithful are traveling to see the Sanders show in Eugene, as 10% of all purchases on TickPick come from Colorado zip codes. Oregon zip codes account for 34% of ticket sales, followed by California (23%), Washington (14%) and New York (6%).

It is the final season of Colorado and Oregon being in the Pac-12 conference amid the league’s collapse. Colorado will join the Big 12 in 2024, while Oregon is headed to the Big Ten.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

podcast thumbnail mobile
Front Office Sports Today

9/21/26 – WPBL Boardroom Battle, Jed York Discipline Looms, LeBron’s $15M Polymarket Deal

0:00

Featured Today

Hot & Social/Mets

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.
Exclusive
September 18, 2026

Vicious Infighting Is Jeopardizing the Future of Women’s Baseball

The WPBL’s own CEO admits there’s a “power struggle.”
September 17, 2026

Fantasy Football Drafts Are Turning Into Full-Blown Vacations

Leagues are forgoing solo drafts and replacing them with in-person getaways.
Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena
September 10, 2026

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
Tigers Head Coach Lane Kiffin, LSU Tigers take on the LA Tech Bulldogs. September 12, 2026; Baton Rouge, Louisiana, USA; at Tiger Stadium.

How Lane Kiffin Built College Football’s Most Anticipated Game

Kiffin’s return to Oxford has been nearly 10 months in the making.
Florida State Seminoles head coach Mike Norvell watches the replay. The Florida State Seminoles defeated the New Mexico State Aggies 34-17 at Doak Campbell Stadium on Saturday, Aug. 29, 2026.
September 18, 2026

Norvell’s $48M Buyout Comes Into Focus As FSU Faces Alabama

Florida State fired its AD earlier this week.
Speaker of the House of Representatives Mike Johnson (R-LA) talks with reporters as he arrives prior to the vote in the House of Representatives on its version of the fiscal 2027 National Defense Authorization Act, or NDAA, on Capitol Hill in Washington, D.C., U.S., July 22, 2026.
September 18, 2026

College Sports Bill Faces Uphill Battle in the House

“The stars have to align in the House for the bill to pass.”
Sponsored

Drew Weatherford’s Bet on the Youth Sports Economy

Drew Weatherford discusses investing across the youth, college and professional levels.
Hawkeye and Oregon fans gather for FOX’s Big Noon Kickoff Nov. 8, 2025 in front of the Old Capitol Building on the University of Iowa Campus in Iowa City, Iowa.
September 17, 2026

College Football’s London Debut Brings Big Opportunity for Fox

Kansas and Arizona State are facing off at Wembley Stadium.
Landry Kiffin/Fifth Year
September 17, 2026

Lane Kiffin’s Daughter Seizes CFB Spotlight With Clothing Venture

“Having a family involved in college sports helps from a marketing perspective.”
September 17, 2026

Florida Senators Oppose College Sports Bill Due to Miami, FSU Ambitions

The Protect College Sports Act is moving through the Senate.
Sam Leavitt LSU
September 17, 2026

Sam Leavitt’s Injury Tag Sparks Skepticism Ahead of LSU–Ole Miss

Lane Kiffin has previously faced criticism for his handling of injury reports.