Tuesday, July 28, 2026

NBA Christmas Schedule Leans on LeBron, Steph While Betting on Flagg

The NBA’s full 2025–26 regular-season schedule will be released Thursday.

Kyle Terada-USA TODAY Sports

Christmas Day, once associated exclusively with the NBA, has turned into a head-to-head battle with the NFL in recent years. Even LeBron James acknowledged that last year.

The NBA is once again turning to the trio of James, Steph Curry, and Kevin Durant to carry its 2025 Christmas Day slate—despite criticisms of the league’s inability to market its young stars. But there are a few interesting wrinkles in the Christmas lineup that show it’s trying to spotlight its newcomers.

NBA’s Christmas Day schedule, per ESPN’s Shams Charania

  • Cavaliers at Knicks
  • Spurs at Thunder
  • Rockets at Lakers
  • Mavericks at Warriors
  • Timberwolves at Nuggets

While the exact times of the games aren’t finalized, Charania’s report indicates that Dallas vs. Golden State will likely take the 8 p.m. ET primetime slot. Last year, that went to Lakers vs. Warriors, which drew nearly 8 million viewers and was the most-watched regular-season game in five years.

The Warriors are an obvious choice—the playoffs showed how Curry has continued to be a draw—but slotting in the Mavericks is a massive bet on 2025 No. 1 pick Cooper Flagg. The 18-year-old has the potential to be one of the league’s next faces, but he has also yet to play a single NBA regular-season game.

His Summer League debut in July did draw significant fanfare, and was the fourth most-watched Summer League game ever on ESPN networks behind other big-name debuts like Victor Wembanyama and Zion Williamson.

The NBA rarely gambles on a young player on Christmas Day prime-time—especially against one of its guaranteed viewership draws, the Warriors. The closest comparison in recent memory may be when the league pitted Ja Morant and the Grizzlies against Golden State in 2022—though the two teams battled in the playoffs in the prior year.

The 2025 NBA MVP Shai Gilgeous-Alexander is also scheduled to play in his first Christmas Day game as the Thunder will host the Spurs and Wembanyama, another potential future face of the league.

Gilgeous-Alexander said last year he was “disappointed” the Thunder weren’t part of the 2024 Christmas slate, despite securing the No. 1 seed in the West in 2023.

All five Christmas games will be played on ABC for the second year in a row, which helped last year’s Christmas slate draw 87% more viewers than Christmas 2023, which aired only two of its five games on ABC. The other three were on ESPN.

The NFL has played multiple games on Christmas Day since 2022, and it will play three games in 2025—and beyond—after just two last year. 

Opening Night on NBC 

ESPN also reported on the NBA’s two opening-night games, which will feature the three aforementioned aging stars and the defending champion Thunder: The Rockets will play in Oklahoma City while the Warriors face the Lakers.

The games will also be the first on NBC since 2002. The network reclaimed NBA broadcasting rights last year as part of an 11-year, $77 billion media deal.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Paris 2024 Olympics - Basketball - Men's Quarterfinal - Brazil vs United States - Bercy Arena, Paris, France - August 06, 2024. Joel Embiid of United States and Lebron James of United States react during the match. REUTERS/Brian Snyder

LeBron James Turns 76ers Into National TV Fixture

The NBA had been waiting on James’s decision to finalize its schedule.

LeBron’s Decision Leaves Three Big Questions for the NBA

James’s decision allows free agency to finish.

LeBron Officially Signs $8M Deal As Sixers Continue Roster Shuffle

James agreed to a two-year deal with the Sixers on Friday.

WNBA Will Tackle Officiating Woes With New Replay Center

The WNBA will use the NBA’s replay center facility in New Jersey.
podcast thumbnail mobile
Front Office Sports Today

7/27/26 – LeBron’s 76ers Decision, WNBA Officiating Overhaul, Michigan AD Buyout

0:00

Featured Today

Tom's Watch Bar

Sports Bars Are Cashing In From Summer of Soccer

The World Cup has brought a windfall to America’s biggest sports bars.
Jun 16, 2026; East Rutherford, New Jersey, USA; France forward Michael Olise (11) controls the ball against Senegal during a Group I match of the 2026 FIFA World Cup at New York New Jersey Stadium
July 16, 2026

Where World Cup Stars Go to Customize Their Cleats

The world’s best players turn to a Scottish craftsman for perfect cleats.
July 10, 2026

What the World Cup Means to Erling Haaland’s Tiny Hometown

The tournament’s breakout star is from a rural Norwegian town.
July 10, 2026

Why So Many Media Outlets Are Rushing Into Sports

Sports coverage has ballooned in every corner of media.
Pillow Fight Championship
July 8, 2026

How Obscure Sports Get Mainstream TV Deals

For niche sports, getting on TV often matters more than getting paid.
St. John's Zuby Ejiofor

Why Rev-Share Era Hasn’t Been a Boon for Basketball-Only Schools

Power conference men’s basketball rosters aren’t restricted to the rev-share cap.
NBA Cup
November 26, 2025

Luka Dončić Wants ‘Dangerous’ NBA Cup Court Designs Changed

Dončić first complained about the court designs two seasons ago.
February 11, 2026

Jameis Winston Says He’s Given Seven Figures to Florida State

Winston led Florida State football to its last national championship. 
Sponsored

Inside the EY 2026 Sports Engagement Index: The Real Map of American Sports Participation

EY’s latest index explores how shifting U.S. fan behaviors are expanding the definition of sports engagement.
Fernando Tatis
October 6, 2025

Arbitrator Says Tatis Jr. Must Pay Big League Advance Millions

Tatis has called the agreement a “predatory” loan.
September 3, 2025

Ohio State–Texas Showdown Was Most-Watched Week 1 CFB Game Ever

Fox drew 16.62 million viewers on Saturday afternoon.
Oklahoma Sooners defensive back Woodi Washington (5) runs after a reception during the Armed Forces Bowl football game between the University of Oklahoma Sooners (OU) and the Navy Midshipmen at Amon G. Carter Stadium in Fort Worth, Texas, Friday, Dec. 27, 2024.
August 19, 2025

Oklahoma Selling Fans Tickets to Press Conferences

Press conference tickets for the Sooners’ season opener are already sold out.
August 10, 2025

Bears CEO: Arlington Heights Only Local Location for New Stadium

The Bears currently play in Soldier Field in downtown Chicago.