Tuesday, August 25, 2026

Nike’s Sub-4:00 Stunt Falls Short With Fastest Women’s Mile Ever

Faith Kipyegon ran 4:06.42 behind an army of male pacers in Paris on Thursday, faster than her own world record of 4:07.

Faith Kipyegon
Kirby Lee-USA TODAY Sports

Nike’s “moonshot” attempt at a sub-four-minute mile fell short in France on Thursday, but it still ended with the fastest mile ever run by a woman.

Armed with new spikes and clothes engineered for the event, and led around the track by 13 pacers—including 11 men—Faith Kipyegon ran 4:06.42, a second faster than her existing world record. The time does not count as a world record because of the male pacers and shoes that were out of compliance with World Athletics rules.

The shoe giant  had considered multiple other locations including Monaco, where Kipyegon broke the mile world record at the Herculis Diamond League meet. Nike had proposed Kipyegon run the whole mile in a straight line, but she declined, according to a report. She had previously broken the 1,500 meter world record at Stade Charléty in 2023. 

The world record holder was greeted by a modest crowd on a warm evening in Paris. Following the pacing lights and a rotating cast of men, she came through 400 meters in 60 seconds and 800 in two minutes before falling off the pace in the final lap.

The sports science behind Kipyegon’s attempt included a specially designed speed kit from Nike, a designated team of designers and scientists and 11 pacemakers. Kipyegon’s pacers were led by nine men, including  U.S. stars Grant Fisher, Cooper Teare, and Craig Engels. The presence of male pacers alone disqualified Kipyegon’s attempt from being an official world record.

Nike streamed the race for free on its social media accounts.

Experts were broadly skeptical of Kipyegon’s chances to break 4:00, as she is the only woman who has ever broken 4:10; only six women have even broken 4:15. Ultimately, all the accommodations and purportedly cutting-edge shoe and clothing tech was only worth about a second in all, although she may have been able to run slightly faster with a more conservative pacing strategy.

Nike—which was set to announce its fourth-quarter earnings later Thursday—had previously seen Eliud Kipchoge break two hours in a marathon in a similar event in 2019. Kipchoge, who first attempted the sub-2:00 marathon in Italy in 2017, was in Paris to support Kipyegon on Thursday.

Alexis Ohanian’s track startup Athlos had promised a $100,000 payout to Kipyegon if she dipped under four minutes.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

First at FOS

Enes Kanter Freedom, Royce White Not Eligible to Play in WNBA

Freedom was ejected from a WNBA game Sunday night.
Rakyung Kim of the New York Heights pitches in the inaugural game of the Women's Pro Baseball League at Robin Roberts Stadium Aug. 1, 2026. The Los Angeles Queens defeated the Heights 10-8.

WPBL Board Member Demands Records Over ‘Mounting Red Flags’

The startup league faces questions about spending and potential conflicts.

49ers Owner Arrested in Ohio

Jed York spent one day in jail.
podcast thumbnail mobile
Front Office Sports Today

8/24/26 – T-Wolves Sold Again, NHL Targets Texas, WNBA Fan Banned

0:00

Featured Today

Dan Snyder ‘Invisible’ in NFL Three Years After Commanders Sale

Snyder has had little to no contact with former NFL associates.
Soccer Football - Premier League - Arsenal v Burnley - Emirates Stadium, London, Britain - May 18, 2026 Arsenal's Kai Havertz scores their first goal past Burnley's Max Weiss
August 21, 2026

Why the Premier League’s Star-Power Shortage Doesn’t Matter

The world’s richest soccer league doesn’t rely on big stars to dominate.
August 12, 2026

Trendy Golf Hat Divide Is More Than a Fashion Fight

As golf has gotten trendier, so has the sport’s style.
Joey Spallina of the Maryland Whipsnakes
August 6, 2026

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”
August 6, 2026

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.

Browns Name Watson Starter in Final Season of $230M Deal

Watson called Cleveland fans “disrespectful” for booing him.
Sep 7, 2025; Flushing, NY, USA; Jannik Sinner (ITA) reacts against Carlos Alcaraz (ESP) (not pictured) during the final of mens singles at Billie Jean King National Tennis Center.
August 21, 2026

Jannik Sinner Announces He Will Miss the US Open

Carlos Alcaraz announced Thursday that he will return at the US Open.
August 22, 2026

How Cincy’s $260M Facelift Overhauled the ‘Worst’ Stop in Tennis

The tournament was nearly relocated to Charlotte.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses his Champions Fund launch and finding success after football.
August 20, 2026

Carlos Alcaraz to Return at US Open After Four-Month Absence

It’s not yet clear if Jannik Sinner will join him.
August 19, 2026

Ogwumike to Play in Project B Despite WNBA Retirement

She will still play for Project B, the new global basketball league.
August 18, 2026

LeBron Quickly Ascending Golf Content-Creator Ranks

The NBA star started playing golf only last year.
August 17, 2026

Teams, Brands Troll Jayden Daniels After LSU Controversy

Daniels sent a cease-and-desist letter after LSU gave away his No. 5.