• Loading stock data...
Tuesday, October 28, 2025
    More
    Want a chance to win $250 and free FOS gear? Take our quick reader survey. Take the survey here
    Quick Hits

    Ads Creep Back

    By
    Nov 02, 2020 | 09:32 pm
    UPDATED Nov 02, 2020 | 10:35 pm
    TV cameras
    Billy Hardiman-USA TODAY Sports

    Third quarter TV ad spending was down 8% year-over-year, compared to the 31% year-over-year decline in the second quarter when sports shut down due to the pandemic. The rebound was in part because the NBA, NHL and MLB returned to action.

    With the Tokyo Olympics next summer and the 2020-21 NBA season looking to start as soon as next month, ad recovery may not be out of reach — especially since sports programs account for more than 20% of TV ad spending in the U.S. 

    New Advertising Money

    • Streaming services have tripled their ad spending this year. 
    • DoorDash has bumped up its spending 14%.
    • Microsoft Office has spent $174 million on TV ads, up from none last year.

    Linkedin
    Whatsapp
    Copy Link
    Link Copied
    Link Copied

    What to Read

    Ballers in Philadelphia
    exclusive
    by

    Backer of SlamBall, Ballers Armed With $150M for New Fund
    The fund will offer sports and entertainment companies deals that don’t involve equity.
    [Subscription Customers Only] Jul 9, 2025; East Rutherford, New Jersey, USA; Real Madrid CF forward Kylian Mbappe (9) reacts after a semifinal match of the 2025 FIFA Club World Cup at MetLife Stadium.
    by

    CVC Builds Out Sports Division Amid Crowded PE Market
    The firm’s sports portfolio is reportedly worth $13.6 billion.
    by and

    Who Are the Richest MLB Owners?
    MLB owners are among the wealthiest people in the U.S.
    Feb 7, 2025; Storrs, Connecticut, USA; UConn Huskies center Tarris Reed Jr. (5) reacts after his basket against the St. John's Red Storm in the first half at Harry A. Gampel Pavilion.
    by

    After Decade Apart, ESPN and Big East Rekindle Media Rights Relationship
    After a decade-plus apart, the network will stream hundreds of conference events.

    Featured Today

    September 21, 2025; Santa Clara, California, USA; NFL commissioner Roger Goodell before the game between the San Francisco 49ers and the Arizona Cardinals at Levi's Stadium
    by

    NFL Fall Meeting: 7 Big Topics Among Team Owners 
    Media, facilities, and labor highlight some of the key areas of concern.
    Ohio State Buckeyes running back Isaiah West (32) runs the ball in the second half at Camp Randall Stadium on Saturday, Oct. 18, 2025 in Madison, Wisconsin
    October 25, 2025

    NIL Has Birthed a Third-Party Cottage Industry—and It’s a Mess
    There’s no limit to how much players can make from NIL deals.
    Christie's
    October 21, 2025

    Lou Gehrig’s $4M Jersey and the Exploding Sports Memorabilia Market
    An ultra-rare sports collection is about to hit the auction block.
    @chef__tezz/Instagram
    October 19, 2025

    Inside the NFL’s Private Chef Network
    Private chefs are the unsung architects of player performance.

    More in Quick Hits
    patrick_mahomes
    by

    Super Bowl TV Viewership Sinks 8%
    CBS Sports’ telecast of the Tampa Bay Buccaneers’ 31-9 victory over the Kansas City Chiefs averaged 91.629 million viewers, down 8%.
    person_playing_cricket
    December 23, 2020

    Prominent Tech Execs Line Up to Back Cricket Growth In the U.S.
    More than 20 investors have now bought into American Cricket Enterprise, parent company oMajor League Cricket.
    man_riding_stationary_bike
    December 28, 2020

    Connected Fitness Company Echelon Lands $65 Million Investment
    The funding came from Goldman Sachs and North Castle Partners, who now own controlling interests in the company.
    Sponsored

    How HOKA is Reimagining the NIL Relationship
    Fans can now follow their favorite golfers and experience every marquee moment at the Ryder Cup — thanks to innovation from T-Mobile.
    woman_holding_hockey_stick
    December 23, 2020

    NBC to Air NWHL Finals, Adds to Banner Year for Women’s Sports
    It will be the first time professional women’s hockey games are shown live on a major national cable network in the U.S.
    antetokounmpo_dribbling_basketball
    December 23, 2020

    ‘Giannis Effect’ Felt by Bucks Following Record-Breaking Extension
    Since he was drafted in 2013, the Bucks’ valuation has jumped from No. 30 in the league at $312 million to No. 19 at $1.58 billion.
    December 22, 2020

    Adam Silver Says NBA Expansion is ‘Manifest Destiny of the League’
    “It’s sort of the manifest destiny of the league that you expand at some point,” NBA Commissioner Adam Silver said Monday.
    December 22, 2020

    Adidas Partners With Jerry Lorenzo, Fear of God Brand
    Lorenzo will lead creative and business strategy for Adidas basketball globally, and launch a Fear of God athletics sub-brand.