• Loading stock data...
Thursday, January 22, 2026

Amazon’s Game Struggles

Crucible
Amazon

Amazon’s foray into video game development took a big hit last week as it shutdown development of Crucible. A free-to-play multiplayer shooter meant to compete with games like Fortnite, the decision was made after determining there wasn’t a “healthy, sustainable future.”

Developers from the game are being transitioned to other Amazon Games projects. That includes the massively multiplayer online game New World, and Pac-Man Live Studio, which can be played directly on Twitch.

Between Twitch’s video game livestreaming dominance, working to enter game development and its cloud gaming service Luna, Amazon appears to want to dominate the industry. Aside from Twitch, however, it’s struggling to latch on.

As Amazon sinks money to draw big-name talent in the gaming industry and develop games that don’t gain traction, other games by indie developers, like Fall Guys, continue to soar.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Dec 25, 2025; Minneapolis, Minnesota, USA; Detroit Lions center Graham Glasgow (60) waits to snap the ball against the Minnesota Vikings in the second quarter at U.S. Bank Stadium

Netflix, Amazon NFL Games Lift U.S. Streaming Record to New Peak

Record-setting NFL games brought streaming to a new high.
May 17, 2023; Rochester, New York, USA; A bucket of TaylorMade balls are seen during a practice round of the PGA Championship golf tournament at Oak Hill Country Club.

TaylorMade Sues Callaway Over Rival’s Alleged ‘Mud Balls’ Claims

The two companies are among the largest golf equipment manufacturers.

Kirk Herbstreit Enters Contract Year With ESPN, Amazon

Herbstreit’s ESPN and Amazon contracts are up after the 2026–27 football season.
Jan 12, 2026; Pittsburgh, PA, USA; Houston Texans wide receiver Xavier Hutchinson (19) makes a catch against Pittsburgh Steelers cornerback James Pierre (42) during the first half of an AFC Wild Card Round game at Acrisure Stadium.

Texans-Steelers Blowout Drew 29.1M Viewers for ESPN

Viewership rose sharply from the comparable game a year ago.

Featured Today

Sports Goes All In on Non-Alcoholic Drinks Boom

Athletes, teams, and leagues are pouring money into the NA beverage category.
Tulsa Portal House
January 16, 2026

Inside the Tulsa Portal House: ‘This Will Translate to Wins’

The Golden Hurricane set up an over-the-top battle station for football recruiting.
Black Rabbit
January 10, 2026

The Netflix Star Who Makes Sure NBA Players Have Clean Towels

How a Nets staffer landed a breakout role on “Black Rabbit.”
January 9, 2026

NHL Ditched Its Dress Code. Hockey’s Fashion Era Arrived Quickly

With no dress code, impeccably dressed players are seeing big-money deals.
patrick_mahomes

Less Than Super TV Viewership

CBS Sports’ telecast of the Tampa Bay Buccaneers’ 31-9 victory over the Kansas City Chiefs averaged 91.629 million viewers, down 8%.
person_playing_cricket
December 23, 2020

Prominent Tech Execs Line Up to Back Cricket Growth In the U.S.

More than 20 investors have now bought into American Cricket Enterprise, parent company oMajor League Cricket.
man_riding_stationary_bike
December 28, 2020

Connected Fitness Company Echelon Lands $65 Million Investment

The funding came from Goldman Sachs and North Castle Partners, who now own controlling interests in the company.
Sponsored

ESPN Edge Innovation Conference 2025: Inside the Technology Shaping the Future of..

At ESPN Edge Innovation Conference 2025, ESPN showcased how AI, immersive tech, and a rebuilt direct-to-consumer platform are redefining the future of sports media.
woman_holding_hockey_stick
December 23, 2020

NBC to Air NWHL Finals, Adds to Banner Year for Women’s Sports

It will be the first time professional women’s hockey games are shown live on a major national cable network in the U.S.
antetokounmpo_dribbling_basketball
December 23, 2020

‘Giannis Effect’ Felt by Bucks Following Record-Breaking Extension

Since he was drafted in 2013, the Bucks’ valuation has jumped from No. 30 in the league at $312 million to No. 19 at $1.58 billion.
December 22, 2020

Adam Silver Says NBA Expansion is ‘Manifest Destiny of the League’

“It’s sort of the manifest destiny of the league that you expand at some point,” NBA Commissioner Adam Silver said Monday.
December 22, 2020

Adidas Partners With Jerry Lorenzo, Fear of God Brand

Lorenzo will lead creative and business strategy for Adidas basketball globally, and launch a Fear of God athletics sub-brand.