• Loading stock data...
Wednesday, July 9, 2025

DAZN Eyes IPO and Premier League

  • Online sports broadcaster DAZN is considering an IPO.
  • It would make DAZN the first global sports streaming company to be listed publicly.
DAZN/Design: Alex Brooks

DAZN is considering an IPO to facilitate growth. The move would make it the first global sports streaming company to go public. 

Dubbed the “Netflix of sport” and owned by billionaire Len Blavatnik, DAZN first launched in Germany and Japan in 2016 before making its debut in the United States two years later. 

“I can see us tapping the public capital markets or the private capital markets over the next few years,” co-CEO James Rushton told Reuters.

DAZN suffered as sports were put on hold during the pandemic. Previously acquired broadcasting rights went unused and users canceled the service, forcing the streamer to explore new options to stay afloat.  

But as sports return to normal, DAZN anticipates recovery. This year, the company expects to bring in more than $100 million in advertising revenue

Earlier this month, DAZN appointed former Disney executive and TikTok CEO Kevin Mayer as Chairman of the Board. Mayer has his sights on growing the service’s presence in Europe and Asia and has already made progress. 

In March, DAZN beat out Comcast subsidiary Sky to acquire domestic rights to broadcast Italian soccer league Serie A for the next three seasons. Its $2.95 billion bid is supported by Italy’s largest phone carrier, Telecom Italia, which backs the offer by 40% annually.

Rushton has hinted that acquiring rights to broadcast the English Premier League may be DAZN’s next goal.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Enzo Fernandez

Chelsea Players Hawk Club World Cup Tickets on Instagram As Prices Plunge

The semifinals are set for weekday afternoons in New Jersey.

Liverpool to Pay Diogo Jota’s $20M Contract to His Widow

Jota had two years remaining on his contract.
Sabrina Ionescu with the New York Liberty shots over defenders from the Toyota Antelopes during the first half at Matthew Knight Arena May 12, 2025 in Eugene.

How Preseason Games Have Become a Key Revenue Stream for WNBA Teams

The WNBA’s preseason featured four games played on college campuses.
Woody Johnson, primary owner of the New York Jets, is shown, at the Atlantic Health Jets Training Center, Monday, January 27, 2025, in Florham Park.

Premier League’s NFL Ties Deepen As Jets Owner Buys Crystal Palace

John Textor was at risk of running afoul of the UEFA’s ownership rules.

Featured Today

American Celebs Want to Be Sports Owners. Soccer Is Where They Start

As U.S. team prices climb, investors set their sights abroad.
July 5, 2025

Baseball’s Celebrity Row: Behind MLB’s First-Pitch Ritual

Often planned, sometimes spontaneous, the ritual throw is baseball’s celebrity row.
July 4, 2025

3,000 Hot Dogs, $20K in Prizes: Behind the Nathan’s Eating Contest

Nathan’s serves up thousands of hot dogs and $20,000 in prize money.
July 3, 2025

Geoffrey Esper Can’t Catch a Break at Nathan’s Hot Dog Eating Contest

“Hot dogs is not one of my favorite competitions of the year.”
Jun 13, 2018; Moscow, Russia; A general view of a beer stand inside of Luschniki Stadium one day prior to the start of the FIFA World Cup 2018.

Saudi Arabia Says No Alcohol at 2034 World Cup

Saudi Arabia won’t allow alcohol anywhere during the 2034 World Cup.
August 30, 2024

Premier League Transfer Spending Has Already Topped $2 Billion As Deadline Looms

Saudi Pro League teams haven’t yet matched their English counterparts.
January 13, 2025

Gavin Newsom Reveals Status of 2028 Olympics As Los Angeles Wildfires Roar

Gavin Newsom says there’s a “Marshall Plan” to rebuild Los Angeles.
Sponsored

Game On: Portfolio Players Stories, Brought to You by E*TRADE from Morgan Stanley

Dealmaker Jeffrey Kaplan maps the evolution of sports as an asset class
Paralympics Tiktok
August 25, 2024

The Wildly Successful Paralympics TikTok Account Isn’t What You Think

A cheeky TikTok account is opening the world of Paralympic sports.
August 11, 2024

Passing of the Torch: Los Angeles Set for Olympic Firsts in 2028

The city last hosted the Summer Olympics in 1984.
August 1, 2024

Saudi Arabia Submits Bold World Cup Bid That Includes a Cliffside Arena

The Saudis are proposing a new stadium in a futuristic city called Neom.
John John Florence (USA) surfs in men’s round two competition during the Tokyo 2020 Olympic Summer Games at Tsurigasaki Surfing Beach.
July 29, 2024

Olympic Surfers Won’t Get Their Full Paris Moment

‘We’re kind of separate off on our own little thing over here.’