• Loading stock data...
Sunday, May 5, 2024
  • -
    days
  • -
    hours
  • -
    minutes
  • -
    seconds

TikTok Owner Looks to Sell Stake in $10B Sneaker Resale Platform

  • ByteDance is looking to offload a stake in Poizon, which has roughly 100 million monthly active users.
  • Poizon is valued at more than $10 billion.
Poizon

ByteDance, the owner of TikTok, is considering selling a minority stake in Poizon, an online fashion marketplace for sneakers and apparel, according to Bloomberg. 

The Beijing-based company is looking to offload a stake in Poizon, which has roughly 100 million monthly active users, as it downsizes its business operations, particularly its investment arm and VC team. ByteDance anticipates a crackdown by Chinese regulators on tech companies. 

  • Poizon is valued at more than $10 billion.
  • A sale would be for a stake less than 10%.
  • ByteDance prefers to sell the minority stake to an existing investor.
  • No deal is imminent, as ByteDance may decide to keep the stake. 

ByteDance, which is privately held, was looking to go public last year in the U.S. or Hong Kong but scrapped its plan for an IPO after Chinese regulators asked the company to address data security risks and other issues. As of April, ByteDance is reportedly valued at $140 billion. 

Growing Tension 

ByteDance’s plans to sell a portion of Poizon come amid tension within the sneaker resale market. 

In February, Nike sued resale platform StockX over NFTs, accusing the latter of trademark infringement when some of the NFTs included Nike shoes. Two months later, Nike claimed it purchased four pairs of counterfeit shoes from StockX — including one matching an NFT.

Earlier this week, StockX, which reached a $3.8 billion valuation in 2021, filed a response to the lawsuit with the U.S. District Court in New York claiming Nike’s allegations “lack merit.”

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

MLB, Nike to Revamp Uniforms After Backlash: Here’s What We Know

MLB details a series of planned changes to uniforms after months of criticism.

‘A Swoosh Affair’: Nike Accused of Undue Influence On Picking Olympics’ Toughest Marathon Team

The last spot on the Nike-sponsored team controversially went to a Nike athlete.

Nike’s Failed Attempt at ‘Innovating’ MLB Uniforms Leads to an About-Face

Nike is set to make a series of changes to the MLB uniforms after unrelenting criticism.

MLB Uniform Changes Coming by 2025 As Union Blasts Nike

Uniforms will go back to the pre-2024 look after a heavy backlash.
podcast thumbnail mobile
Front Office Sports Today

How Red Bull Laps the F1 Competition and Builds the Brand

0:00
0:00

Featured Today

May 6, 2023; Miami Gardens, Florida, USA; Red Bull driver Max Verstappen (1) of the Netherlands walks through the garage area following qualifying for the Miami Grand Prix at Miami International Autodrome.

Max Verstappen Is Unstoppable. Is That Hurting F1 With New American Fans?

Formula One could be facing an inevitable plateau in the United States.
Apr 17, 2024; Tempe, Arizona, USA; Arizona Coyotes left wing Lawson Crouse (67) celebrates after scoring a goal during the third period against the Edmonton Oilers at Mullett Arena.
May 4, 2024

Everything to Know About the Coyotes’ Second Chance at NHL Life

The clock is ticking in order to restart a Phoenix expansion team.
April 28, 2024

Just Like We Drew It Up? Stadium Renderings Can Excite, Confound, and Anger

During a historic wave of development, drawings wield more power than ever.
The scene in the green room behind the NFL Draft Theater in Detroit on Tuesday, April 23, 2024. Thirteen college players who will be picked in the first round will be waiting in this large room with friends, family, agents and college coaches on Thursday night.
April 27, 2024

More NFL Draft Prospects Are Staying Home, and TV Networks Are Adjusting

Whether making or missing out on millions, more prospects are staying home.

Careers

Powered By

Careers in Sports

Looking for a new job? Check out these featured listings and search for openings all over the world.
Live Nation
Multiple - USA Careers
Adidas
Multiple - USA Careers
FanDuel
Multiple - USA Careers

Fanatics Steps Into Live Events After Being Tripped up by Uniforms

The new three-day sports festival is modeled somewhat after New York Comic Con.
March 13, 2024

Trouble for the Three Stripes: Adidas Posts First Annual Loss Since 1992

The North American market proves troublesome for the athletic footwear and apparel giant.
March 14, 2024

Under Armour Turns to Its Founder As Industry Turbulence Continues

The embattled sports apparel and footwear company brings back its founder.
Sponsored

Rapid Returns: How Technology Is Getting You Back to Your Seat

How Oracle’s POS technology is helping fans get back to their seats faster.
February 19, 2024

Caitlin Clark Passes Shedeur Sanders to Top Fanatics’ NIL-Era Sales

The Iowa guard took the spot hours after her record-breaking game against Michigan on Thursday.
Sponsored

NASCAR Capitalizes on the Sportswear Boom in a New Deal With ’47

With the new partnership between ’47 and NASCAR, racing fans can express their love like never before.
December 21, 2023

Nike Loses Jokić, but Posts Earnings, Income Increases

Denver Nuggets superstar embraces upstart Chinese brand 361 Degrees.
December 4, 2023

How the $1B Golf Ball Industry Might Add a Few Strokes To Your Game

A distance roll back is set to be coming to golf balls.