Saturday, August 15, 2026

Why NBA Western Execs Are Pushing for End to Conference Seeding

The playoff format will only change if over 75% of NBA teams agree on the proposal—and it will be hard to convince the Eastern Conference teams.

Gary A. Vasquez-Imagn Images

The NBA playoff format is being questioned once again, but, unsurprisingly, only by half of the league.

Western Conference executives are pushing for a new playoff format where the top 16 teams are seeded regardless of conference, according to ESPN. The concept has been floated for years around NBA circles, but has returned to the spotlight this season given the noticeable gap between the two conferences.

As of Saturday, only four Eastern Conference teams hold a record of .500 or better. The West has a 43–22 record (.662 winning percentage) over the East in head-to-head games this season, which is on pace for the biggest margin in NBA history.

Executives are eyeing a potential league expansion, which may happen within the next three years, as the time to propose the new format. The NBA may add two new teams out West (Las Vegas and Seattle), which could potentially move a few teams to the Eastern Conference.

However, even with the shift, Western Conference teams have an uphill battle to make a change as they would need more than 75% of the league to approve the proposal, which would mean 23 teams voting for it before league expansion. Eastern Conference teams will not be easy to convince.

Historical Numbers

The Western Conference’s superiority in the NBA is not a small sample size. Over the last 25 seasons, not even including this year, the West had a better record in the head-to-head regular season battle 22 times. The West is 6,108–4,816 against the East in that timeframe, for a .560 winning percentage. The NBA Champion was a Western Conference team in 16 of those 25 years.

Over the last few years, it seemed like the East was closing the gap—especially after the West had won the head-to-head battle and overall regular season record for 12 seasons in a row from 2009 to 2021.

The East’s record was trending up from 2018 to 2021, then the conference prevailed over the West in back-to-back seasons (2021–2022 and 2022–2023). But then last year, the tides turned around again completely, with the West winning 57.7% of its games against the East, 10% more than the previous season.

Despite the West’s dominance, this year’s title favorite remains the Celtics—though that may be in part because of a relatively weaker path to the finals than their Western Conference counterparts.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

MSG Gets Major Win in Ninth Year of Charles Oakley Legal Battle

A judge granted summary judgment in MSG’s favor.
Mar 12, 2026; Los Angeles, California, USA; Los Angeles Lakers majority owner Mark Walter and team executive Jeannie Buss in attendance at Crypto.com Arena. Mandatory Credit

In Sudden $12.5B Lakers Sale, Big Questions Remain

Why did Mark Walter flip the NBA’s crown jewel in 10 months?

Cubs, Nationals in Trademark Fight with WNBA Over ‘The W’

The baseball teams claim the league’s filing could cause “confusion.”
Mar 6, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) shoots against New York Knicks forward OG Anunoby (8) during the first half at Crypto.com Arena. Mandatory Credit: Gary A. Vasquez-Imagn Images

Lakers Join Sixers, Knicks, Spurs Atop NBA’s National TV Slate

The Thunder, meanwhile, will play 30 national TV games this season.
podcast thumbnail mobile
Front Office Sports Today

NBA Owners ‘Stunned’ by Lakers Sale, Knicks’ $67M Run, WTA Sex Testing Starts

0:00

Featured Today

Trendy Golf Hat Divide Is More Than a Fashion Fight

As golf has gotten trendier, so has the sport’s style.
Joey Spallina of the Maryland Whipsnakes
August 6, 2026

How Eye Black Became ‘War Paint’ on the Field

“You’re going into battle, doing something you only do on game days.”
August 6, 2026

Tom Brady Explains His Aggressive Push Into Trading Cards

Brady talked to FOS about his eponymous card company.
FILE PHOTO: Cricket - Indian Premier League - IPL - Mumbai Indians v Chennai Super Kings - Wankhede Stadium, Mumbai, India - April 23, 2026 Mumbai Indians' Suryakumar Yadav in action
August 5, 2026

India Is Stealing Cricket’s Throne From England and Australia

India’s insatiable appetite for cricket has shifted the traditional locus of power.
WPBL
July 30, 2026

Who’s Playing Women’s Professional Baseball?

Sixty players from 11 countries are descending on Illinois for six weeks.
Bayonne celebrates after defeating Blackwood in the New Jersey Little League State Championships at the Cresskill Little League Baseball field, Aug 3, 2026, Cresskill, NJ, USA.

How a Little League Tournament Turned Into a Legal Battle

Two Tulsa teams were disqualified over eligibility issues this summer.
August 14, 2026

Why Jeff Bezos Remains on the NFL Ownership Sidelines

FSG announced the Liverpool deal Friday.
Philadelphia Phillies second baseman Luis Arraez (4) celebrates after getting on base Aug. 13, 2026 at the Field of Dreams in Dyersville, Iowa.
August 14, 2026

MLB Sets 2027 Field of Dreams, 2028 All-Star Game Amid Labor Fight

Red Sox, Royals get Field of Dreams as Giants land All-Star Game.
Sponsored

Saints Great Turns to Ownership

Marques Colston discusses his Champions Fund launch and finding success after football.
Aug 13, 2026; Dyersville, Iowa, USA; Philadelphia Phillies designated hitter Kyle Schwarber (12) leads off the game with a home run against the Minnesota Twins at the Field of Dreams. Mandatory Credit: Reese Strickland-Imagn Images
Opinion
August 14, 2026

MLB Field of Dreams Game Proves Baseball Sells Nostalgia Best

Netflix’s Field of Dreams game debut was nothing short of sentimental.
Madison Beer attends the Clive Davis party, also referred to as the annual Pre-Grammy Gala, in Beverly Hills, California, U.S., January 31, 2026.
First at FOS
August 14, 2026

NFL WAGs Going Viral at Practice Are No Coincidence

The moments are part of a coordinated content rollout to reach women.
August 13, 2026

Field of Dreams Game Survives Rain, Delivers Nostalgia

Weather worries gave way to an emotional night in Iowa.
August 13, 2026

LIV Golf Confusion Builds As Season Finale Details Still Scarce

The $40 million team championship has yet to be canceled.