Tuesday, September 22, 2026
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

Advent Eyeing Stake in French Soccer League’s Media Entity

Ligue 1/Design: Alex Brooks

Private equity firm Advent International is reportedly considering purchasing a stake in a media rights company being formed by France’s Ligue de Football Professionnel.

Advent is apparently among a number of investors interested as the league searches for a financial partner. The LFP presented the project to clubs this week, and discussions among the teams about whether to go forward will take place until mid-January.

The league would be looking for an investment of around $1.7 billion for 10% of the media company.

  • The discussions come after France’s National Assembly voted to allow professional sports leagues to create commercial entities and sell stakes to external investors in March.
  • Leagues will be required to control at least 80% of voting and economic rights in the entities.

The LFP has weathered a number of recent financial struggles. Ligue 1, for example, is missing income from its terminated $1.2 billion per-year broadcasting deal with Mediapro.

Last October, Italy’s Serie A agreed to enter exclusive talks with a consortium including Advent International to purchase a 10% stake in the league’s new media business division for $2 billion.

The Serie A deal had been repeatedly postponed as it needs approval from at least 14 of the league’s 20 teams. The discussions were revived in September.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Exclusive

U.S. Investors Target Wrexham-Style Turnaround With Italian Club

The deal is expected to close this month.
Exclusive

Polymarket’s Soccer Spree Continues With Serie A Deal

It’s the third big soccer deal Polymarket has reached this year.

Europe’s Soccer Giants Keep Winning—and Are Cashing In

The Big Five leagues of European soccer are again led by financial giants.
podcast thumbnail mobile
Front Office Sports Today

9/22/26 – Aikman Waits on ESPN, Paramount Clears Hurdle, Doc Rivers Returns to Booth

0:00

Featured Today

Hot & Social/Mets

Sports Teams Are Playing a New Role: Matchmaker

The latest promotion at the stadium? Love.
Exclusive
September 18, 2026

Vicious Infighting Is Jeopardizing the Future of Women’s Baseball

The WPBL’s own CEO admits there’s a “power struggle.”
September 17, 2026

Fantasy Football Drafts Are Turning Into Full-Blown Vacations

Leagues are forgoing solo drafts and replacing them with in-person getaways.
Oct 4, 2025; Tempe, AZ, USA; General action during the first period of the game between the Arizona State Sun Devils and the Penn State Nittany Lions at Mullett Arena
September 10, 2026

How Military-Style Workouts in College Sports Get Dangerous

For elite athletes, high-intensity training can be “very appealing.”
September 6, 2026

Is Carolyn Tisch Blodgett the Future Face of Giants Ownership?

Amid changes at top of Giants ownership, eyes are on Tisch Blodgett.
Inglewood, CA - September 21, 2026 - SoFi Stadium: Stephen A. Smith on the field for Monday Night Countdown.
First at FOS

Stephen A. Smith Set for Multiple MNF ‘Countdown’ Appearances

Smith made his 2026 debut ahead of Rams-Giants on Monday.
Sep 17, 2026; Orchard Park, New York, USA; Buffalo Bills quarterback Josh Allen (17) runs to score a touchdown against the Detroit Lions during the second half at New Highmark Stadium. Mandatory Credit: Gregory Fisher-Imagn Images
September 21, 2026

Amazon’s TNF Opener Averages 18.6 Million Viewers, Up 5%

The streamer had a strong beginning to its 2026 schedule.
September 21, 2026

‘Team Moms: Baseball’ Cast Hits Back at Critics

A new reality show puts youth baseball front and center.
Sponsored

How Ryan Smith Is Building the Future of Sports in Utah

Utah Jazz and Mammoth owner talks from tech to team ownership.
David Ellison Paramount
September 21, 2026

Paramount Settles Antitrust Suit, Clearing Path for WBD Deal

The deal would have significant implications for the companies’ sports portfolios.
Cleveland Browns coach Todd Monken address the media during day 12 of training camp, Aug. 11, 2026, in Berea, Ohio.
Opinion
September 21, 2026

Browns’ Todd Monken Wise to Use Mike Tomlin As a Media Motivator

The Browns upset the Buccaneers 24–19 on Sunday.
Oct 7, 2024; Kansas City, Missouri, USA; NFL hall of fame Troy Aikman prior to a game between the New Orleans Saints and the Kansas City Chiefs at GEHA Field at Arrowhead Stadium. Mandatory Credit: Jay Biggerstaff-Imagn Images
September 21, 2026

No Troy Aikman–ESPN Extension Imminent Despite Joe Buck Deal

Aikman is currently in the final year of his ESPN contract.
Hawkeye and Oregon fans gather for FOX’s Big Noon Kickoff Nov. 8, 2025 in front of the Old Capitol Building on the University of Iowa Campus in Iowa City, Iowa.
September 17, 2026

College Football’s London Debut Brings Big Opportunity for Fox

Kansas and Arizona State are facing off at Wembley Stadium.