• Loading stock data...
Thursday, May 29, 2025

With Tiger Woods in Contention, Valspar Championship Becomes Most-Streamed PGA Tour Event Ever for the Golf Channel

A look at the final leaderboard from the Valspar Championship (Photo via Golf Channel PR)

A look at the final leaderboard from the Valspar Championship (Photo via Golf Channel PR)

Whether or not you like Tiger Woods, you can’t deny that the guy drives ratings.

After shooting an electrifying nine under and dropping in a forty-four-foot bomb to get himself within one of the lead on Sunday, the excitement around Tiger Woods and his game was palpable across most social media channels.

Where there is excitement on social media, there is excitement in TV ratings, and for the Golf Channel and NBC Sports, the numbers didn’t disappoint.

Final round lead-in coverage on @GolfChannel (1-3p ET) earned a 1.65 Overnight rating, becoming the highest-rated Golf Channel PGA TOUR lead-in telecast on record (2009-‘18). As for NBC’s coverage, the 3-6p ET slot earned a 5.11 Overnight rating, making it the highest Highest-rated (non-major) PGA TOUR broadcast since 2013 Players Champ (5.7). Sunday’s Final RD also highest-rated golf telecast (outside of the Masters) since 2015 PGA Champ (5.14).

Not only were TV ratings high, so too were streaming numbers.

Over the course of the four days, the @ValsparChamp saw 27.2 million minutes streamed across Golf Channel / NBC Sports Digital platforms, becoming most-streamed PGA TOUR event ever for the network, and 4th most streamed golf event overall for NBC Sports behind the 2016 & 2017 Open, along w/ 2016 Ryder Cup.

Say what you want about young guns like Jordan Spieth and Rickie Fowler, but when Tiger is in contention, golf becomes must-watch TV.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

PGA Tour’s $100M Playoffs Alter Bonus Payout for Tour Championship

The Tour Championship will no longer award $25 million to its winner.
U.S. Women's Golf

U.S Women’s Open Will Play on Courses Once Reserved for Men

Erin Hills Golf Course in Wisconsin is hosting this week’s tournament.

How Rolex Paved the Way for Luxury’s Love Affair With Tennis

“It’s almost impossible to think about tennis without thinking about Rolex.”
Mar 23, 2025; Miami, FL, USA; Alexandra Eala (PHI) reacts after winning a point against Madison Keys (USA)(not pictured) on day six of the Miami Open at Hard Rock Stadium.

Alex Eala Is Defying Her Country’s Odds to Make French Open History

The Philippines native has overcome a unique set of financial odds.

Featured Today

Around the Horn - October 26, 2020
May 23, 2025

‘Quirky, Nutty, Bombastic’: 10 ‘Around the Horn’ Faces on Their Top Moments

“A quirky, nutty, bombastic, mostly wrong, sometimes right, crazy sports family.”
AA Mint Cards
May 18, 2025

Young Collectors Are on a High-Stakes Chase for Ultra-Rare Trading Cards

“They just want that excitement of the chase,” says a 23-year-old collector.
Donnie Gobourne JDL
May 17, 2025

U.S. Professional Softball Players Are Flocking to Japan to Get Paid

The Diamond League offers paychecks and amenities that the U.S. can’t beat.
FIFA

Saudis Awarded 2034 World Cup in Uncontested Vote

Saudi Arabia was the only option after Australia decided not to bid.
May 20, 2024

Top Sports Business Jobs This Week (May 2024)

Each week, our staff combs through the thousands of job listings from…
The stands at the Solheim Cup
September 13, 2024

LPGA Apologizes for Solheim Cup Fan Bus Debacle That Left Stands Half-Empty

The USA-Europe women’s team golf event teed off Friday morning.
Sponsored

Game On: Portfolio Players Stories, Brought to You by E*TRADE from Morgan Stanley

In Episode 7 of Portfolio Players, go inside the boardroom with Avenue Capital CEO and former Milwaukee Bucks co-owner Marc Lasry on Giannis’s future, women’s sports, and upstart leagues like TGL and Unrivaled. 
October 3, 2022

Real Madrid President Renews Call for Super League

Real Madrid’s president believes that soccer is losing ground.
August 10, 2022

PGA Tour Touts Projected Earnings to Keep Players

The PGA Tour is asking its players to consider their potential futures.
August 10, 2022

Bayern Munich to Make Growth Push in U.S. Market

Bayern Munich is looking to expand its reach in the U.S.
Nintendo-logo
August 3, 2022

Nintendo Profits Underwhelm, Switch Sales Decline

Nintendo failed to meet expectations in the company’s latest earnings report.