• Loading stock data...
Friday, December 13, 2024

DAZN Wants Premier League, in Advanced Talks for BT Sport

  • DAZN is in advanced talks to acquire BT Sport, which would give it the Premier League rights it missed out on in the last negotiations.
  • A deal could come together in the next few weeks.
BT Sport/Design: Alex Brooks

DAZN was locked out of the most recent negotiations for Premier League media rights, so it may buy its way in instead.

The sports streaming service is in advanced talks to acquire BT Sport, the sports media wing of British telecommunications and broadcasting giant BT. BT has been in discussions with various parties for over six months and could wrap up a deal in the coming weeks. 

In May, the Premier League extended its existing broadcast deals with BT, Sky, BBC, and Amazon to 2025. The deals are collectively worth $7 billion.

  • The price for BT Sport is likely to reach at least nine figures.
  • In addition to the coveted top U.K. soccer league, DAZN would gain rights in cricket, rugby, and Australian rules football.
  • Due to a partnership between BT Sport and Sky, any deal would need Sky’s approval

DAZN won out over Sky in its three-year, $2.96 billion deal for Serie A rights in March and its $100 million, five-year deal for boxing property Matchroom. In June, DAZN rejected a $1.8 billion offer from Sky to share Serie A broadcasting rights.

BT Sport was launched in August 2013 and lost around $546 million annually in its early years, but now breaks even with over 2 million subscribers. 

Similarly to AT&T, BT is seeking to offload its media properties to focus on telecommunications and 5G.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Nov 2, 2024; Denver, Colorado, USA; Detailed view of a Wilson NBA basketball held by a referee during the second half between the Utah Jazz against the Denver Nuggets at Ball Arena

‘Obvious Weak Point’: Refs Remain an NBA Gambling Concern

A season after Jontay Porter, the biggest risk may not be players.
Nov 2, 2024; Ann Arbor, Michigan, USA; Michigan Wolverines cheerleader runs with a flag before the game against the Oregon Ducks at Michigan Stadium.
opinion

College Football’s Billionaire Backer Era Begins

Is this the new normal in CFB recruiting?
LA Galaxy forward Dejan Joveljic (9) celebrates with midfielder Riqui Puig (10) after scoring a goal against Seattle Sounders FC in the second half in the 2024 MLS Cup Western Conference Final match at Dignity Health Sports Park

With or Without Messi, Major League Soccer Is Barreling Into the Future

After the Cup final, the league looks to accelerate its growth.
Oct 19, 2024; Fort Lauderdale, Florida, USA; Fifa president Gianni Infantino (left) and Inter Miami CF co-owner Jose Mas (right) celebrate Inter Miami CF post match against the New England Revolution at Chase Stadium.

Club World Cup Ends Up on DAZN After Apple Deal Falls Through

DAZN will stream all 63 tournament matches for free starting next June.

Featured Today

Dec 18, 2022; Lusail, Qatar; FIFA president Gianni Infantino claps during the awards ceremony after the 2022 World Cup final between Argentina and France at Lusail Stadium.

FIFA Wants More Matches. Resistance Is Growing Inside the Global Soccer World

Resentment and frustration over expanded schedules is nearing a breaking point.
November 30, 2024

U.S. Investors Are Gunning for England’s Small Soccer Clubs

Is another Hollywood-like success story possible among the U.K.’s smallest clubs?
Nov 1, 2024; Boise, Idaho, USA; Boise State Broncos running back Ashton Jeanty (2) leads the team onto the field prior to the first quarter against the San Diego State Aztecs at Albertsons Stadium.
November 29, 2024

Schools Are Scrambling to Prepare for the NCAA Revenue-Sharing Era

In the post–House v. NCAA world, “everyone’s kind of on their own.”
Nov 4, 2024; Kansas City, Missouri, USA; Recording artist Taylor Swift arrives prior to a game between the Tampa Bay Buccaneers and the Kansas City Chiefs at GEHA Field at Arrowhead Stadium.
November 29, 2024

The PWHL Could Be Inviting a Date With Taylor Swift’s Legal Team

The Toronto Sceptres may have opened a Pandora’s box of trademark issues.
Dec 12, 2024; Chapel Hill, NC, USA; North Carolina Tar Heels new head coach Bill Belichick speaks to those attending his hiring announcement at Loudermilk Center for Excellence.

UNC Job Brings an End to Belichick’s Short-Lived Media Career

Bill Belichick had six media jobs this football season.
Nov 4, 2024; Kansas City, Missouri, USA; Broadcaster Scott Van Pelt prior to a game between the Tampa Bay Buccaneers and the Kansas City Chiefs at GEHA Field at Arrowhead Stadium.
December 12, 2024

Scott Van Pelt Headlines ESPN’s Talent Lineup for Tiger’s New Golf League

TGL launches in January with backing from Tiger Woods and Rory McIlroy.
December 12, 2024

YouTube TV Jacks Up Prices Again Before NFL Playoffs

The Google product has more than doubled in price over seven years.
Sponsored

How UBS Crafts Impactful Partnerships Across Sports, Arts, and Culture

As UBS continues to expand its impressive array of sports and entertainment partnerships, the company solidifies its position as a leader in wealth management.
December 11, 2024

NFL Scheduling Gambit Pays Off With Two Blockbuster Sunday Games

The Week 15 schedule has a game pairing seen only once since 1970.
December 11, 2024

Pat McAfee’s Kicking Contest Saw $650,000 Awarded—and $5 Million Missed

The weekly contest on ESPN’s “College GameDay” paid out $650,000.
December 11, 2024

F1’s TV Ratings Similar to 2023, but Still Below the Record Highs..

The F1 season averaged 1.1 million viewers in the U.S.
December 11, 2024

WBD Secures Comcast Deal, Readies for Future Without NBA Rights

The TNT Sports parent company continues to remake itself in dramatic fashion.