• Loading stock data...
Monday, January 5, 2026

What ‘The Alliance’ Means

  • The Big Ten, Pac-12, and ACC announced they would form a formal “alliance” less than a month after Texas and Oklahoma agreed to join the SEC.
  • But besides plans for inter-conference scheduling, the alliance’s meaning is nebulous at best.
Photo: Jerome Miron-USA TODAY/Design: Alex Brooks

On Tuesday, the Big Ten, Pac-12, and ACC announced they would form a formal “alliance” — less than a month after Texas and Oklahoma agreed to join the SEC.

The alliance is based on a commitment to similar values among the conferences, and will include crossover scheduling, according to the press release. But even after an announcement and 45-minute press conference with all three commissioners, the details remain nebulous at best. 

There’s no contract, commissioners confirmed. And there’s no detailed explanation of where the three groups stand on several issues facing college sports they said they’ll discuss.

Commissioners seem to think the alliance is a way to “save” college sports as we know them. 

They noted the landscape is changing, from the Alston case to NIL. Big Ten Commissioner Kevin Warren said that the SEC’s move to add Texas and Oklahoma provided a chance to “evaluate” where college sports were headed.

“We had an opportunity to stabilize a volatile environment,” ACC Commissioner Jim Phillips said.

The Issues at Stake

In the official announcement, the conferences said they’ll be “collaborating and providing thought leadership” on a range of topics. Those included not just postseason structures and the future of the NCAA, but also gender equity, social justice, and mental and physical health and safety. 

None of the commissioners, however, shared where they stand on these issues, or if, when, and how they plan to announce recommendations.

A United Front?

This fall, the NCAA will host a Constitutional Convention to reconsider its role in college sports. The Alston case confirmed the NCAA was subject to strict antitrust scrutiny — and this convention is undoubtedly an attempt to make sure it can adjust to protect itself from more litigation.

It may also be a chance for college sports officials — and this new alliance — to discuss what they really want the NCAA to be. Perhaps Phillips, one of the committee members, will serve as a mouthpiece for the three conferences.

But again, the commissioners stopped short of promising their conferences would formally align on these issues.

Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

McIlroy Roasts LIV, But Would Welcome Players Back to PGA Tour

McIlroy admitted he was “too judgemental” of professionals who left for LIV.

Sabalenka, Kyrgios Hint at ‘Battle of the Sexes’ Sequel

Sabalenka lost to Kyrgios in straight sets in the controversial exhibition.
Jan 1, 2026; Pasadena, CA, USA; Indiana Hoosiers head coach Curt Cignetti looks on before the 2026 Rose Bowl and quarterfinal game of the College Football Playoff against the Alabama Crimson Tide at Rose Bowl Stadium. Mandatory Credit:

Cignetti Triggers ‘Good Faith Market Review’ With Rose Bowl Win

The blowout of Alabama will likely mean a $1 million raise.
Dec 13, 2025; Inglewood, CA, USA; Boise State Broncos punter Oscar Doyle (37), long snapper Mason Hutton (42) and place kicker Canaan Moore (48) on the bench prior to the LA Bowl Game against the Washington Huskies at SoFi Stadium.

The Pac-12 Comes Back in 2026

The league was decimated in 2023 during a vicious round of realignment.

Featured Today

Dec 30, 2025; Los Angeles, California, USA; Los Angeles Lakers guard Luka Doncic (77) reacts after scoring a basket against the Detroit Pistons during the second half at Crypto.com Arena

Why Pro Sports Team Valuations Will Keep Climbing in 2026

Asset scarcity and increasing media-rights deals underpin soaring valuations.
Imagn Images/Front Office Sports
January 2, 2026

FOS Crystal Ball: Predictions for the Business of Sports in 2026

Here’s what FOS journalists think could be on the horizon.
Heated Rivalry (L to R) - Connor Storrie as Ilya Rozanov and Hudson Williams as Shane Hollander in Episode 104 of Heated Rivalry. Cr. Sabrina Lantos © 2025
December 24, 2025

Hockey Needed Some Virality. Then Came ‘Heated Rivalry’

No one was prepared for the Canadian show’s smash success.
Rob Manfred
exclusive
December 23, 2025

MLB Teams Fear League Will Pick Winners and Losers in Tech

One company under consideration was founded by a top MLB exec’s uncle.

As Ole Miss Advances in CFP, Kiffin Collects Bonuses—and Its Staff

Several assistant coaches are now expected to stay with LSU.
January 1, 2026

Lane Kiffin Earns $500K Bonus From Ole Miss Win Over Georgia

LSU is paying Kiffin’s full bonus structure from his Ole Miss contract.
Jan 1, 2026; Miami Gardens, FL, USA; Oregon Ducks head coach Dan Lanning and players on the podium to receive the champions trophy following the 2025 Orange Bowl and quarterfinal game of the College Football Playoff against the Texas Tech Red Raiders at Hard Rock Stadium.
January 2, 2026

Big Ten Widens CFP Gap in Expanded 12-Team Era

The conference has had four semifinals the past two seasons.
Sponsored

The CFP Bowl Game Tickets Everyone Wants

The second 12-team College Football Playoff is in full swing and tickets to these games are selling at a premium.
January 1, 2026

Football Transfer Portal Chaos Continues Despite New Rules

The NCAA eliminated the spring portal window, leaving just one in January.
January 1, 2026

The Pac-12 Shrank to Pac-2. In 2026, It Returns With 9 Members

The league was decimated in 2023 during a vicious round of realignment.
January 1, 2026

College Football GMs Became Must-Have in 2025

College front offices got corporatized in 2025.
January 1, 2026

Miami’s CFP Run Nets $14M So Far—and Canes Keep It All

The CFP awards these funds to conferences, which distribute them to schools.