Saturday, August 29, 2026
The FOS App Launches September 1 Pre-save on the App Store Today

Why NBA Western Execs Are Pushing for End to Conference Seeding

The playoff format will only change if over 75% of NBA teams agree on the proposal—and it will be hard to convince the Eastern Conference teams.

Gary A. Vasquez-Imagn Images

The NBA playoff format is being questioned once again, but, unsurprisingly, only by half of the league.

Western Conference executives are pushing for a new playoff format where the top 16 teams are seeded regardless of conference, according to ESPN. The concept has been floated for years around NBA circles, but has returned to the spotlight this season given the noticeable gap between the two conferences.

As of Saturday, only four Eastern Conference teams hold a record of .500 or better. The West has a 43–22 record (.662 winning percentage) over the East in head-to-head games this season, which is on pace for the biggest margin in NBA history.

Executives are eyeing a potential league expansion, which may happen within the next three years, as the time to propose the new format. The NBA may add two new teams out West (Las Vegas and Seattle), which could potentially move a few teams to the Eastern Conference.

However, even with the shift, Western Conference teams have an uphill battle to make a change as they would need more than 75% of the league to approve the proposal, which would mean 23 teams voting for it before league expansion. Eastern Conference teams will not be easy to convince.

Historical Numbers

The Western Conference’s superiority in the NBA is not a small sample size. Over the last 25 seasons, not even including this year, the West had a better record in the head-to-head regular season battle 22 times. The West is 6,108–4,816 against the East in that timeframe, for a .560 winning percentage. The NBA Champion was a Western Conference team in 16 of those 25 years.

Over the last few years, it seemed like the East was closing the gap—especially after the West had won the head-to-head battle and overall regular season record for 12 seasons in a row from 2009 to 2021.

The East’s record was trending up from 2018 to 2021, then the conference prevailed over the West in back-to-back seasons (2021–2022 and 2022–2023). But then last year, the tides turned around again completely, with the West winning 57.7% of its games against the East, 10% more than the previous season.

Despite the West’s dominance, this year’s title favorite remains the Celtics—though that may be in part because of a relatively weaker path to the finals than their Western Conference counterparts.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Oct 23, 2024; New Orleans, Louisiana, USA; Detailed view of the Chicago Bulls logo against the New Orleans Pelicans during the second half at Smoothie King Center. Mandatory Credit: Stephen Lew-Imagn Images
Exclusive

Bulls Planning Analyst Rotation to Replace Late Stacey King

Robbie Hummel is among the names under consideration.
Patricof

Athletes Unlimited Founder: Why We Paused Basketball and Volleyball

Jon Patricof says the league is in “heavy investment mode” with softball.
Oct 8, 2025; Memphis, Tennessee, USA; Memphis Grizzlies forward Cedric Coward (23) drives to the basket as Boston Celtics guard RJ Luis Jr. (12) defends during the fourth quarter at FedExForum

College Basketball In Crosshairs of Pro-Athlete Eligibility Chaos

The Big 12, SEC, and ACC have extended bans to include basketball.
Exclusive

Union Head: NBA Players Have ‘Serious Problem’ With NBA Europe

Kelly also said the union is “no fan” of the second apron.
podcast thumbnail mobile
Front Office Sports Today

A Conversation on NBA Europe, the Next NBA CBA & More with NBPA Chief David Kelly

0:00

Featured Today

Deshaun Watson Has Done the Impossible: Unite Browns Fans

Watson was named the starter after complaining boos were “personal.”
August 23, 2026

Dan Snyder ‘Invisible’ in NFL Three Years After Commanders Sale

Snyder has had little to no contact with former NFL associates.
Soccer Football - Premier League - Arsenal v Burnley - Emirates Stadium, London, Britain - May 18, 2026 Arsenal's Kai Havertz scores their first goal past Burnley's Max Weiss
August 21, 2026

Why the Premier League’s Star-Power Shortage Doesn’t Matter

The world’s richest soccer league doesn’t rely on big stars to dominate.
August 12, 2026

Trendy Golf Hat Divide Is More Than a Fashion Fight

As golf has gotten trendier, so has the sport’s style.
Joey Spallina of the Maryland Whipsnakes
August 6, 2026

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”

Makar’s Contract Is Fourth Record NHL Deal in 11 Months

The Colorado defenseman’s $20.4 million AAV smashes Celebrini’s record from July.
Jan 1, 2023; Kansas City, Missouri, USA; A general view of an End Racism sign on a goalpost prior to a game between the Kansas City Chiefs and Denver Broncos at GEHA Field at Arrowhead Stadium. Mandatory Credit: Denny Medley-USA TODAY Sports
Exclusive
August 28, 2026

Kaepernick’s Legacy Lives On As NFL’s Anti-Racism Messaging Continues

It’s the seventh season the league has used such messaging.
Aug 27, 2023; Atlanta, Georgia, USA; Keegan Bradley and Collin Morikawa walk up onto the 18th green during the final round of the TOUR Championship golf tournament at East Lake Golf Club
August 28, 2026

PGA Tour Atlanta Future Unclear With Tour Championship Changes

East Lake has hosted the Tour Championship since 2004.
Sponsored

Kerri Walsh Jennings’s Playbook for the Future of Volleyball

The former gold medalist talks NCAA, the Olympics, & investing in volleyball.
August 27, 2026

US Open: Serena’s Return, High Prices, and Honey Deuces

The top tennis stars will not do their coordinated media protest in New York.
August 27, 2026

MLB Players Balk at Owners’ Proposed Free Agency Revamp

Management’s latest proposal took some inspiration from the NFL and NBA.
Aug 23, 2025; Atlanta, Georgia, USA; A detailed view of the FedExCup Trophy before the third round of the TOUR Championship golf tournament
August 27, 2026

Good Good Golf Fallout Is Talk of Tour Championship

Major questions still remain for the brand and its partners.
Feb 2, 2026; San Francisco, CA, USA; Los Angeles Rams linebackers Byron Young (0) and Jared Verse (8) pose during NFC practice at the NFL Flag Fieldhouse at Moscone Center South Building. Mandatory Credit: Kirby Lee-Imagn Images
August 27, 2026

TV Ratings Help Explain Why the NFL Killed the Pro Bowl

Average viewership fell by 57% in one year and 70% in four years.