Friday, April 24, 2026
FOS Expands to TV More Details

Why WNBA’s Next CBA Negotiations Have Huge Ramifications

  • A CBA change in 2026 paired with an increase in TV revenue could drastically alter contracts—and roster construction.
  • WNBA players receive only about 10% of the league’s revenue.
Matt Krohn-Imagn Images

During a livestream earlier this week, Chicago Sky rookie Angel Reese revealed her WNBA salary does not cover her bills.

Reese, who was the No. 7 pick in the 2024 draft, made around $73,000 this season, and Caitlin Clark, the top pick of the draft, only made about $3,000 more. (It should be noted both players have substantial endorsement deals.)

The salaries of WNBA players—which go only as high as about $250,000—have been a topic of discussion for years, but have been under a spotlight this season given the unprecedented attention the league has received since the arrival of the 2024 rookie class. The current collective bargaining agreement awards just 9.3% of the league’s revenue to players, a deal signed in 2020, well before the WNBA consistently drew more than a million viewers for prime-time games. That percentage speaks to the economic realities of the league; without the coming influx of TV money, it is still losing money and subsidized by the NBA.

It comes as no surprise that the league’s players are expected to opt out of the current CBA by the Nov. 1 deadline. But even with the opt out, the current CBA rules will hold until the 2026 season—which is why Breanna Stewart has openly mentioned structuring her contracts to ensure a new deal can be made the year the CBA changes are applied.

During CBA negotiations, the players will undoubtedly look to increase their share of the league’s revenue. Their NBA counterparts receive around 50% of the league’s basketball-related income—but an increase to just 20% or 30% for the WNBA could mean exponential increases to the salary cap.

That’s before mentioning the league’s increase in revenue starting in 2026, driven by the $2.2 billion media-rights deal it secured alongside the NBA in July with ESPN, NBC, and Amazon. That deal is worth $200 million annually and could rise as high as $272 million per year as more partners are secured, which would be four times as much as the league currently receives.

A revenue bump coupled with a revenue-share increase for the players could theoretically raise the salary cap far enough for max deals to land around the million-dollar-per-year mark, while minimum salaries could shift from about $64,000 to well in the six-figure range.

Seismic Shifts

However, this puts the league at risk of a severe roster construction issue.

Assuming the current salary cap doubles or even triples by 2026, every team would essentially have the flexibility to sign any available player. This could be advantageous for franchises in big markets with massive practice facilities and deep-pocketed owners like the New York Liberty or even the incoming Golden State Valkyries.

It could turn into an extreme version of what happened in the NBA in 2016, when its new media-rights deal kicked in and the salary cap increased by 35%, which is how the Warriors, coming off a 73-win season, were able to sign Kevin Durant.

The NBA added cap-smoothing to its CBA in 2020, which ensured the salary cap would only increase a maximum of 10% every year regardless of revenue increases. It may seem obvious for the WNBA to include some form of cap-smoothing—but that rule is a lot easier to swallow in the NBA where the average salary is nearly $12 million

In the WNBA, the league and its players will need to thread the needle to find a solution that pays players adequately but doesn’t drastically tilt the balance of power.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Jun 5, 2024; Paris, France; A ball person puts the ball on the racket of Aryna Sabalenka during her match against Mirra Andreeva on day 11 of Roland Garros at Stade Roland Garros

WTA CEO Steps Down After Less Than Two Years

Portia Archer leaves the Women’s Tennis Association during an unsteady time.
Apr 19, 2026; San Antonio, Texas, USA; San Antonio Spurs forward Victor Wembanyama (1) reacts to a call by an official during the second half of game one of the first round of the 2026 NBA Playoffs against the Portland Trail Blazers at Frost Bank Center. Mandatory Credit: Scott Wachter-Imagn Images

NBA Playoffs Opening Weekend Is Second-Most-Watched Since 2011

The opening weekend of the NBA Playoffs averaged 4.3 million viewers.
exclusive

NWSL’s Midge Purce Says Her New Podcast Is ‘Not Chit-Chatting’

Purce is launching a new twice-monthly podcast with Vox Media.

Convicted Fraudster At Center of Clippers Case Cooperated With NBA

Joseph Sanberg is scheduled to be sentenced on Monday. 

Featured Today

INDIANAPOLIS, INDIANA - MARCH 25: Caitlin Clark of the Indiana Fever sits on the baseline and makes photographs during the Indiana Pacers game against the Los Angeles Lakers at Gainbridge Fieldhouse on March 25, 2026 in Indianapolis, Indiana.

Why Athletes Are Moonlighting As Sports Photographers

Athletes are swapping courtside seats for sideline cameras.
Quinnipiac women's varsity rugby
April 21, 2026

The Death of Quinnipiac Women’s Varsity Rugby

The sudden decision at Ilona Maher’s alma mater left players blindsided.
April 17, 2026

The Lawyer Steering the NIL Era

In the new era of college sports, Darren Heitner is everywhere.
blake griffin
April 14, 2026

Inside Blake Griffin’s Rookie Season at Prime Video

The six-time All-Star was initially hesitant to enter the media space.
Apr 23, 2026; Pittsburgh, PA, USA; Alabama Crimson Tide quarterback Ty Simpson is selected by the Los Angeles Rams as the number 13 pick during the 2026 NFL Draft at Acrisure Stadium. Mandatory Credit: Kirby Lee-Imagn Images

Rams’ Surprise Ty Simpson Selection Raises Questions

The Rams already have reigning MVP Matthew Stafford at quarterback.
Sep 25, 2025; Bethpage, New York, USA; Jim Furyk coaches on the eighteenth green during a practice round of the Ryder Cup golf tournament at Bethpage Black
April 24, 2026

Jim Furyk to Lead U.S. Ryder Cup Again After Tiger Woods Withdraws

Woods was considered the frontrunner before his DUI arrest in March.
Apr 23, 2026; Pittsburgh, PA, USA; Southern California Trojans receiver Makai Lemon is selected by the Philadelphia Eagles as the number 20 pick during the 2026 NFL Draft at Acrisure Stadium. Mandatory Credit: Kirby Lee-Imagn Images
April 24, 2026

Video Captures Makai Lemon’s Draft-Day Confusion as Eagles Jump Steelers

The Eagles jumped the Steelers in the draft via a trade.
Sponsored

Why Brandon Marshall Bet on Athlete-Owned Media

Brandon Marshall on athlete media, life after football, building I AM ATHLETE.
Aug 12, 2016; Rio de Janeiro, Brazil; Giorgio Avola (ITA) fences Miles Chamley-Watson (USA) during the men's team foil bronze medal match in the Rio 2016 Summer Olympic Games at Carioca Arena 3.
April 24, 2026

Can a Fencing Makeover Take the Sport Mainstream?

The WFL aims to bring fencing beyond a niche audience.
April 24, 2026

Pittsburgh Draws Record 320,000 for Draft’s First Round

Fans flocked to the Steel City and smashed the event’s prior record.
April 23, 2026

Rams Draft Ty Simpson at No. 13 Despite Stafford’s MVP Season

Matthew Stafford won the NFL MVP in 2025.
April 23, 2026

NFL Draft Brings Flurry of Trades: Eight Deals Among 11 Teams

Kansas City moved up to the No. 6 pick in a deal with the Browns.