Saturday, October 3, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Cooper Flagg’s Sweet 16 Performance Fuels NBA Tanking Debate

Duke standout Cooper Flagg is the consensus No. 1 pick in the upcoming NBA Draft, and commissioner Adam Silver is trying to find a way for teams to stop tanking.

Robert Deutsch-Imagn Images

Want more from Front Office Sports
in your search results?

Add Front Office Sports on Google

As Duke rolls into the Elite Eight of men’s March Madness, the standout performance of star freshman forward Cooper Flagg is not only helping draw huge TV ratings—it’s also showing why the tanking conversation in the NBA won’t die down.

Flagg, the consensus No. 1 pick in June’s NBA Draft, scored 30 points, grabbed 7 rebounds, dished out 6 assists, and blocked 3 shots in Duke’s 100–93 victory over Arizona on Thursday night in the Sweet 16. 

His showcase, which was no doubt being watched by most pro scouts and GMs, came just hours after NBA commissioner Adam Silver once again addressed the league’s issues around teams tanking for better draft picks.

“There’s no doubt that incentives change at the end of a season, especially when you have a draft that’s perceived—not just with the top pick but maybe the top few picks—as an incredibly strong draft,” Silver said after the league’s board of governors meeting. “That’s a legitimate way of rebuilding in this league.”

Earlier this month, the 76ers and Thunder both rested key starters when they played each other, as Oklahoma City will own Philadelphia’s pick if it falls outside the top six selections. The NBA also issued a $100,000 fine to the Jazz for violating the league’s Player Participation Policy by not making forward Lauri Markkanen available for a March 5 game.

“What we’re ultimately selling is competition, so I don’t like to see it,” Silver said. “I understand it. I understand what the motivations are for a team.” He added that the “worst part of my job is fining and chasing teams and seemingly getting into coaches’ decisions about minutes and everything else.”

Current NBA Draft lottery rules give the worst three teams in the league an equal 14% chance of winning the top pick. Currently, four teams are within 4.5 games of each other at the bottom of the standings: the Jazz, Wizards, Hornets, and Pelicans. 

“I understand why there is a relegation system in other leagues because it comes down to incentives,” Silver said. 

Once the regular season ends, the NBA Draft lottery will be held on May 12.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Florida Governor Ron DeSantis speaks with New York Yankees president Randy Levine as they attend a roundtable event on collegiate sports at the White House in Washington, D.C., March 6, 2026.
Exclusive

SEC and Big Ten Don’t Want to Expand: Randy Levine

Levine argued amending the conference realignment provision would be unnecessary.
Apr 3, 2026; Phoenix, AZ, USA; Detail view of an NCAA basketball in the hoop during the second half of a semifinal of the Final Four of the women's 2026 NCAA Tournament between the UConn Huskies and the South Carolina Gamecocks at Mortgage Matchup Center. Mandatory Credit: Kirby Lee-Imagn Images

Ohio Court Reverses Grandfathering of Athletes Into NCAA Eligibility

Parallel litigation remains ongoing in several states.
Dec 31, 2025; Arlington, TX, USA; A detailed view of the College Football Playoff logo on the pylon during the game between the Miami Hurricanes and Ohio State Buckeyes during the 2025 Cotton Bowl and quarterfinal game of the College Football Playoff at AT&T Stadium. Mandatory Credit: Jerome Miron-Imagn Images

ESPN’s Exclusive Window Closes Next Week As 24-Team CFP Looms

The College Football Playoff has until Dec. 1 to expand for 2027.
Mar 16, 2026; Inglewood, California, USA; LA Clippers owner Steve Ballmer reacts against the San Antonio Spurs in the first half at Intuit Dome. Mandatory Credit: Kirby Lee-Imagn Images
Exclusive

Ballmer Drops Lawyer Who Called NBA Probe a ‘Witch Hunt’

O’Melveny & Myers had been representing Ballmer in multiple matters.
podcast thumbnail mobile
Front Office Sports Today

A Conversation with Randy Levine on the Yankees’ $2.6B Apollo Deal and the Protect College Sports Act

0:00

Featured Today

How the Baseball Cap Became a ‘Behemoth’

The hat has become essential for athletes, fans, and the sports-agnostic.
Morishita-Sato-homerun-celebration-at-Meiji-Jingu-Baseball-Staidum-2025
September 28, 2026

Japanese Baseball Is Fighting Back Against MLB Talent Drain

Nippon Professional Baseball is reimagining how to be a global juggernaut.
Aug 9, 2026; Bedminster, New Jersey, USA; President Donald Trump walks out of the clubhouse during the final round of the LIV Golf New York tournament at Trump National Bedminster.
September 25, 2026

Trump’s Year of Sports Gets Busier With CFB, Presidents Cup

The impact of Trump’s attendance varies across each sporting event.
A Bar of Their Own
September 25, 2026

Women’s Sports Bars: Novelty Has Worn Off, ‘That’s a Good Thing’

They’re leveling up, but sustainability remains the first consideration.
Hot & Social/Mets
September 18, 2026

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.
Sep 27, 2026; Rio De Janeiro, BRA; A tifo featuring images of
First at FOS

NFL, NFLPA Yet to Hold Real Talks on More Games Abroad

The CBA requires consultation with the union.
Sep 27, 2026; Denver, Colorado, USA; Los Angeles Rams head coach Sean McVay looks on during the first half against the Denver Broncos at Empower Field at Mile High.
October 2, 2026

Sean McVay’s Comments About Call Raise Questions About NFL Policy

Discussions between teams and the NFL are not always treated as confidential.
Feb 9, 2026; San Francisco, CA, USA; San Francisco 49ers owner Jed York at the Super Bowl LX host committee handoff press conference at Moscone Center. Mandatory Credit: Kirby Lee-Imagn Images
October 2, 2026

NFL Suspends Jed York 6 Games After Prostitution Sting Arrest

The 49ers owner was also fined $500,000.
Sponsored

Beyond the Scorecard: How Dow Is Putting Purpose at the Center of Women’s Golf

Discover how Dow and the LPGA are building a partnership with lasting impact.
October 2, 2026

WNBA Faces Ratings Test Without Caitlin Clark, Fever

Indiana was eliminated from the playoffs Thursday by the Las Vegas Aces.
Sep 30, 2026; Bronx, New York, USA; New York Yankees outfielder Trent Grisham (12), outfielder Cody Bellinger (35) and catcher Austin Wells (28) celebrate after defeating the Boston Red Sox in game two of the Wildcard round for the 2026 MLB Playoffs at Yankee Stadium.
October 2, 2026

NBC Scored Record Viewership With MLB Wild-Card Round

The initial wild-card games set a series of viewership milestones.
A moose forages for food at Schwabacher Landing in Grand Teton National Park in Wyoming.
October 2, 2026

MLB Ends Grand Teton Game Talks After Wyoming Officials Object

The early-stage consideration generated heavy pushback.
Philadelphia Flyers center Trevor Zegras (46) looks on during the warmups before the game against the Carolina Hurricanes at Lenovo Center
October 1, 2026

NHL Says Players in ‘Hot for Hockey’ Campaign Approved Content

The romance novel–inspired marketing effort has received mixed reviews.