Monday, June 15, 2026

Vegas GP Expected to Generate $1.3B, Double Super Bowl’s Impact

  • An analysis found that the Las Vegas Grand Prix will bring $1.3 billion in spending.
  • The same firm projected the 2024 Super Bowl’s impact at $600 million.
Formula-1-Las-Vegas
F1 Las Vegas Grand Prix

Formula 1’s Las Vegas Grand Prix will have more than double the economic impact of the Super Bowl, according to a recent analysis.

The F1 race weekend, slated for Nov. 16-18, is estimated to bring $1.3 billion in spending to the city, according to Applied Analysis.

  • That sum includes a projected $966 million in visitor spending and $316 million in event operations and support.
  • F1 is constructing a permanent four-story, 300,000-square-foot paddock building off the Vegas Strip.
  • Organizers are expecting around 100,000 attendees each day of the event, which culminates in a rare Saturday Grand Prix on Nov. 18.

Applied Analysis conducted a similar projection for the 2024 Super Bowl, which will also be held in Las Vegas, and found that the game and associated events would bring a $600 million economic impact to the city.

More for Miami

Meanwhile, organizers of the Miami Grand Prix announced that they had increased the event’s grandstand capacity by 3,000 to meet demand, bringing it to 56,000. Team paddock areas will be located on the Miami Dolphins field, with the track circling Hard Rock Stadium. 

The race will be offering “campus pass” general admission tickets that will allow broad access around race areas.

The first Miami Grand Prix in May 2022 drew over 240,000 people to the city.

This field is for validation purposes and should be left unchanged.

Sign up for
The Memo Newsletter

Get the biggest stories and best analysis on the business of sports delivered to your inbox twice every weekday and twice on weekends.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Linkedin
Whatsapp
Copy Link
Link Copied
Link Copied

What to Read

Myles Garrett Trade Makes All-In Rams an Even Bigger TV Draw

The Super Bowl LXI favorite goes even more all-in.
Formula 1

Gucci Is Making a Big Bet on Sports

Gucci will be the title sponsor for Alpine Formula One team starting next year.

NFL Sets Another Super Bowl Without Dates As Schedule Questions Loom

The home markets of the Titans and Vikings each landed a big event.

Featured Today

Ai sports slop

How Sports Became Ground Zero for AI Slop

The category is the perfect breeding ground for AI content churn.
FILE PHOTO: Soccer Football - FIFA World Cup - UEFA Qualifiers - Group A - Germany v Luxembourg - Rhein-Neckar-Arena, Sinsheim, Germany - October 10, 2025 Germany coach Julian Nagelsmann
June 4, 2026

‘Weird Corners of the World’: How to Find a World Cup Coach

National associations look for a winning record—and also hope for serendipity.
June 3, 2026

The Elite High Schools Hosting World Cup Teams

Spain, Morocco, Croatia, and Switzerland chose schools as their tournament base camps.
Frances Cabral-Delaney
May 29, 2026

How Arsenal Fandom Went ‘Manic’

“People do not become Arsenal fans because it’s easy,” says Zohran Mamdani.
Breaking

Hurricanes Finally Break Through for First Stanley Cup Since 2006

Carolina extended its dominance and claimed its second title.
June 14, 2026

Eric Trump Accused of Seeking UFC Fight Intel, Calls It ‘Fake’

A prominent announcer posted, and then deleted, the damning exchange.
June 14, 2026

UFC Freedom 250 Goes Off Despite Political and Weather Drama

UFC’s “one-of-one” White House event happened. 
Sponsored

How Long Acre Tavern Is Built to Handle Soccer’s Biggest Moments

Learn how Spectrum Business helps keep Long Acre Tavern in Times Square connected and ready to serve soccer fans from around the world.
June 14, 2026

Knicks Title Celebration Sparks Arrests, Fires, and Injuries in NYC

The Knicks clinched the 2026 NBA title on the road.
June 13, 2026

UFC’s Audacious White House Play Comes Into View

Tens of thousands of fans packed the Ellipse for a fan fest. 
Nov 16, 2024; New York, NY, USA; UFC CEO Dana White (left) talks to President-elect Donald Trump ringside during UFC 309 at Madison Square Garden. Mandatory Credit: Brad Penner-Imagn Images
June 12, 2026

How Donald Trump and Dana White Became Close Friends

UFC Freedom 250 will take place at the White House on Sunday.