• Loading stock data...
Saturday, November 15, 2025
Want a chance to win $250 and free FOS gear? Take our quick reader survey. Take the survey here

Big 12 Set To Add Four Schools

USA TODAY NETWORK/Design: Alex Brooks

The Big 12 Conference could add four more schools before it loses two to the Southeastern Conference.

Cincinnati and UCF officially applied for Big 12 conference membership on Wednesday, with multiple reports suggesting that BYU and Houston will follow. The moves could be approved by a vote as early as Friday.

UCF, Cincinnati, and Houston would be required to pay their current conference, the American Athletic Conference, an exit fee of $10 million and give the AAC 27 months notice, which means they could join the Big 12 by 2023 or 2024 at the latest.

The expansion could answer concerns that have arisen since Texas and Oklahoma were granted SEC membership in July, possibly leaving the Big 12 with eight teams come 2025. 

  • Big 12 commissioner Bob Bowlsby said the conference’s TV revenue could be cut in half, with the remaining eight schools potentially missing out on $14 million each year.
  • Reports hinted that Kansas and Iowa State were interested in moving to the Big Ten but those were shot down by the conference.

Bowlsby held discussions with the Pac-12 Conference about a merger but said the remaining members of the Big 12 believe it’s the “best opportunity to stay together and find solutions together.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Nov 8, 2025; Tuscaloosa, Alabama, USA; Louisiana State Tigers quarterback Garrett Nussmeier (18) under pressure from Alabama Crimson Tide linebacker Deontae Lawson (0) and defensive lineman Keon Keeley (31) during the second quarter of the game at Saban Field at Bryant-Denny Stadium.

College Football Viewership Increases Taper Off

A torrid viewership start to the season has slowed down in recent weeks.
May 11, 2024; Charlotte, North Carolina, USA; ESPN commentator Paul Finebaum is crowned before the match at Bank of America Stadium.

11 Potential Successors to Paul Finebaum at ESPN

These college football talkers could rise if Finebaum leaves ESPN for politics.
May 11, 2024; Charlotte, North Carolina, USA; Paul Finebaum waits to get crowned at the Charlotte FC match against the Nashville SC at Bank of America Stadium.

Paul Finebaum ‘Very Close’ to Leaving ESPN

A source says Finebaum will decide after the college football season.
Upcoming play by play announcers

26 Rising Stars in Play-by-Play Announcing

Who might be the next Marv Albert or Joe Buck?

Featured Today

Sailgating

‘Sailgating’: Inside Washington Football’s Tradition on the Water

The pregame experience can cost tens of thousands of dollars.
exclusive
November 13, 2025

Track CEO Charged With Child Rape Passed USATF-Ordered Background Check

The track world didn’t know about the charges for nearly a year.
TUCSON, ARIZ. -- Resurfacing and painting of the new floor at McKale Center.
November 9, 2025

The Business of College Basketball’s Signature Courts

Signature floors are a creative—and increasingly expensive—corner of college sports.
Aug 6, 2025; Sandy, UT, USA; Queretaro defender Edson Partida (22) watches the ball during the second half of the game against Real Salt Lake at America First Field
November 8, 2025

Mexican Soccer Is the Next Frontier for American Investors

Liga MX is an appealing proposition with big potential upside.
Ohio State Buckeyes and Northwestern Wildcats fans take in the second half of the NCAA football game at Wrigley Field in Chicago on Saturday, Nov. 16, 2024. Ohio State won 31-7.

Northwestern’s New $862M Stadium Will Likely End Wrigley Field Games

Northwestern’s New Ryan Field is set to open next season.
Nov 8, 2025; Corvallis, Oregon, USA; Oregon State Beavers interim head coach Robb Akey check the scoreboard during the second quarter against the Sam Houston Bearkats at Reser Stadium.
November 13, 2025

New-Look Pac-12 Adds USA Sports to Growing Broadcast Portfolio

It’s the latest step in the league’s remarkable rebuild.
Jul 18, 2016; Dallas, TX, USA; Baylor Bears interim president David E. Garland (right) and new athletic director Mack Rhoades (left) speak at a press conference during the Big 12 Media Days at Omni Dallas Hotel.
November 13, 2025

Baylor AD Takes ‘Leave of Absence,’ Steps Down From CFP Committee Role

Baylor conducted an investigation into potential misconduct by Rhoades.
Sponsored

How HOKA is Reimagining the NIL Relationship

On Location is redefining the Olympic experience by creating lasting connections beyond the Games.
Florida Softball
November 11, 2025

NCAA Agrees to $303 Million Settlement With Volunteer Coaches

A similar lawsuit from baseball coaches was approved in September.
November 11, 2025

Kelly Suing LSU for Full $53M Buyout After Refusing Settlement Offers

The lawsuit alleges LSU thinks Kelly could be fired for cause.
Sep 27, 2025; Oxford, Mississippi, USA; LSU Tigers head coach Brian Kelly reacts during the fourth quarter against the Mississippi Rebels at Vaught-Hemingway Stadium.
November 10, 2025

Brian Kelly Pushes LSU for $53M Buyout, Refuses Partial Offers

The coach has reportedly rejected settlement offers.
Nov 7, 2025; Los Angeles, California, USA; Southern California Trojans running back King Miller (30) runs the ball against the Northwestern Wildcats during the second half at the Los Angeles Memorial Coliseum.
November 9, 2025

University Board Members Mount Opposition Campaign to Big Ten Investment Proposal 

“We’re weighing in on this horribly flawed process from the start.”