Friday, July 10, 2026

Can Giannis Grab This Season’s Scoring Title, MVP, and Championship?

  • The Bucks’ success and long-term strategy rides on Giannis Antetokounmpo, who’s in the first year of his $228M supermax contract.
  • He leads the NBA in scoring (29.4 PPG) after dropping 50 points on Tuesday.
Jeff Hanisch-USA TODAY Sports/Design: Alex Brooks

Giannis Antetokounmpo has a chance at a basketball version of a “triple crown” — a title, a scoring title, and an MVP.

With his 50 points in Tuesday’s win against the Pacers, the Bucks’ superstar became the NBA’s top scorer (29.4 PPG). Giannis shot 17-21 from the field — the fourth-fewest attempts ever in a 50-point performance. 

And just like that, the defending champions (36-23) are only 1.5 games back from the 1-seed. Meanwhile, Giannis is the third-favorite to win MVP (+400*). 

The Bucks’ success — and long-term strategy — will be tied to Giannis. 

  • They gave him a five-year, $228 million supermax in 2020.
  • His $39.3 million annual salary makes him the eighth-highest-paid player in the NBA this season.
  • He has a player option in 2025-26, when he’ll only be 32, and he’ll be a UFA in 2026.

The front office continues to build around him despite a hefty $161 million payroll. They traded for three-time All-Defensive big Serge Ibaka at the deadline as potential compensation for the injured Brook Lopez, and they’re also in play for veteran guard Goran Dragic.

Giannis could become only the sixth player in NBA history to win the scoring title and championship in the same season. The last two players to accomplish the feat: Michael Jordan and Shaquille O’Neal.

The one caveat — Milwaukee has the toughest remaining schedule of all 30 teams.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Mar 21, 2026; Dallas, Texas, USA; LA Clippers forward Kawhi Leonard (2) controls the ball during the second quarter against the Dallas Mavericks at the American Airlines Center. Mandatory Credit: Jerome Miron-Imagn Images

Kawhi Leonard Trade on Hold Until NBA Wraps Investigation

The Raptors agreed to acquire Leonard from the Clippers in June.
Dec 16, 2025; Las Vegas, Nevada, USA; NBA commissioner Adam Silver speaks during press conference at the Emirates NBA Cup Final at T-Mobile Arena. Mandatory Credit: Kirby Lee-Imagn Images

NBA Expansion Heats Up in Vegas, Slows in Seattle

Multiple potential bidders have expressed interest in Vegas in recent weeks.
Jan 7, 2023; Boulder, Colorado, USA; PAC 12 sports broadcaster Jacob Tobey prior to the game between the Oregon State Beavers against the Colorado Buffaloes at CU Events Center. Mandatory Credit: Ron Chenoy-USA TODAY Sports
Exclusive

Jacob Tobey Out as Spurs Announcer After Affair Allegation

Tobey had been calling Spurs games since 2024.
Jan 17, 2025; Miami, Florida, USA; Miami Heat guard Terry Rozier (2) drives to the basket against the Denver Nuggets during the fourth quarter at Kaseya Center. Mandatory Credit: Sam Navarro-Imagn Images

Judge Deals Blow to Rozier’s NBA Comeback Bid

Rozier was arrested in October as part of the federal gambling probe.
podcast thumbnail mobile
Front Office Sports Today

7/10/26 – World Cup Ratings Records, Seahawks Sale Narrows, Kawhi Trade Limbo

0:00

Featured Today

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
ATLANTA, GA - September 05: Georgia Lottery fireworks after the game against the Seattle Mariners at Truist Park on Friday, September 5, 2025 in Atlanta, Georgia.
July 2, 2026

Inside the Spectacle and Science of MLB Fireworks

Postgame fireworks are lighting up baseball for America250.
Kansas City Chiefs
July 1, 2026

NFL Teams Push to Turn Futbol Fans Into Football Devotees

NFL teams are courting international soccer fans during their World Cup visits.
Jul 10, 2026; London, United Kingdom; Jannik Sinner of Italy celebrates winning his semifinal match against Novak Djokovic of Serbia on day 12 at All England Lawn Tennis and Croquet Club

Jannik Sinner Reclaims Spot in Grand Slam Final to Vie for $4.8M

Sunday’s winner will claim the No. 4 spot on the career earnings list.
July 8, 2026

Jessica Shepard’s $2M Stunner Has Become WNBA’s Biggest Bargain

Shepard was named a 2026 All-Star starter.
July 10, 2026

The Parity Era of Women’s Tennis Continues at Wimbledon

Karolína Muchová and Linda Nosková meet in the Wimbledon final Saturday.
Sponsored

Josh Childress: Why Now Is the Time for NBA Expansion

Josh Childress on why he invested in the Portland Thorns, the case for NBA expansion, and donating to Stanford NIL.
Apr 1, 2026; Salt Lake City, Utah, USA; Denver Nuggets center Nikola Jokić (15) looks to pass the ball during the second half against the Utah Jazz at Delta Center.
July 7, 2026

Nuggets ‘Unconcerned’ Over Jokić’s Delay in Contract Extension

Jokić is eligible for the richest deal in NBA history next summer.
July 4, 2026

Serena Williams Withdraws From Wimbledon With Knee Injury

Williams lost to Maya Joint in her singles return Tuesday.
July 2, 2026

Alex Ovechkin Will Return to Washington for One More Season

The one-year contract extension is based heavily on an appearance incentive.
Jun 11, 2026; Portland, Oregon, USA; WNBA Commissioner Cathy Engelbert meets with the working media before Portland Fire against the Las Vegas Aces at Moda Center.
June 30, 2026

Cathy Engelbert Responds to Alyssa Thomas’s Callout

Thomas received a Flagrant 2 foul and one-game suspension last week.