Thursday, September 24, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Fitness Giant Xponential Might Go Public

Rumble/Design: Alex Brooks

Xponential Fitness is in talks to go public — again.

The owner of several boutique fitness brands is circling the idea of an IPO for the second time after acquiring Rumble Boxing for $300 million last month. The company put talks of going public on the backburner when COVID-19 first hit. 

Justin Bieber, Sylvester Stallone, and Equinox Fitness are investors in Rumble, and star athletes like David Beckham have been spotted at classes.

A listing could value Xponential — which also owns Pure Barre, CycleBar, and Club Pilates — at roughly $1.3 billion, per Bloomberg.

While the pandemic took a hit on gyms and fitness clubs, the fitness giant recorded $435 million in revenue last year and opened 240 new studios, expanding into major markets including Saudi Arabia, Japan, South Korea, and Australia. 

Xponential took over Flywheel Sports and YogaWorks last year, as well.

“We came through the pandemic very well and are pretty much getting back to where we were,” said Xponential founder and CEO Anthony Giesler.

Due to government mandates, 46 of the brand’s roughly 1,800 locations are closed.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
Jul 11, 2026; Las Vegas, Nevada, USA; UFC president Dana White during UFC 329 at T-Mobile Arena. Mandatory Credit: Mark J. Rebilas-Imagn Images

Zuffa Boxing’s Business Model Is Already Shifting

Shakur Stevenson is the promotion’s latest star seeking to box non-Zuffa fighters.
Big3

Why Big3 Is Going Public As Ice Cube Laments NBA Constraints

“In my vision, we’re here 100 years, not just nine,” Ice Cube tells FOS.
Lululemon

Lululemon Shares Pop After Agreeing to End Dispute With Founder

Chip Wilson in December called for a board shake-up.
podcast thumbnail mobile
Front Office Sports Today

9/23/26 – NFL QB Injuries Pile Up, Seahawks’ Scouting Cold War, Aikman’s Contract Limbo

0:00

Featured Today

Hot & Social/Mets

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.
Exclusive
September 18, 2026

Vicious Infighting Is Jeopardizing the Future of Women’s Baseball

The WPBL’s own CEO admits there’s a “power struggle.”
September 17, 2026

Fantasy Football Drafts Are Turning Into Full-Blown Vacations

Leagues are forgoing solo drafts and replacing them with in-person getaways.
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
September 4, 2026

Wild Transfer Window Shows How Premier League Towers Over Soccer

Spending in England vastly outstripped the rest of Europe.
Sponsored

Trailblazer Cal Calamia Is Racing for ‘Advocacy, Storytelling, and Performance’

The marathoner wants excellence—not just inclusion—to be the goal for non-binary athletes.
Sponsored

‘Run With the Competition’: Ultra Trail Runner Lotti Brinks Is Back With Big Goals

Ultrarunner Lotti Brinks is ready to make her first Courmayeur-Champex-Chamonix podium in her HOKA Mafate 5s.
Sponsored

Top Esports Athletes Will Compete for National Glory in the Esports Nations Cup

The new biennial event, starting in 2026, kicks off a monumental next era for esports.
Sponsored

How Ryan Smith Is Building the Future of Sports in Utah

Utah Jazz and Mammoth owner talks from tech to team ownership.
Sponsored

Win. Advance. Repeat: The Professional Fighters League’s Rise to Prominence

As of 2025, PFL has introduced a World Tournament format, where every fighter must battle through a high-stakes bracket to reach a championship.
The 2018 Ragin' Crossfit Games are held at Blackham Coliseum in Lafayette.
March 14, 2025

CrossFit for Sale After Years of Drama and Attrition

The intense fitness workout got popular in the early 2000s.
Sponsored

How On Location is Redefining the Olympic Winter Games Hospitality Experience

As the Olympic Winter Games Milano Cortina 2026 approaches, On Location—the Official Hospitality Provider—is redefining luxury hospitality.
Sponsored

How On Location is Redefining the Olympic Winter Games Hospitality Experience

As the Olympic Winter Games Milano Cortina 2026 approaches, On Location—the Official Hospitality Provider—is redefining luxury hospitality.